Srdan Borovic
SEO & PPC Manager at Grofuse- Claim this Profile
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English Full professional proficiency
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German Elementary proficiency
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Italian Elementary proficiency
Topline Score
Bio
Gordana Kovacevic
I have worked with Srđan on a variety of projects over many years. He has great digital understanding and the ability to apply these. Srđan is someone who goes beyond to help me produce the best work I can. He is very efficient, honest and easy to work with. I would recommend Srđan in a heartbeat and look forward to working with him on many future projects.
Furkan Sahin
He is a friend of mine who is business-oriented, capable of very good relationship management, and capturing fine details in digital. I have had the opportunity to observe firsthand that he is doing his best to keep things moving in critical times. I wish you success in your life from now on.
Gordana Kovacevic
I have worked with Srđan on a variety of projects over many years. He has great digital understanding and the ability to apply these. Srđan is someone who goes beyond to help me produce the best work I can. He is very efficient, honest and easy to work with. I would recommend Srđan in a heartbeat and look forward to working with him on many future projects.
Furkan Sahin
He is a friend of mine who is business-oriented, capable of very good relationship management, and capturing fine details in digital. I have had the opportunity to observe firsthand that he is doing his best to keep things moving in critical times. I wish you success in your life from now on.
Gordana Kovacevic
I have worked with Srđan on a variety of projects over many years. He has great digital understanding and the ability to apply these. Srđan is someone who goes beyond to help me produce the best work I can. He is very efficient, honest and easy to work with. I would recommend Srđan in a heartbeat and look forward to working with him on many future projects.
Furkan Sahin
He is a friend of mine who is business-oriented, capable of very good relationship management, and capturing fine details in digital. I have had the opportunity to observe firsthand that he is doing his best to keep things moving in critical times. I wish you success in your life from now on.
Gordana Kovacevic
I have worked with Srđan on a variety of projects over many years. He has great digital understanding and the ability to apply these. Srđan is someone who goes beyond to help me produce the best work I can. He is very efficient, honest and easy to work with. I would recommend Srđan in a heartbeat and look forward to working with him on many future projects.
Furkan Sahin
He is a friend of mine who is business-oriented, capable of very good relationship management, and capturing fine details in digital. I have had the opportunity to observe firsthand that he is doing his best to keep things moving in critical times. I wish you success in your life from now on.
Credentials
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Google Data Analytics Certificate
CourseraJul, 2022- Nov, 2024 -
Google Project Management Certificate
CourseraApr, 2022- Nov, 2024 -
Google My Business Certification
GoogleJul, 2021- Nov, 2024 -
Google Tag Manager Essentials Certification
MeasureSchoolDec, 2020- Nov, 2024 -
Google Digital Garage - Digital Marketing Certification
GoogleFeb, 2019- Nov, 2024 -
Bing Ads Accredited Professional
MicrosoftAug, 2018- Nov, 2024 -
Cambridge English: Proficiency (CPE) – CEFR level C2
Cambridge English Language AssessmentMar, 2017- Nov, 2024 -
Microsoft Office Specialist Excel 2016
Certiport - A Pearson VUE BusinessMar, 2017- Nov, 2024 -
Microsoft Office Specialist Word 2016
Certiport - A Pearson VUE BusinessMar, 2017- Nov, 2024 -
Adobe Certified Expert - Photoshop CC
AdobeFeb, 2017- Nov, 2024 -
Content Marketing Certification
HubSpotOct, 2021- Nov, 2024 -
Email Marketing Certification
HubSpotOct, 2021- Nov, 2024 -
Inbound Marketing Certification
HubSpotOct, 2021- Nov, 2024 -
Display & Video 360 Certification
GoogleOct, 2022- Nov, 2024 -
Digital Advertising Certification
HubSpotAug, 2022- Nov, 2024 -
Digital Marketing Certification
HubSpotAug, 2022- Nov, 2024 -
SEO Certification
HubSpotAug, 2022- Nov, 2024 -
Social Media Marketing Certification
HubSpotAug, 2021- Nov, 2024 -
Advanced Google Analytics Certification
GoogleAug, 2020- Nov, 2024 -
Google Ads App Certification
GoogleAug, 2022- Nov, 2024 -
Google Ads Display Certification
GoogleAug, 2022- Nov, 2024 -
Google Ads Measurement Certification
GoogleAug, 2022- Nov, 2024 -
Google Ads Search Certification
GoogleAug, 2022- Nov, 2024 -
Google Ads Video Certification
GoogleAug, 2022- Nov, 2024 -
Google Analytics 4 Certification
GoogleAug, 2022- Nov, 2024 -
Google Marketing Platform Creative Certification
GoogleAug, 2022- Nov, 2024 -
Google Mobile Experience Certification
GoogleAug, 2022- Nov, 2024 -
Google Shopping Ads Certification
GoogleAug, 2022- Nov, 2024 -
Google Tag Manager Certification
GoogleAug, 2020- Nov, 2024 -
Inbound Certification
HubSpotJul, 2021- Nov, 2024 -
Marketing Platform Campaign Manager Certification
GoogleAug, 2022- Nov, 2024 -
Microsoft Advertising Certified Professional
MicrosoftAug, 2022- Nov, 2024 -
Microsoft Advertising Native & Display Certification
MicrosoftAug, 2022- Nov, 2024 -
Microsoft Advertising Search Certification
MicrosoftAug, 2022- Nov, 2024 -
Microsoft Advertising Shopping Certification
MicrosoftAug, 2022- Nov, 2024 -
Search Ads 360 Certification
GoogleAug, 2022- Nov, 2024 -
Yandex Direct Expert
YandexAug, 2022- Nov, 2024 -
Yandex Metrica Expert
YandexAug, 2022- Nov, 2024 -
Youtube Asset Monetization Certificate
GoogleFeb, 2022- Nov, 2024 -
Youtube Content Ownership Certification
GoogleFeb, 2022- Nov, 2024 -
Backlink Management Certification
SemrushJul, 2022- Nov, 2024 -
Keyword Research Certification
SemrushJul, 2022- Nov, 2024 -
LinkedIn Marketing Solutions Fundamentals
LinkedInJul, 2021- Nov, 2024 -
LinkedIn Marketing Strategy
LinkedInJul, 2021- Nov, 2024 -
Local SEO Certification
SemrushJul, 2022- Nov, 2024 -
Mobile SEO Certification
SemrushJul, 2022- Nov, 2024 -
SEMrush SEO Fundamentals Certification
SEMrushJul, 2022- Nov, 2024 -
SEMrush Technical SEO Certification
SEMrushJul, 2022- Nov, 2024 -
SEO Toolkit for Advanced Semrush Users Certification
SemrushJul, 2022- Nov, 2024 -
Semrush for Digital Agencies Certification
SemrushJul, 2022- Nov, 2024 -
Google Universal Analytics Certification
GoogleFeb, 2022- Nov, 2024
Experience
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Grofuse
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United Kingdom
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Advertising Services
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1 - 100 Employee
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SEO & PPC Manager
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May 2023 - Present
- Conducting keyword research & identifying the target audience- Leading the team in launching successful PPC campaigns and optimizing client websites for better rankings- Tracking daily, weekly & monthly KPIs to identify opportunities for improvement or more efficient spend- Developing and implementing effective Search Engine Optimization (SEO) strategies- Review technical SEO issues and recommend fixes- Optimize website content, landing pages and paid search copy
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Senior SEO & PPC Specialist
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Aug 2021 - Jun 2023
- Creating, implementing, and managing SEO strategies for clients across a range of industries and in-house sites- Setting up, managing and optimising PPC campaigns for a variety of clients across different industries- Evaluating product offering, traffic, landing page quality, content and design in order to improve conversion rates of SEO & PPC campaigns
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Digital Marketing Educator & Consultant
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Mar 2020 - Present
- Conducting live digital marketing workshops and online training - Writing clear digital marketing guides designed to help people improve their skills and solve specific problems - Developing strategies to improve clients' paid advertising campaigns & SEO activities - Conducting live digital marketing workshops and online training - Writing clear digital marketing guides designed to help people improve their skills and solve specific problems - Developing strategies to improve clients' paid advertising campaigns & SEO activities
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Limit Prime Securities
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Montenegro
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Financial Services
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1 - 100 Employee
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SEO & PPC Manager
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Apr 2019 - Aug 2021
- Optimizing website copy and landing pages for search engine optimization (SEO) - Performing ongoing keyword research including discovery and expansion of keyword opportunities - Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns - Optimizing website copy and landing pages for search engine optimization (SEO) - Performing ongoing keyword research including discovery and expansion of keyword opportunities - Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns
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WebFox.Me
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Montenegro
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Advertising Services
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1 - 100 Employee
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Digital Marketing Manager
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Nov 2017 - Apr 2019
- Researching and implementing on page & technical SEO recommendations - Running various digital marketing campaigns aligned with business goals for SMEs - Monitoring ROI and KPIs - Researching and implementing on page & technical SEO recommendations - Running various digital marketing campaigns aligned with business goals for SMEs - Monitoring ROI and KPIs
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Ceole Marketing
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United States
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Advertising Services
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Digital Marketing Consultant
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Sep 2017 - May 2018
- Studying company profile and operations to understand its digital marketing needs - Conducting digital marketing research to identify industry trends and commercial opportunities - Monitoring digital marketing projects, analyzing results and suggesting improvements - Studying company profile and operations to understand its digital marketing needs - Conducting digital marketing research to identify industry trends and commercial opportunities - Monitoring digital marketing projects, analyzing results and suggesting improvements
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Helvund
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New Jersey
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Digital Marketing Specialist
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Jul 2015 - Sep 2017
- Working with the development team to ensure that the best technical SEO practices are implemented on websites - Researching and implementing content recommendations for better website ranking - Monitoring keyword rankings to track the success of SEO activities - Working with the development team to ensure that the best technical SEO practices are implemented on websites - Researching and implementing content recommendations for better website ranking - Monitoring keyword rankings to track the success of SEO activities
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Education
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2015 - 2018
Montenegro Business School
Master's degree, Marketing Management -
2014 - 2015
Montenegro Business School
Specialist degree, Marketing Management -
2010 - 2014
University of Montenegro
Economics Faculty of Montenegro - Bachelor's degree, Marketing Management
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