Digital Marketing Manager

• Feb 2022 - Present

Digital Marketing Coordinator

• Jul 2020 - Feb 2022

- Formalized a social media strategy for Facebook, Instagram, and LinkedIn, by creating a monthly content calendar with a follower-centric posting schedule resulting in a 73% increase of post reach and a 11% increase of followers on Facebook - Maintained Google Business posts and formulate an employee program to increase customer reviews from 11 to 200+ - Wrote, posted, and shared engaging copy, customer experiences, photography, and videos - Worked with a marketing agency to enhance website traffic and brand awareness

Teaching Assistant Coordinator, First-Year Experience Program

• Aug 2019 - May 2020

- Managed 23 TAs by ensuring they fulfill their course obligation through continual follow-up- Supported program staff in coordination and outreach to TAs and instructors, as well as thedevelopment of resources and materials for courses- Fostered positive relationships between TAs and their instructors and students- Organized and led curricular and debrief meetings- Facilitated hiring and other recruitment efforts for the next generation of TAs

Teaching Assistant, SU Advantage Program

• Aug 2019 - May 2020

The Suffolk University "SU Advantage Program" is designed to help first-year students identify and capitalize on their individual interests and strengths.- Facilitated and planned weekly lessons for SBS-100 and SBS-200 with an Academic Coach- Provided support by individually meeting with students to answer academic and resource-based questions or concerns- Read all class assignments and students’ written work

Office Assistant - Office of Marketing and Communications

• Sep 2016 - May 2020

- Developed organization skills through admin work, including filing, scanning, and organizing- Worked in a professional office setting- Assisted in various research projects

Teaching Assistant, First-Year Experience Program

• Aug 2017 - Dec 2017

- Served as a role model for new students entering Suffolk University's Sawyer Business School- Collaborated with a First-Year Experience professor by meeting on a regular basis- Actively participated in all First-Year Experience sessions- Contributed to the planning and facilitation of course materials- Created a plan for student contact outside of class and meet with students in small groups to provide support- Promoted and developed positive relationships between new students, faculty, and staff- Educated new students about social, academic, and personal skills

Marketing And Public Relations Intern

• Jun 2019 - Oct 2019

- Maintained Facebook and Instagram scheduling and paid campaigns which resulted in higher impressions. - Designed a three-month social media marketing plan resulting in a 30% follower increase on Instagram and a 40% post reach increase on Facebook. - Assisted with events, curatorial duties, preparation of art for transport, and installations. - Built brand awareness by writing and sending press releases. - Maintained Facebook and Instagram scheduling and paid campaigns which resulted in higher impressions. - Designed a three-month social media marketing plan resulting in a 30% follower increase on Instagram and a 40% post reach increase on Facebook. - Assisted with events, curatorial duties, preparation of art for transport, and installations. - Built brand awareness by writing and sending press releases.

Advertising and Marketing Intern

• Jan 2019 - Apr 2019

- Generated leads for account executives through industry research - Assisted the Marketing & PR department with event setup for issue release parties - Updated sales boards with current data for sales representatives - Represented Improper at industry events - Organized and updated media kits - Created content through photography for digital publication - Managed social media scheduling - Generated leads for account executives through industry research - Assisted the Marketing & PR department with event setup for issue release parties - Updated sales boards with current data for sales representatives - Represented Improper at industry events - Organized and updated media kits - Created content through photography for digital publication - Managed social media scheduling