Experience

Elon Group AB

• Sweden
• Wholesale
• 100 - 200 Employee

• CEO

  • Apr 2018 - Present

  Orebro, Sweden Leading nordic retailer of appliances and furniture for the home and for companies.



Smeg Nordic

• Sweden
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Managing Director

  • Jan 2017 - Mar 2018

  Malmo, Sweden Management of the Smeg sales company for the Nordics (Norway, Finland, Denmark, Sweden). All product lines within MDA (Major Domestic Appliances), SDA (Small Domestic Appliances), FSE (Food Service Equipment) and MI (Medical Instruments).



Elektroskandia Sverige

• Sweden
• Wholesale
• 300 - 400 Employee

• Sales Director

  • Sep 2012 - Dec 2016

  Stockholm, Sweden Management of the Sonepar sales force in Sweden, Elektroskandia Sverige. All segments: Residential, Utilities, Industry and Commercial segments.



Electrolux Group

• Sweden
• Manufacturing
• 700 & Above Employee

• Managing Director Sweden & Norway

  • Sep 2008 - Sep 2012

  Stockholm, Sweden Management of the Electrolux sales companies of Sweden and Norway. All brands and product lines within Household appliances (White goods & Floor Care & Small appliances).

• Sales manager

  • Oct 2006 - Sep 2012

  Stockholm, Sweden Sales manager for the Electrolux sales company in Sweden. All brands (Electrolux, Husqvarna, Elektro Helios, Volta, AEG, Zanussi), all categories (White goods, Floor Care and Small appliances) and all channels (B2B, B2R, B2C).

• Marketing manager

  • Nov 2002 - Sep 2006

  Stockholm, Sweden Brand and product management for Sweden and for the Nordic cluster. All brands and product categories within Household appliances (White goods, Floor care and Small appliances).