Experience

Change Consulting

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Vice President of Communications - Engagement

  • sept. de 2021 - - actualidad

  Change Consulting is a Black-led, women-run communications agency based in Oakland, California, committed to social and racial justice. We believe in the power of changemakers. Change Consulting is a Black-led, women-run communications agency based in Oakland, California, committed to social and racial justice. We believe in the power of changemakers.



The Education Trust–West

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Director of Communications

  • ene. de 2020 - ago. de 2021



Communications Consultation (self-employed)

• Public Relations and Communications Services
• 1 - 100 Employee

• Strategic Communications Consultant

  • nov. de 2019 - ene. de 2020

  I'm a Strategic Communications Professional with a special focus on communications strategy for social justice causes and organizations. My sweet spot is policy advocacy and political strategy. I provide all manner of communications and media services including public relations, media relations, communications strategy and planning, communications infrastructure set up, writing and editing, and content production and creation. I'm a Strategic Communications Professional with a special focus on communications strategy for social justice causes and organizations. My sweet spot is policy advocacy and political strategy. I provide all manner of communications and media services including public relations, media relations, communications strategy and planning, communications infrastructure set up, writing and editing, and content production and creation.



Common Sense Media

• United States
• Civic and Social Organizations
• 100 - 200 Employee

• Senior Director of Communications and Advocacy

  • ene. de 2019 - oct. de 2019

  • Create and execute communications strategy for large scale nonprofit with 120 million users, 70,000 educators, and a robust tech policy advocacy agenda. • Cultivate relationships with reporters for print, digital, television and radio news outlets.• Craft and pitch media stories with successful op-ed placements in The Hill and CalMatters and stories in Today Show, Washington Post, Wall Street Journal, Bloomberg, Fast Company, San Francisco Chronicle, LA Times, and more.• Manage and execute communications for large-scale media events and press conferences including the Truth About Tech Conference • Secure, prepare and train spokespeople with talking points and briefing materials with an eye towards diversity of voices. • Create content strategy for policy department and advocacy campaigns• Serve and provide strategic guidance to organization's Diversity, Equity and Inclusion Task Force• Lead cross departmental campaigns with an eye towards goals, strategy, timeline, roles and structure• Lead collaboration efforts with Common Sense Latino to align and tailor messaging to the organization's goal of reaching diverse audiences.



Californians for Safety and Justice

• United States
• Public Safety
• 1 - 100 Employee

• Systems Development Director

  • ene. de 2018 - ene. de 2019

  • Created internal systems and protocols for human resources and communications• Led efforts to hire key positions in a fast growing organization• Wrote and produced first ever employee handbook • Supervised Communications Associate

• Director of Communications

  • ene. de 2016 - ene. de 2019

  • Directed communications strategy and led communications departments for fast growing nonprofit • Supervised Public Affairs Manager, Digital Manager, vendors, and consultants• Cultivate relationships with reporters who focus on criminal justice issues• Crafted and pitched media stories with secure placements in • Crafted and pitched media stories• Led communication, branding and marketing strategy for Survivors Speak, the largest convening of crime survivors in the country• Produced policy publications from idea to production to marketing• Prepared spokespeople for media interviews, press conferences, and panels



Center for Youth Wellness

• United States
• Health and Human Services
• 1 - 100 Employee

• Director of Communications and Marketing

  • ene. de 2015 - ene. de 2016



San Francisco District Attorney's Office

• Communications and Public Education Director

  • sept. de 2011 - ene. de 2015

  • Direct communications strategy and manage day-to-day operations for San Francisco District Attorney’s Office including reactive press, proactive press, and crisis communications.• Cultivate relationships with reporters for print, online, television and radio news outlets.• Write and place op-eds on local, state and national news outlets.• Craft and pitch successful media stories to mainstream and ethnic press.• Manage and execute press conferences for the District Attorney’s Office, elected officials, initiatives, political campaigns, and nonprofit organizations.• Prepare and train District Attorney with talking points and briefings materials• Conceptualize and produce public awareness campaigns on bullying prevention, traffic safety, immigration fraud, elder abuse, and scam prevention.• Produce marketing materials for public awareness campaigns.



Hope Road Consulting,LLC

• Public Relations, Political Consultant and Partner

  • 2001 - sept. de 2011

  Media Relations and Communications• Create and implement communications strategy for nonprofit organizations including Planned Parenthood Affiliates of California, Center on Juvenile and Criminal Justice, Asian Law Caucus, San Francisco Immigrant Legal Education Network, and Korematsu Institute for Civil Rights and Education• Cultivate relationships with reporters for print, online, television and radio news outlets.• Write and place op-eds • Craft and pitch successful media stories to mainstream and ethnic press.Public Relations• Manage public relations projects for government agencies (Transbay Transit Center, San Francisco Public Utilities Commission, and San Francisco Municipal Transportation Agency)• Produce marketing materials including direct mail pieces, traditional and social media advertisements, campaign materials, and educational brochures• Execute grassroots outreach strategies for political campaigns, nonprofit organizations, and government agencies.• Manage and organize community engagement and press events for government agencies, nonprofit organizations and political campaigns.• Produce policy advocacy campaigns on higher education, children’s budget, affordable child care, reproductive rights, youth funding, and immigrant rights.Political Campaign Consulting• Create and oversee campaign strategy for ballot initiatives (School Parcel Tax, Children’s Fund), School Board Candidates, College Board Candidates, Supervisorial Candidates, and Independent Expenditure Campaigns • Advise candidates and campaign committees on strategic positioning and political strategy• Manage direct mail and media programs from idea to production. • Conduct voter data analysis to inform direct mail, media and field programs.• Produce commercials, online videos, and radio ads • Craft messaging for direct mail, collateral materials, websites, weekly campaign e-newsletters, and policy papers.• Manage campaign staff and volunteers.



Communications Consultant

• Consultant

  • mar. de 2001 - abr. de 2002

  Create and execute communications strategy for nonprofit organizations including the Crissy Field Center, Television Race Initiative, and Youth IMPACT. Create and execute communications strategy for nonprofit organizations including the Crissy Field Center, Television Race Initiative, and Youth IMPACT.



Coleman Advocates for Children and Youth

• Project Manager

  • feb. de 1996 - nov. de 2000

  • Manage and organize community engagement and press events • Produce policy advocacy campaigns on children’s budget, affordable child care, youth opportunities, and education.• Write and produce marketing materials and newsletter• Organize press conference and events• Work with parent and youth groups on budget campaigns • Manage and organize community engagement and press events • Produce policy advocacy campaigns on children’s budget, affordable child care, youth opportunities, and education.• Write and produce marketing materials and newsletter• Organize press conference and events• Work with parent and youth groups on budget campaigns