Sri Ramakanth Digamarthi
Senior Digital Marketing Specialist at Coldwell Banker | SWAP- Claim this Profile
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English -
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Bio
Credentials
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Diploma In Java Technologies
NIITMay, 2014- Nov, 2024 -
Google Ads Search
GoogleAug, 2023- Nov, 2024 -
Google Analytics Individual Qualification
GoogleSep, 2018- Nov, 2024
Experience
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Coldwell Banker Swap
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United Arab Emirates
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Real Estate
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1 - 100 Employee
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Senior Digital Marketing Specialist
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Sep 2023 - Present
📊 Digital Strategy: Developing and executing comprehensive digital marketing strategies aligned with our business goals. It's all about crafting a roadmap to success.💻 Campaign Mastery: Managing digital marketing campaigns across various platforms - from search engines and social media to email and display advertising. It's where creativity meets data-driven precision.🎨 Content Wizardry: Collaborating with talented content creators and designers to produce engaging and relevant content that resonates with our audience.🔍 SEO & SEM: Optimizing our online presence for search engines and overseeing our pay-per-click advertising campaigns. Because showing up in search results is paramount.📱 Social Media Savvy: Overseeing and implementing our social media strategies, ensuring our brand's voice is heard and celebrated across platforms.💌 Email Magic: Crafting and executing email marketing campaigns that deliver value and resonate with our subscribers.📈 Data-Driven Insights: Regularly analyzing campaign performance, diving deep into analytics, and translating numbers into actionable insights for continuous improvement.💰 Budget Maestro: Ensuring our digital marketing budgets are invested wisely to yield a positive ROI.🛠 Conversion Alchemist: Constantly fine-tuning our web and landing page performance to improve conversion rates and user experiences.👥 Team Mentorship: Supporting and mentoring junior members of our digital marketing team, fostering their growth and development.Staying ahead of the curve in the ever-evolving world of digital marketing is both my passion and my commitment. I look forward to bringing my expertise to the forefront and contributing to the success of Coldwell Banker Swap.If you have any tips, insights, or just want to chat about the exciting digital marketing landscape, feel free to reach out! 🤝 Show less
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Digital Marketing Specialist
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Apr 2021 - Sep 2023
1. Planning and executing digital marketing campaigns across various channels such as search engine marketing (SEM), social media, sms marketing, content marketing, and display advertising. Develop campaign timelines, create compelling content and visuals, and ensure campaigns are launched effectively.2. Analyzing user behavior and website performance to identify areas for improvement in order to increase conversion rates. Implementing A/B testing, optimizing landing pages, and improving user experience to enhance conversions.3. Staying updated with the latest trends and developments in the digital marketing industry, including new tools, platforms, algorithm changes, and best practices. 4. Monitoring and Analyzing Lead Generation Metrics5. Coordinating with the sales team to get feedback from qualified leads and providing them with necessary information. Collaborating on strategies to convert leads into clients6. Maintaining a comprehensive database of leads and prospects. Organizing and updating contact information.7. Implementing lead capture forms and landing pages on the website to collect contact information from potential leads. Continuously test and optimize these conversion points to improve lead generation and increase conversion rates.8. Stay informed about the latest trends, tools, and technologies in digital marketing. Keep an eye on industry blogs9. Developing the overall digital marketing strategy aligned with the organization's goals. This includes defining target audiences, identifying key performance indicators (KPIs), setting budgets, and outlining the tactics and channels to be utilized.10. Allocating budgets across different digital marketing channels and campaigns based on their performance potential and strategic importance. Monitor spending, track expenses, and optimize budget allocation to maximize return on investment (ROI) Show less
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H&S Real Estate Dubai
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United Arab Emirates
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Real Estate
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1 - 100 Employee
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Digital Marketing Specialist
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Apr 2020 - Apr 2021
1. Executing and overseeing online advertising initiatives encompassing pay-per-click (PPC) campaigns across search engines and social media platforms. Diligently supervising campaign effectiveness, fine-tuning advertisements, and adapting budgets for optimal ROI while managing three distinct projects: H&S Real Estate in Dubai, H&S Real Estate Pakistan, and H&S Hotels. 2. Analyzing user behavior and website performance to identify areas for improvement in order to increase conversion rates. Implementing A/B testing, optimizing landing pages, and improving user experience to enhance conversions. 3. Coordinating with the sales team to get feedback from qualified leads and providing them with necessary information. Collaborating on strategies to convert leads into clients 4. Maintaining a comprehensive database of leads and prospects. Organizing and updating contact information. 5. Implementing lead capture forms and landing pages on the website to collect contact information from potential leads. Continuously test and optimize these conversion points to improve lead generation and increase conversion rates. 6. Developing the overall digital marketing strategy aligned with the organization's goals. This includes defining target audiences, identifying key performance indicators (KPIs), setting budgets, and outlining the tactics and channels to be utilized. 7. Planning and executing digital marketing campaigns across various channels such as search engine marketing (SEM), social media, sms marketing, content marketing, and display advertising. Develop campaign timelines, create compelling content and visuals, and ensure campaigns are launched effectively. 8. Allocating budgets across different digital marketing channels and campaigns based on their performance potential and strategic importance. Monitor spending, track expenses, and optimize budget allocation to maximize return on investment (ROI) Show less
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UCMAS UAE
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Dubai, United Arab Emirates
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Digital Marketing Specialist
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Apr 2018 - Apr 2020
1. Executing and overseeing online advertising initiatives encompassing pay-per-click (PPC) campaigns across search engines and social media platforms. Diligently supervising campaign effectiveness, fine-tuning advertisements, and adapting budgets for optimal ROI.2. Managing a diverse array of brands within this portfolio, including notable names such as UCMAS, White Dove Nursery, Noah’s Ark, Jehangir’s Kitchen. As part of this role, I assume responsibility for designing and executing campaigns, supervising website management, and refining branding strategies. I collaborate closely with concerned managers to enhance brand visibility and ensure consistent and impactful messaging across all touchpoints. This multi-faceted experience further highlights my ability to strategize, implement, and enhance brand identities while fostering meaningful connections with target audiences. 2. Coordinating with the sales team to get feedback from qualified leads and providing them with necessary information. Collaborating on strategies to convert leads into clients 3. Implementing lead capture forms and landing pages on the website to collect contact information from potential leads. Continuously test and optimize these conversion points to improve lead generation and increase conversion rates. 4. Developing the overall digital marketing strategy aligned with the organization's goals. This includes defining target audiences, identifying key performance indicators (KPIs), setting budgets, and outlining the tactics and channels to be utilized. 5. Planning and executing digital marketing campaigns across various channels such as search engine marketing (SEM), social media, sms marketing, content marketing, and display advertising. Develop campaign timelines, create compelling content and visuals, and ensure campaigns are launched effectively. Show less
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Lead IT Corporation
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United States
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Information Technology & Services
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100 - 200 Employee
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Digital Marketing Executive
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Jul 2015 - Mar 2018
LEAD IT is an award-winning Information Technology Services Company serving Fortune 500, government, mid-market, and emerging companies with their IT service needs. We are armed with the ability and capacity to take on the challenge to provide solutions across a spectrum of disciplines spanning all domains. The quality of our services as well as our focus on statutory compliance, will allow our client's management to focus on more pressing strategic needs. We are one of the largest women/minority owned IT consulting services providers in the Midwest. Headquartered in Springfield - Illinois. Lead IT has emerged into a successful enterprise and has developed a reputation of excellence since its inception. Lead IT was founded in 2005 with headquarters in Springfield, Illinois (USA) and offices in Chicago, IL; Albany, NY; Vancouver, Canada and Hyderabad, India. Our continued rapid growth is a testament to the certainty our clients experience every day. Show less
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Education
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2011 - 2014
JNTU K
B_Tech, Computer Science -
2008 - 2011
Sri YVS and Sri BRM College of Polytechnic Education
Diploma In Computers, Computer Science -
2005 - 2008
Zilla Parishat High School
SSC, SSC
Community
