Srinivas (Vasu) Sriramdas

CEO and Co-founder at Edyst
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Contact Information
us****@****om
(386) 825-5501
Location
Hyderabad, Telangana, India, IN

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Experience

    • India
    • E-Learning Providers
    • 1 - 100 Employee
    • CEO and Co-founder
      • Jan 2019 - Present

      Greater Hyderabad Area We are an online learning & employability company (Y Combinator incubated W19). Edyst is on a mission to skill the students and make them employable. Our solutions aim to make students learn the most in-demand technical skills needed by the industry through our Online Bootcamps, keep them immersed and addicted to the learning process and connect them to prospective employers. Our stakeholders: Students: We offer a host of industry-relevant courses through our… Show more We are an online learning & employability company (Y Combinator incubated W19). Edyst is on a mission to skill the students and make them employable. Our solutions aim to make students learn the most in-demand technical skills needed by the industry through our Online Bootcamps, keep them immersed and addicted to the learning process and connect them to prospective employers. Our stakeholders: Students: We offer a host of industry-relevant courses through our Bootcamps for students to take up, learn and get ready for coding/technical interview rounds. Colleges: We work as a long-term (1st year to 4th year) training partner with colleges where we run our Coding Bootcamps which significantly enhance the programming skills of the graduates which makes them industry ready and to be employable at top tier companies. Corporates: We work as strategic talent acquisition partners of corporates in making it seamless and cost-effective for them to acquire trained graduates from our Coding Bootcamps. Edyst was set up by industry seniors and alumni from IIIT Hyderabad. Show less

    • Venture Capital and Private Equity Principals
    • 700 & Above Employee
    • YC W19 Batch
      • Jan 2019 - Mar 2019

      Mountain View, California

    • Co-founder and CEO of Edyst (EdTech startup)
      • Jan 2019 - 2019

      Mountain View, California Y Combinator Winter 2019 Batch. Edyst got selected into Y Combinator from a pool of over 12000 applicants worldwide, and was one of the 8 to make it from India.

    • Business Consulting and Services
    • 700 & Above Employee
    • Vice President at Deloitte - Marketing, Communications and Business Development (Australia EDC)
      • Aug 2017 - Dec 2018

      Hyderabad Area, India

    • Associate Vice President - Marketing, Communications and Business Development (Australia EDC)
      • Jul 2014 - Aug 2017

      Hyderabad Area, India

    • Senior Manager - Marketing, Communications and Business Development (MCBD)
      • Jul 2013 - Jul 2014

      Sydney, Australia Leader for the Deloitte MCBD (Marketing, Communications and Business Development) Extended Delivery Centre (EDC - Hyderabad) team in General Marketing and Reporting, Digital Marketing, Event Support, Design and Account Management • Drive EDC growth in alignment to the Australia MCBD strategy and direction, identify additional points of leverage (processes/teams) to engage EDC teams to deliver value effectively and efficiently to the firm • Design and implement robust processes… Show more Leader for the Deloitte MCBD (Marketing, Communications and Business Development) Extended Delivery Centre (EDC - Hyderabad) team in General Marketing and Reporting, Digital Marketing, Event Support, Design and Account Management • Drive EDC growth in alignment to the Australia MCBD strategy and direction, identify additional points of leverage (processes/teams) to engage EDC teams to deliver value effectively and efficiently to the firm • Design and implement robust processes and delivery mechanism for stronger engagement and collaboration between Australia MCBD and EDC Hyderabad teams to constantly enhance the quality and client service experience • Coach and mentor EDC management team [Managers/Asst. Managers] by providing inputs and insights into business objectives, drive innovation and help develop high performance culture at EDC • Define and drive people strategy at EDC, responsible for current and future resourcing road map development, hiring, retaining and growing talent to build flexible and agile teams to meet the business needs

    • Executive Manager - Marketing, Communications and Business Development (MCBD)
      • Jun 2010 - Jun 2013

      Lead a team of 50 people at MCBD Hyderabad for Deloitte Australia.  Operationalizing the MCBD vision and objectives of Deloitte Australia through teams at Hyderabad  Market penetration and sales growth enablement through marketing research (companies, competitors, and industry), branding, live event support, CRM, targeted campaigns, and Online presence  Talent (people) acquisition, development, and retention  Reporting and analytics – Sales, Marketing, Social media, and… Show more Lead a team of 50 people at MCBD Hyderabad for Deloitte Australia.  Operationalizing the MCBD vision and objectives of Deloitte Australia through teams at Hyderabad  Market penetration and sales growth enablement through marketing research (companies, competitors, and industry), branding, live event support, CRM, targeted campaigns, and Online presence  Talent (people) acquisition, development, and retention  Reporting and analytics – Sales, Marketing, Social media, and surveys etc.

    • Manager - (Marketing Analytics) Relationship Management
      • Dec 2007 - May 2010

      Hyderabad Area, India Led the Marketing Analytics Group consisting of; CRM, MIS reporting, Dbriefs (Webcasts), Live Event support, and Web Analytics teams. The activities involved:  Building eminence, enhance marketing and enablement of revenue growth through Marketing, Sales, and Web Analytics, MIS and leadership reporting, Webcast hosting and analytics and CRM  Supporting marketing events, ROI analysis. Worked on SAP CRM and Salesforce

    • IT Services and IT Consulting
    • 700 & Above Employee
    • Project Manager
      • Jul 2005 - Dec 2007

      Apr 2006 – Dec 2007: As Project Manager (Strategic projects – Insurance domain), lead a team of 26 people  Execution and delivery of a complex project (Java, Spring Framework) for a Fortune 100 client (Japanese centre) in an onsite-offshore model  Monitored and tracked project scope, cost, time, resources, and risk management  Responsible for people development through performance reviews and career planning Nov 2005 - Apr 2006: As a part of Global Strategy and… Show more Apr 2006 – Dec 2007: As Project Manager (Strategic projects – Insurance domain), lead a team of 26 people  Execution and delivery of a complex project (Java, Spring Framework) for a Fortune 100 client (Japanese centre) in an onsite-offshore model  Monitored and tracked project scope, cost, time, resources, and risk management  Responsible for people development through performance reviews and career planning Nov 2005 - Apr 2006: As a part of Global Strategy and Marketing (GSM) team, activities involved  Lead and Proposal management  Business development, marketing, strategy for new/existing businesses in collaboration with Technical and Domain Competency groups Show less

    • Manager
      • Mar 2001 - Jul 2005

      Role: Head Presales and Account Manager – EMEA region Duration: June 2005 – Nov 2005  Managed a dedicated Pre-Sales team of 6 people  End-to-end responsibility of RFP / RFI / RFQ responses and development of White papers/Case studies/Collateral and Statement of Work (SOW) Role: Onsite Business Development (Saudi Arabia) Duration: Jan 2004 – June 2005  Managed EMEA Business Development  Based in Middle East to establish and expand business with full life-cycle… Show more Role: Head Presales and Account Manager – EMEA region Duration: June 2005 – Nov 2005  Managed a dedicated Pre-Sales team of 6 people  End-to-end responsibility of RFP / RFI / RFQ responses and development of White papers/Case studies/Collateral and Statement of Work (SOW) Role: Onsite Business Development (Saudi Arabia) Duration: Jan 2004 – June 2005  Managed EMEA Business Development  Based in Middle East to establish and expand business with full life-cycle responsibility for business operations with local partner Role: Key Account Management & Pre sales – U.S. Fortune 50 Client Duration: Jan 2001 – Dec 2003  Key Account management & Client relationship for the U.S. based Fortune 50 retail client  Additional responsibility of managing a Lead Generation team Show less

    • Asst. Manager
      • Jun 2000 - Dec 2000

      Hyderabad Area, India Managed the Web Solutions team which involved coordination with technical teams for proposal development (RFP response) and project deployment

    • Entrepreneur
      • Mar 2000 - Jun 2000

      Entrepreneur of a Web start-up

    • Executive Business Development
      • Sep 1999 - Mar 2000

      Hyderabad  Presales and marketing support  Coordinated with multiple technical teams to prepare the response to RFI / RFP / RFQ’s

    • E-Learning Providers
    • 1 - 100 Employee
    • Executive
      • Mar 1999 - Aug 1999

       Provided continuous interface between franchisee and regional office for marketing, franchisee development, and support. (Aptech and Arena Multimedia)  Was responsible for business development / branding of Arena Multimedia as in-charge Placements (Corporate recruitments) for Arena for the Andhra Pradesh

    • Entrepreneur
      • Jan 1996 - Mar 1999

      An entrepreneurial setup during MBA as a one-stop boutique shop for Advertising and Events, activities involved Computerization and execution of the complete lifecycle of Advertising and Event Engineering for corporates/SMB organizations. Client servicing / Account Management

Education

  • Y Combinator
    2019 - 2019
  • Andhra University
    MBA, Marketing
    2006 - 2008

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