Stephanie Liaw
Senior Art Director at RPG Commerce- Claim this Profile
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English -
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Chinese (Simplified) -
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Malay -
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Bio
Credentials
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UX Design: 1 Overview
LinkedInMay, 2020- Nov, 2024 -
Bachelor of Arts ( Design )
Curtin UniversityAug, 2009- Nov, 2024
Experience
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RPG Commerce
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Malaysia
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Technology, Information and Internet
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1 - 100 Employee
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Senior Art Director
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May 2021 - Present
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HABIB
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Malaysia
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Retail Luxury Goods and Jewelry
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100 - 200 Employee
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Assistant Manager (Creative Services)
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Jun 2020 - Apr 2021
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Blu Inc Media
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Malaysia
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Book and Periodical Publishing
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1 - 100 Employee
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Associate Art Director
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2017 - Apr 2020
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Wanderlust + Co
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Malaysia
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Retail Apparel and Fashion
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1 - 100 Employee
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Senior Graphic Designer
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Sep 2016 - May 2017
• Conceptualize and design weekly newsletters, visuals for social platforms, seasonal collaterals, and packaging. • Designed the line sheet and lookbook for each campaign launch. •Schedule and conduct monthly / ad hoc photoshoots ( used in newsletters, promotional campaigns, website & social media. • Work closely with the marketing manager/web designer on maintaining the aesthetics of the website. •Monitor deadlines and deliverables from the design team to ensure smoother workflow within departments. • Ensure the quality of work produced is in line with the design direction of the company. Show less
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The Melium Group
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Malaysia
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Retail Apparel and Fashion
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1 - 100 Employee
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Head of Graphics
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Mar 2011 - May 2016
•Oversee the Graphic Department of The Melium Group, an in-house design team that manages all print and digital content of the company. • In charge of the creative conceptualization, design and supervision of all collaterals for marketing campaigns such as print ads, brochures, e-newsletters, flyers, invitations etc. •Manage all aspects of The Melium Magazine, ( a seasonal in-house publication ) from art direction, design, content development to styling. •Conduct internal photoshoots and also coordinate with other photographers in art direction and styling of fashion spreads and product features. •Provide creative solution through implementation of new design templates that drove sales and increased customer interactivity. •Monitor project timelines and keeping abreast of print production. Show less
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Black & White Ads Sdn.Bhd
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Kuala Lumpur, Malaysia
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Graphic Designer
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Jun 2009 - Jan 2011
• Work closely with the Art Director and Account Exec on delivering the client’s needs through every creative brief. • Contributing ideas and concepts for ATL and BTL advertising campaigns, such as print ads, billboards, product packaging, corporate identity, etc. • Produce creative and interesting artwork that suits the overall design brief. • Keeping track of the timeline while working on multiple projects. • Demonstrated exceptional competencies in planning and working on a wide-range of media from photography to computer-aided designs. • Staying up-to-date with design trends and current affairs that may be useful in creating great campaigns for clients. Show less
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Education
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Limkokwing University of Creative Technology
Bachelor’s Degree, Design and Applied Arts