Stephanie Collins
Professional Development Committee Member at International Advertising Association- Claim this Profile
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Bio
KJ Weir
I had the absolute pleasure of working closely with Stephanie whilst at Facebook/Meta. Stephanie ran our client outreach / marketing programmes. We worked on big client events as well as agency + client events. Stephanie always took an audience-first approach. She cares deeply about clients and has a unique way of helping teams translate company goals to client culture.
Andy Mihalop
I've had the pleasure and privilege to work with Steph over a number of years at Meta and value her friendship, partnership and expertise very highly. Steph has been an incredible partner in planning and leading many highly impactful B2B marketing programs at Meta and is highly respected by peers, colleagues, clients and partners. With a military family, Steph has been a very active supporter of the Meta Veterans and Allies resource group and has done much to support and enable veterans at Meta. I cannot recommend Steph highly enough. A very talented B2B marketer, a fantastic colleague who collaborates with empathy and passion and your go-to person for a coffee and a chat! I will miss you Steph and wish you the very best with your next adventure!
KJ Weir
I had the absolute pleasure of working closely with Stephanie whilst at Facebook/Meta. Stephanie ran our client outreach / marketing programmes. We worked on big client events as well as agency + client events. Stephanie always took an audience-first approach. She cares deeply about clients and has a unique way of helping teams translate company goals to client culture.
Andy Mihalop
I've had the pleasure and privilege to work with Steph over a number of years at Meta and value her friendship, partnership and expertise very highly. Steph has been an incredible partner in planning and leading many highly impactful B2B marketing programs at Meta and is highly respected by peers, colleagues, clients and partners. With a military family, Steph has been a very active supporter of the Meta Veterans and Allies resource group and has done much to support and enable veterans at Meta. I cannot recommend Steph highly enough. A very talented B2B marketer, a fantastic colleague who collaborates with empathy and passion and your go-to person for a coffee and a chat! I will miss you Steph and wish you the very best with your next adventure!
KJ Weir
I had the absolute pleasure of working closely with Stephanie whilst at Facebook/Meta. Stephanie ran our client outreach / marketing programmes. We worked on big client events as well as agency + client events. Stephanie always took an audience-first approach. She cares deeply about clients and has a unique way of helping teams translate company goals to client culture.
Andy Mihalop
I've had the pleasure and privilege to work with Steph over a number of years at Meta and value her friendship, partnership and expertise very highly. Steph has been an incredible partner in planning and leading many highly impactful B2B marketing programs at Meta and is highly respected by peers, colleagues, clients and partners. With a military family, Steph has been a very active supporter of the Meta Veterans and Allies resource group and has done much to support and enable veterans at Meta. I cannot recommend Steph highly enough. A very talented B2B marketer, a fantastic colleague who collaborates with empathy and passion and your go-to person for a coffee and a chat! I will miss you Steph and wish you the very best with your next adventure!
KJ Weir
I had the absolute pleasure of working closely with Stephanie whilst at Facebook/Meta. Stephanie ran our client outreach / marketing programmes. We worked on big client events as well as agency + client events. Stephanie always took an audience-first approach. She cares deeply about clients and has a unique way of helping teams translate company goals to client culture.
Andy Mihalop
I've had the pleasure and privilege to work with Steph over a number of years at Meta and value her friendship, partnership and expertise very highly. Steph has been an incredible partner in planning and leading many highly impactful B2B marketing programs at Meta and is highly respected by peers, colleagues, clients and partners. With a military family, Steph has been a very active supporter of the Meta Veterans and Allies resource group and has done much to support and enable veterans at Meta. I cannot recommend Steph highly enough. A very talented B2B marketer, a fantastic colleague who collaborates with empathy and passion and your go-to person for a coffee and a chat! I will miss you Steph and wish you the very best with your next adventure!
Credentials
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Facebook Certified Digital Marketing Associate
MetaDec, 2021- Nov, 2024 -
First Aid
British Red CrossNov, 2013- Nov, 2024
Experience
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International Advertising Association
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United States
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Advertising Services
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1 - 100 Employee
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Professional Development Committee Member
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Apr 2018 - Present
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Meta
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United States
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Software Development
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700 & Above Employee
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Industry Marketing Manager
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Sep 2017 - Mar 2023
Part of the Global Industry Marketing Team that program thought leadership and content for our largest tentpole events, including F8 and Cannes Lions. A role spanning both EMEA and APAC regions - providing leadership on strategic marketing programs aimed at supporting our greatest client and agency partners. Proud supported of DE&I initiatives including the Intersectional Ally Series, working with partner organisations including Outvertising.org, The Prince's Trust, Festival of Media and UK Black Business Week to amplify important messaging around the topic of diversity and inclusion. Experience managing the Executive Speaker Program championing Meta executives. Show less
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Mail Metro Media
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United Kingdom
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Advertising Services
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100 - 200 Employee
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Head Of Trade Marketing & Events
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Oct 2015 - Sep 2017
A role spanning both print and digital responsible for driving consideration across all the Mail Brands including MailOnline, Daily Mail, Mail on Sunday, Metro.co.uk as well as the magazine supplements (You, Weekend and Event). Driving all up trade marketing, communications and event strategy and aligning closely with the corporate communications team on PR and messaging. At its largest managing a team of 4 others. A role spanning both print and digital responsible for driving consideration across all the Mail Brands including MailOnline, Daily Mail, Mail on Sunday, Metro.co.uk as well as the magazine supplements (You, Weekend and Event). Driving all up trade marketing, communications and event strategy and aligning closely with the corporate communications team on PR and messaging. At its largest managing a team of 4 others.
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MailOnline
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United Kingdom
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Online Media
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300 - 400 Employee
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Trade Marketing Strategist
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Dec 2014 - Oct 2015
A newly created position; the first commercial marketing hire put in role to create a marketing strategy that supports the sales team with ad revenue. Working across marcomms, GTM, events and press with one direct report. A newly created position; the first commercial marketing hire put in role to create a marketing strategy that supports the sales team with ad revenue. Working across marcomms, GTM, events and press with one direct report.
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Partner Engagement Lead, Europe
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Nov 2012 - Dec 2014
Driving the all up Partner Engagement strategy for 14 markets across Europe. Primarily supporting regional events such as AdWeek and the Cannes Lion Advertising Festival. Working closely with local market trade marketing leads to support education initiatives; providing strategic input and delivering content. Managing executive engagement and coordinating executive presentations and speaker opportunities.Also the acting Trade Lead for Ireland and Belgium.
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Marketing Manager, Global Marketing
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Apr 2012 - Nov 2012
Principle owner of key digital agency and account education & immersion programManagement of the Global Sales Team participation at the Cannes Lion Advertising Festival 2012Key contributor to global event strategy for Cannes 2012; working across several projects including; external communications (copywriting and design production), social marketing (including promotional give-aways) and app generation for hosting and disseminating content
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Marketing & Events Coordinator, Global Partner Engagement
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May 2010 - Apr 2011
Project manager for EMEA participation at the 2011 Cannes Lion Advertising Festival; managing a team of three and providing support to the multinational and regional sales team as well as high level executives Significant collaborator with wider Marketing Team Event coordination and execution; attended and executed on a global c-level conference at Microsoft HQ in Seattle, leading pre-event connection calls with 18 EMEA market leads Single ownership of trade events involving internal communications, logistical support, securing executive attendance, executive engagement, sponsorship opportunities plus post-event evaluation Execute strategic engagement opportunities for the Vice President of Global Agencies and Accounts and other key stakeholders across the business Vast experience working with external vendors for creative, technical and logistical requirements Joint ownership of Partner Engagement budget Show less
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Adconion Media Group
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United Kingdom
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Online Media
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1 - 100 Employee
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Account Executive, Global Sales Team
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Sep 2009 - May 2010
Day-to-day communication with a large clientele on an international scale; responding to a number of the top media agencies in terms of requests, campaign implementation and reporting solutions Provide relevant sales support by contributing to campaign briefs and RFP’s Accurately entering new leads and campaign information on business CRM systems such as Salesforce Providing precise and complete trafficking instructions to ensure 100% on time campaign implementation and delivery Monitoring campaign discrepancies and displaying proactive behaviour by trouble-shooting with the trafficking team and clients Coordinating and presenting at client meetings and attending relevant industry events Ownership of the monthly invoicing process in co-ordination with the billing department Show less
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Marketing Assistant, Partner Engagement, EMEA
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Jul 2007 - Jul 2008
(Diploma in Professional Studies received as part of BSc Honours degree in Information Management and Business Studies) In addition to my primary role I also acted as an ambassador for Microsoft, holding the role of recruitment officer for the hiring of the new intake of students. Moreover, I took part in a variety of training courses which included; Induction Course PowerPoint Course Negotiating for Results Personal Excellence with Nicholas Bates - HIGHLY RECOMMENDED (Diploma in Professional Studies received as part of BSc Honours degree in Information Management and Business Studies) In addition to my primary role I also acted as an ambassador for Microsoft, holding the role of recruitment officer for the hiring of the new intake of students. Moreover, I took part in a variety of training courses which included; Induction Course PowerPoint Course Negotiating for Results Personal Excellence with Nicholas Bates - HIGHLY RECOMMENDED
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Education
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Loughborough University
BSc (Hons), Information Management and Business Studies -
Burford