Sri Meilana Simbolon
Social Media Specialist & Business development at Lookats- Claim this Profile
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Bio
Credentials
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Program ikut forum pemuda international (IFPI) Singapura 2019
Ikut lombaDec, 2019- Nov, 2024 -
Certified Festival and Event Executive (CFEE)
Pusat Pelaporan dan Analisis Transaksi Keuangan (PPATK)Nov, 2019- Nov, 2024 -
National Essay Competition
State University of Jakarta (Universitas Negeri Jakarta)Feb, 2018- Nov, 2024 -
Participatory Arts Certification (PA)
Event Hunter IndonesiaFeb, 2018- Nov, 2024 -
Inspiratif Story Writing Competition
Ikut lombaSep, 2019- Nov, 2024
Experience
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Lookats
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Indonesia
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Entertainment Providers
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1 - 100 Employee
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Social Media Specialist & Business development
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Oct 2022 - Present
1. Helping creators develop personal branding to reach more relevant audiences through community development. 2. Arrange meetings with creators regarding their collaboration with brands. 3. Search and analyze brands that have possibility to work with influencers or talents under Lookats. 4. Create market analysis for product development plans including market prices, types and products that are preferred by the target market. 5. Made marketing plans in every collaboration including making brand awareness and marketing plans. 6. I was doing individual content plans for content creators in order for them to build brand awareness for coming new products. 7. Handling social media strategy for specific client who makes content about personal branding, mental health and education 8. Create more than 40 videos every month including organic content and endorsements. 9. Make content plan every week for TikTok and Instagram account. 10. Maintain connection between creators and audiences to keep them engaged with our content. 11. Meeting to brief content endorsements with client 12. Make content scripts for endorsement and organic content based on journal and made soft-selling concept for endorsements as long as we can. 13. Accompany creators at events or to store visits to make a content based on brief from our client. 14. Make copywriting captions so that SEO can detect keywords in captions and videos to increase content’s reach. 15. Research new tools and new strategies on social media to keep forward and to keep engage with our audience and reach a bigger audience. 16. My responsibility is to make our content in order to increase the possibility to broaden the reach. 17. With my new strategy the account got an 11% increase in followers on instagram. Show less
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Pause & Play
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Indonesia
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Restaurants
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1 - 100 Employee
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Social Media & KOL Specialist
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May 2023 - Present
1. Create a content plan that is relevant to Pause & Play. 2. Do the editing and design processes for social media posts. 3. Make copywriting for captions and visual content. 4. Analyze and look for influencers that match with Pause & Play market. 5. Approach influencers and make collaborations as profitable as possible with a good negotiation strategy skill. 6. Make briefs and make discussions about the things we want to highlight in their content. 7. Make a MoU for our collaboration agreement. 8. Help creators to create story lines and scripts so it will keep being engaging to their followers and soft selling. 9. Accompany creators when they execute the content and ensure they get the best service. 10. Ensure influencers send the drafts and on time. 11. My biggest achievement while working as a KOL specialist in Pause & Play was when I managed to approach 16 nano, micro, macro and mega influencers in 1 month. I managed to land a barter partnerships with all of those influencers which total worth was more or less 100 million IDR. Show less
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Ananza Prili
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Jakarta, Indonesia
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Social Media Specialist
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Oct 2022 - Present
1. I’m working with a macro influencer who makes content about personal branding, mental health and education 2. Create more than 40 videos every month including organic content and endorsements. 3. Make content plan every week for TikTok and Instagram account. 4. Maintain connection between creators and audiences to keep them engaged with our content. 5. Meeting to brief content endorsements with client 6. Make content scripts for endorsement and organic content based on journal and made soft-selling concept for endorsements as long as we can. 7. Accompany creators at events or to store visits to make a content based on brief from our client. 8. Editing video minimum 2 content a day for Ananza’s Instagram and Tiktok account. 9. Make copywriting captions so that SEO can detect keywords in captions and videos to increase content’s reach. 10. Research new tools and new strategies on social media to keep forward and to keep engage with our audience and reach a bigger audience. 11. Editing photo for reels cover to create a good feed. 12. My responsibility is to make our content in order to increase the possibility to broaden the reach. 13. With my new strategy the account got an 11% increase in followers on instagram. Show less
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CHARLES & KEITH GROUP
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Singapore
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Retail
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700 & Above Employee
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Marketing Communications
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Jun 2022 - Oct 2022
1. Translated 100 English product descriptions on the Indonesian website of Charles & Keith to Indonesian language every week. 2. Made daily, weekly, and monthly website traffic reports, Google Ads, Facebook Ads of Charles & Keith Indonesia. 3. Research Influencer’s Engagement Rate , identify and build partnership with KOL across multiple digital platforms. 4. Acquired and maintained relationships with KOL/influencers to build a strong KOL network. 5. Made product seeding requests for KOLs and prepared product for endorsement, made sure all of our products was accepted by the influencers. 6. Made and followed up product seeding requests for KOLs . 7. Made and followed up delivery service for KOLs product by system. 8. Handled invoice marketing after deliver products to KOLs. 9. Made a research about retail brand event as consideration of marketing strategies plan. 10. Supported KOL and Digital Marketing as requested. Show less
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Ministry of Transportation Republic Indonesia
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Indonesia
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Government Administration
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700 & Above Employee
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Communication and Public Information
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Sep 2021 - Nov 2021
1. Planned press activities for the Ministry of Transportation. 2. Participated in event planning or socialization plan of the Ministry of Transportation. 3. Taking and editing photo and video documentation of Indonesian Minister of Transportation in several events or trip visits. 4. Participated in ministerial visits as a team for social media and all fields related to the public information and communication bureau. 5. Learned about communication and management procedures in government. 6. Helped to make a graphic design for background tapping Minister of Transportation every day. 7. Compiled an internship activity report and submitted to our internship supervisor. Show less
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Heirloom Caffee
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Cikarang, Indonesia
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Assistant manager and social media officer
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Sep 2021 - Nov 2021
1. Assist managers in organizing, planning and implementing strategies to keep forward by collaboration and publication. 2. Take and edit commercial product video, design daily content for poster or photos 3. Create a timeline of social media content every month. 4. Prepare copywriting for every social media post to keep content more interactive. 5. Edited product’s photos and videos for menu books or promotions needed on social media 6. Encourage the process of recruitment, training and development of employee capabilities. 7. Improve marketing through collaboration with several communities or organizations 8. Communicate with clients and evaluate their needs as their requested. 9. Negotiating with any organization or event who need our sponsor to support our business as a process of branding. 10. Evaluate customer satisfaction to improve service quality by establishing communication and being open to all suggestions and criticisms from customers by social media or in real life. Show less
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Anugrahh Bamboo
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Jakarta, Indonesia
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Business Owner
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Mar 2021 - Nov 2021
1. Makes plans and strategy business operations. 2. Conducting market research including competitive prices in the market and make strategies to target companies so they will interest to our offerings. 3. As a marketing I also participated to make offering letters that were sent to several companies who had opportunity become to be out stakeholders. 4. In the first month of business operation i get opportunity to be a tender for Maxim Company to provide their promotion needed. 5. Managed financial as well. Show less
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Tampan coffee international
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Cikarang, Indonesia
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Social media officer
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Aug 2021 - Oct 2021
1. Create a timeline of social media content every month. 2. Prepare copywriting for every social media post. 3. Create poster design, photo menu or video commercial product for promotion needed. 4. Responsible for creating interactive social media situations 5. Flexibility in creating new content that follows current trends 1. Create a timeline of social media content every month. 2. Prepare copywriting for every social media post. 3. Create poster design, photo menu or video commercial product for promotion needed. 4. Responsible for creating interactive social media situations 5. Flexibility in creating new content that follows current trends
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Highland Agency
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Cikarang, Indonesia
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Senior Transcripsionis
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Nov 2019 - Feb 2021
1. Listen audio and write it with fast typing techniques. 2. Ensuring results quality are good and no typo. 3. Monitor audio inconsistencies that are lacking or missing. 4. Responsible for maintaining the confidentiality of the transmitted audio. 1. Listen audio and write it with fast typing techniques. 2. Ensuring results quality are good and no typo. 3. Monitor audio inconsistencies that are lacking or missing. 4. Responsible for maintaining the confidentiality of the transmitted audio.
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Online Shop Samosir
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Samosir, Indonesia
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Business Owner
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Jan 2017 - Feb 2019
1. Conducting research market, supplies and marketing strategy. 3. Managed product’s prices to keep free delivery concept. 2. Make interesting product information to interact our customers. 3. Identify customers' needs by social media trend. 4. Maintaining business performance manually. 5. Maintain good communication with customers to create a good branding and service. 6. Managed 20 more resellers including send product information, resellers target and rewards who hit the sales target. Show less
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Education
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2019 - 2022
President University
Bachelor of communication, Film and Television
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