Data Analyst

• Dec 2021 - Present

Research Assistant - Marketing Analytics

• Feb 2020 - Dec 2021

• Spear-headed automation in research experiments through python programming and improvised existing scripts reducing execution time drastically up to 80%.• Incorporated stringent data validations and checks to avoid data mismatches, identify, minimize 90% of data discrepancies and improve overall data quality.• Operationalized strategies and implemented multiple python scripts to - scrape data (inc. images & text) from websites, extract additional features using Google vision API, process and combine them, finally build regression models to understand key drivers of certain behavior. Show less

Academic Tutor - Product Analytics & Advertising Analytics

• Jun 2020 - Sep 2021

• Mentored about 450+ students over different courses enabling them to build insightful projects and chat bots through weekly tutorials and consultations.• Set up and managed communication channels using slack between industry partners and student groups to facilitate over 30+ group projects.• Facilitated student learning through creating educational videos in association with python scripts & software demo to illustrate lecture content and reinforce concepts.

Associate Consultant - Data Science

• Apr 2018 - Jan 2020

• Devised a three-step approach that combined unsupervised and supervised machine learning using R programming to predict asset failures beforehand and trigger email alerts to take corrective actions with an overall capacity to detect 85% of failures during pilot test time of 6 months. • Developed multiple predictive models using SAS Enterprise Miner and Enterprise Guide for different loan segments in retail banking while ensuring model's robustness and accuracy through metrics: AUC-ROC, sensitivity, Population Stability Index, and other statistical tests. • Organized strategic brainstorming sessions with clients or stakeholders and colleagues to accelerate overall development-acceptance life cycle, reducing time taken by 50%. Show less

Assistant Systems Engineer - Pega Developer

• Nov 2015 - Apr 2017

• Developed multiple clean functionalities as PEGA developer on a large-scale project with stringent timelines. • Demonstrated working in an environment demanding continuous learning, implementation and mentoring of new team members. • Developed multiple clean functionalities as PEGA developer on a large-scale project with stringent timelines. • Demonstrated working in an environment demanding continuous learning, implementation and mentoring of new team members.