Stefania Gogliettino

Marketing Manager at CONSORZIO EUROPA S.C.P.A.
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, Lombardy, Italy, IT
Languages
  • English Professional working proficiency
Skills

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Credentials

  • Social Media Marketing for Small Business
    LinkedIn
    Jun, 2020
    - Sep, 2024
  • Social Media Marketing: ROI
    LinkedIn
    Jun, 2020
    - Sep, 2024
  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Jun, 2020
    - Sep, 2024

Experience

  • CONSORZIO EUROPA S.C.P.A.
    • Italy
    • Retail Groceries
    • 1 - 100 Employee
    • Marketing Manager
      • May 2010 - Present

      Responsible for marketing plan definition and implementation, considering 26 main promotions (folder)/year, planned for 6 sales clusters. She manages sales exhibitions and corporate events, loyalty program (special promotions, short collections), web site and digital communication. She develops micromarketing programs for new opening and relaunch of Sigma network supermarkets (more than 300 associate stores in Northern Italy, in Tuscany and in Sardinia). She coordinates a team of 3 people and is a Sigma National Marketing Committee Member. Show less

  • Carrefour
    • France
    • Retail
    • 700 & Above Employee
    • Business Model Non Food Coordinator
      • Oct 2006 - Apr 2010

      Project manager in hypermarkets business units, reporting to Directorate-General. She partecipates in new business model implementation in Italy, through Master Plan of Paderno Dugnano (MI. She plans the remodelling of all the networks' hypermarkets, by elaborating market quantitative/qualitative analysis, defining store layout (goods, furnishing,communication in-store), planning employments of all remodelling players (store and branch employees, suppliers), monitoring new model selling performances. Show less

  • Logotel
    • Italy
    • Design Services
    • 200 - 300 Employee
    • Project Manager
      • Feb 2001 - Sep 2006

      Responsible for consultancy in trade and retail marketing. She defines corporate values and brand positioning, up to corporate identity. She develops new business models: concept, layout and the integrated system of in-store set ups for corporate communication and defines new scenarios, consumption opportunities and market outlooks linked to new concept -products (master plan). She plans "mistery shopping" programs with focused on store image and on sales experience and new services to develop new trade strategies and achieve dealers loyalty and defines internal communication. She designs sales guidelines and leads training activities (course) on visual merchandising and in-store sales relationship. Show less

  • RobilantAssociati
    • Italy
    • Real Estate
    • 1 - 100 Employee
    • Creative Director Assistant
      • Sep 2000 - Feb 2001

      She works out strategic design documents as a support to the brand identity and product image design and supports creative management to plan the projects and to manage the suppliers. She works out strategic design documents as a support to the brand identity and product image design and supports creative management to plan the projects and to manage the suppliers.

  • Philips
    • Netherlands
    • Hospitals and Health Care
    • 700 & Above Employee
    • Project Work Master
      • Nov 1999 - Apr 2000

      She partecipates in international project “HI Sport Vision”, sharing to develop new business opportunities in the sport world: identification of users behaviour profiles and new product concept development, potential partnership analysis. She partecipates in international project “HI Sport Vision”, sharing to develop new business opportunities in the sport world: identification of users behaviour profiles and new product concept development, potential partnership analysis.

  • Aveta S.p.A.
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Sale Consultant and Interior Designer
      • Feb 1998 - Dec 1998

      She gives a technical support to sales and purchase (covering, kitchen and bathroom furnishing area) to improve sales volume but in the meantime to guarantee service to Clients. She gives a technical support to sales and purchase (covering, kitchen and bathroom furnishing area) to improve sales volume but in the meantime to guarantee service to Clients.

Education

  • MIP-Politecnico Di Milano
    master, Strategic Design
    1999 - 2000
  • Università degli Studi di Napoli 'Federico II'
    Architecture, Architecture
    1988 - 1997
  • Liceo Scientifico
    Maturità scientifica
    1983 - 1988

Community

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