Experience

Rasapaaka Foods & Beverages Pvt Ltd

• Founder & CEO

  • Apr 2022 - Present

  What started out as a casual lunch time conversation during Covid-19 2nd lockdown in 2021, led to an actual business plan and it's execution in months to come! Rasapaaka is a new age Food company that aims to bring the traditional cuisines to the forefront of masalas, blended spices and ready to cook food industry. Our new food processing unit at Mysuru strengthens our capability to continuously provide delicious food products that are synonymous with purity, taste & tradition. Our promise of delivering PRESERVATIVE FREE (No additives, No artificial flavouring substances, No acidity regulators) food products to a global audience stand tall to this day. As a testimony to this, in less than a year, our products have reached to customers in more than 12 countries and 25 cities. Rasapaaka now has two brands, SWAADISHTA BHAGAVATI & MAGIC MEALS. Swaadishta Bhagavati caters to Spice powders, blended spices & masalas and Magic Meals offers a wide variety of ready to cook instant breakfast premixes. Having satisfied 2000+ craving taste buds, we are now slowly but steadily inching towards having a foothold in the local market. We will be launching on Amazon India soon. Stay tuned for more updates!



ipopi

• India
• Advertising Services
• 1 - 100 Employee

• Head Of Marketing Operations

  • Mar 2017 - Sep 2021

  4th to join the start-up team and 1st management hire. Started from client #1 and helped the start-up to build a robust team of 20 and to scale to 150+ clients nation wide. Played a critical role in early hustle days by effectively handling team and client requirements to bring organizational stability. First hand experience in understanding client briefs, content planning, brand building & execution of marketing strategies. Experienced in churning out creative, inspiring and effective lead generation campaigns for leading Automotive (Dealerships), Real estate and Lifestyle brands in India. Regularly monitored KPIs and strategized for maximum results and ROI. Directly handled a team of 15 that included Designers, Photographers, Video editors and Digital marketing executives. From driving daily operational goals to penning down quirky copies for the content, did it all. National Brands handled: Volkswagen India, Hyundai India, Nissan India Dealership Brands handled: Volkswagen, Hyundai, Nissan, BMW, Toyota, Honda, Maruti Suzuki, Mahindra, Renault, TATA motors, KIA, Ashok Leyland, Royal Enfield, Harley Davidson, Hero Corp, TVS, JAWA, Bajaj, Ampere.



SPAR Ireland

• Ireland
• Retail
• 100 - 200 Employee

• Retail Operations & Marketing

  • Feb 2015 - Oct 2016

  A valuable experience that taught Inventory management, Visual merchandising and Customer service. Basically got to know how a retail store works. But key takeaways were personal, learnt humility and dignity of labour. Actual work involved co-ordinating Marketing and Promotional activities for the store, handling inventory replenishment, stock taking, following stock rotation and replenishment procedures. A valuable experience that taught Inventory management, Visual merchandising and Customer service. Basically got to know how a retail store works. But key takeaways were personal, learnt humility and dignity of labour. Actual work involved co-ordinating Marketing and Promotional activities for the store, handling inventory replenishment, stock taking, following stock rotation and replenishment procedures.



IBM

• IT Services and IT Consulting
• 1 - 100 Employee

• Project Consultant

  • May 2015 - Aug 2015

  Interned at IBM's Procurement Division on a Consulting Project for an internal client based in Rochester, New York. The project focused on identifying, developing & documenting the most effective and efficient KPI’s to measure the performance of the procurement team. Also developed a framework using Balance score card and Tableau de bord principles, to be reviewed and used by IBM. Interned at IBM's Procurement Division on a Consulting Project for an internal client based in Rochester, New York. The project focused on identifying, developing & documenting the most effective and efficient KPI’s to measure the performance of the procurement team. Also developed a framework using Balance score card and Tableau de bord principles, to be reviewed and used by IBM.



Radium Advertising - urmerchants.com

• Founder

  • Feb 2013 - Aug 2014

  Inspired by the E-commerce wave, post Flipkart, ventured in to first entrepreneurial journey, a business listing & advertising website, urmerchants.com that introduced the concept of "Advertise through Business photos". A dedicated platform for neighbourhood businesses to list and advertise. Based on a subscription model, the website allowed neighbourhood merchants to upload product and store photos to give a unique experience to the user. The end objective was to create an e-commerce portal where different merchants in different cities could showcase their products, connect with customers online and make a sale, thereby creating a hub for flow of goods & information. Ended with no profit, no loss kind of a situation. Gained first hand experience in handling rejections, failures and 'log kya kahenge' situations. Great experience altogether that gave insights to a ton of personal growth and improvement.



Aequs Manufacturing Pvt Ltd

• Sr. QA Engineer-Aerospace

  • Aug 2010 - Feb 2013

  An outstanding experience having worked for biggies in the global Aerospace Industry. Designated Project QA for SABCA-Airbus structural components. Got "Best Employee" award from the company & Letter of Appreciation from Suppliers. Coordinated information and component flow between various departments, design, production, purchase and logistics, according to production plan for on-time-delivery of components. Looked after implementation and adherence to operating procedures and quality policies. Developed SOP’s for new processes & handled internal rejections and customer non-conformances by using lean tools & provided CAPA. Gained exposure to aerospace regulatory and quality standards AS 9100, AS 9102, ISO 9001 and internal/external audits.



BILT

• Building Construction
• 1 - 100 Employee

• Mechanical Engineer

  • Jul 2009 - Jul 2010

  Moved on to manufacturing from IT, a moment of Homecoming! Gained actual hands on experience in maintenance of huge paper machineries. Provided mechanical component drawings and material specification for local suppliers and evaluated their process. Assisted in total preventive maintenance of machinery by incorporating checklists & machine history cards. Also managed material stock by quantity & value. Moved on to manufacturing from IT, a moment of Homecoming! Gained actual hands on experience in maintenance of huge paper machineries. Provided mechanical component drawings and material specification for local suppliers and evaluated their process. Assisted in total preventive maintenance of machinery by incorporating checklists & machine history cards. Also managed material stock by quantity & value.



Infosys

• India
• IT System Custom Software Development
• 1 - 100 Employee

• Software Engineer

  • Jul 2007 - Dec 2007

  First ever job through campus placement. Exposure to 'The' corporate life, dreaded deadlines, swanky buildings and a dress code that had ties to wear everyday. Underwent comprehensive training in C,C++ and stream specific technical training in internet technologies, Java, J2EE, Oracle DB. First ever job through campus placement. Exposure to 'The' corporate life, dreaded deadlines, swanky buildings and a dress code that had ties to wear everyday. Underwent comprehensive training in C,C++ and stream specific technical training in internet technologies, Java, J2EE, Oracle DB.