Steen Tychsen

Global Sales Director at Spottune
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Contact Information
us****@****om
(386) 825-5501
Location
Copenhagen, Capital Region, Denmark, DK
Languages
  • Danish Native or bilingual proficiency
  • English Professional working proficiency
  • German Professional working proficiency
  • Norwegian Professional working proficiency
  • Swedish Professional working proficiency

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Christophe Bonneau

I’ve worked a few months with Steen but it was always a great pleasure to make business meetings with him, always smiling and so dynamic and pro ! He’s a fantastic team builder and born to negotiate. Thanks Steen for those great moments !

Søren Winther

I was lucky to work with Steen during my time at DPA Microphones, in very similar jobs. Steen is a true team player, and happily shared his knowledge and experience. He is one of these rare people with a natural skill for high level sales. He never needs to force his talent. Today we work in different companies but share quite a few pro audio customers, especially in the US, and things haven't changed. His customers and colleagues praise his kind, helpful and very professional attitude, and enjoy his positive and humour filled way of being. Steen has great international sales experience and expertise, and truly knows how to manage and grow a sales/distribution network.

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Experience

    • Denmark
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Global Sales Director
      • Jan 2022 - Present

      As the Global Sales Director at Spottune, I lead the company's global sales initiatives, develop strategies for revenue growth, and manage relationships with clients. My role involves strategic planning, team leadership, and achieving sales targets to enhance Spottune's market presence and success. As the Global Sales Director at Spottune, I lead the company's global sales initiatives, develop strategies for revenue growth, and manage relationships with clients. My role involves strategic planning, team leadership, and achieving sales targets to enhance Spottune's market presence and success.

    • Germany
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Head of Sales & Business Development EMEA
      • Feb 2021 - Jan 2022

      Responsible for Sales and Business Development in EMEA. Development and implementation of business performance analyses as well as regional forecasting. Constantly monitor, update and initiate actions to secure adherence to the key dimensions. Assist in driving and improving Neumann profit contribution. Monitoring and identification of markets, trends and competitors on a regional level. Personal involvement in strategic key projects, key customers and opinion leaders. Development and implementation of regional BD and sales initiatives in the respective region in line with the global plan for Neumann. Reference person and coordinator for regional sales for Neumann. Responsible for managing demo pool for Neumann on a regional basis. Setup and securing of knowledge transfer in the global sales channels. Supports Director in identifying (strategic) product & service opportunities and service capabilities of the Segment. Show visible leadership and take an active role in shaping team culture. Attend key tradeshows as well as relevant meetings at Neumann HQ. Show less

    • Denmark
    • Appliances, Electrical, and Electronics Manufacturing
    • 100 - 200 Employee
    • Sales & Communications Director, USA
      • Nov 2016 - Feb 2021

      Establishing sales objectives by forecasting and developing annual sales quotas for various US regions, in particular the Mid-West. Responsible for projecting expected sales volume and profit for existing and new products.Cultivate and develop existing partners in the long term· Analyze needs and outline business potential for Resellers (listing, stock management, promo activities)· Create development plans including individual objectives (qualitative, financial) and detailed strategies· Develop strong relationships between Resellers stakeholders and counterparts· Analyze market/competitors in the Pro Audio Business Unit· Monitor and analyze KPIs and draw meaningful conclusionsAlso responsible for our A&R Program (Artist & Relations).Delivering high level communication between the HQ in Denmark and the US office in Colorado. Being responsible for developing and delivering a communications and business strategy that optimizes the strengths of both companies and allows team members in both locations to improve cooperation in order to maximize sales and productivity. Show less

    • Sales Manager EMEA
      • Mar 2014 - Nov 2016

      Responsible for distributors, sales and marketing in EMEA. Field Sales Management / Joint visits with the Sales force. Focus on order intake, revenue growth, campaigns, budget, customer care, trade shows etc. DPA Microphones is the leading Danish Professional Audio manufacturer of high quality condenser microphones and microphone solutions for professional applications in studio, broadcast, theatre, video/film and sound reinforcement environments. Was responsible for the following countries: Germany, Spain, Portugal, Turkey, Greece, Cyprus, France, India, UAE, Qatar, Kuwait, Bahrain, Saudi Arabia, Oman, Yemen, Iran, Iraq, Lebanon, Russia, Albania, Armenia, Azerbaijan, Belarus, Bosnia, Bulgaria, Croatia, Czech republic, Estonia, Latvia, Lithuania, Georgia, Hungary, Kazakhstan, Poland, Rumania, Serbia, Ukraine, Slovakia & Slovenia. Show less

    • Germany
    • Computers and Electronics Manufacturing
    • 100 - 200 Employee
    • Sales Manager
      • Aug 2011 - Mar 2014

      Was a big part of rebuilding Grundig in Denmark. Maintained the current relations with customers (both consumer and B2B), but also found new business inside consumer and B2B. Main products was TV, Audio, E-boards & Hotel TV (B2B) & SDA (Personal care & Kitchen products). Huge marketshare growth on TV´s, grew from 1% to 11% market share (TV / Audio) the first year I worked at Grundig. Reported directly to the Sales director and CEO of Grundig. Member of BFE (Danish consumer electronics industry). Achieve plan for Consumer/B2B business, creating and presenting the financial and strategic plan annually and maintaining a profitable business. Show less

    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • Reseller Manager
      • Nov 2009 - Aug 2011

      Was responsible for all the business with partners, retailers, resellers, distributors and B2B customers within the supplies business. This job was a new position at Xerox. Covering Denmark, Iceland, Greenland and faro islands. Product management (pricing, distribution, forecasting), national Account Management, maintaining a profitable business and achieve plan for B2B business. Was responsible for all the business with partners, retailers, resellers, distributors and B2B customers within the supplies business. This job was a new position at Xerox. Covering Denmark, Iceland, Greenland and faro islands. Product management (pricing, distribution, forecasting), national Account Management, maintaining a profitable business and achieve plan for B2B business.

    • South Korea
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Key Account Manager (and Teamleader)
      • Mar 2007 - Nov 2009

      Was responsible for Samsung infosys products in Denmark. Products incl. printers, notebooks and monitors. Got print to be nr. 2 after Hp i Q1 2009 and also notebooks grew in that periode. Worked in the B2B and in the consumer area. Some of my customers was Despec, Actebis, Techdata, Computer City, Dansk Supermarket, Expert, Atea, CC & co etc. Covering Denmark, Iceland, Greenland and faro islands. Achieve plan for Consumer/B2B business, creating and presenting the financial and strategic plan annually, maintaining a profitable business, product management (pricing, distribution, forecasting), account management and mentoring sales team. Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Corporate Manager The Nordics
      • Apr 2001 - Mar 2007

      Worked with Hp`s largest corporate accounts, mainly in the supplies business. Some of my customers was SAS, Nokia, Carlsberg, Danfoss, SKI, B&O, SEB Bank etc. Main job was to work with our partners and distributors in all Nordic countries and Baltic counties(Estonia, Latvia and Lithuania). I grew the business each year I was working at Hp. Member of Hp`s EMEA supplies team. Achieve plan for Consumer/B2B business, creating and presenting the financial and strategic plan annually, maintaining a profitable business, product management (pricing, distribution, forecasting) and account management. Show less

    • Belgium
    • Technology, Information and Media
    • 700 & Above Employee
    • Large Account Manager
      • Mar 1999 - Apr 2001

      Worked within the photo industri. Responsible for all our minilabs incl. economic solutions to our exclusive customer in Denmark. Achieve plan for Consumer/B2B business, maintaining a profitable business and National Account Management. Worked within the photo industri. Responsible for all our minilabs incl. economic solutions to our exclusive customer in Denmark. Achieve plan for Consumer/B2B business, maintaining a profitable business and National Account Management.

    • Denmark
    • Entertainment Providers
    • 400 - 500 Employee
    • Sales & Key Account manager
      • Apr 1993 - Mar 1999

      Working within the gaming industry. Introduced Sony PlayStation to the Danish market. Mainly to the consumer market such as Fona, Dansk Super market, Elgiganten etc. Did also do bundling and OEM with different channels. Sales Manager for 5 People last 3 years. National Account Management, product management (pricing, distribution, forecasting) and mentoring sales team Working within the gaming industry. Introduced Sony PlayStation to the Danish market. Mainly to the consumer market such as Fona, Dansk Super market, Elgiganten etc. Did also do bundling and OEM with different channels. Sales Manager for 5 People last 3 years. National Account Management, product management (pricing, distribution, forecasting) and mentoring sales team

    • Denmark
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Sales Representative
      • Apr 1992 - Apr 1993

      Working at TDC´s stores. Mainly selling phones & cell phones. Lot of contact with people and giving the right service. This was in line with my education at TDC. Working at TDC´s stores. Mainly selling phones & cell phones. Lot of contact with people and giving the right service. This was in line with my education at TDC.

Education

  • Probana Business School
    Mini MBA, DIP - Diploma Leadership Programe, Barchelor
    2012 - 2013
  • Tietgen Business
    H.H - Business College
    1988 - 1992
  • Vejen Handelsskole
    Business/Commerce, General
    1987 - 1988
  • Ribe Statsseminarium
    HF College
    1984 - 1987
  • South Lake Tahoe High School
    12 grade
    1983 - 1984

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