Spenser Flood

Marketing Manager at Madbury Property Management
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Boston

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Experience

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2022 - Present

      Overseeing and enacting MPM's strategic marketing plan.

    • Marketing Manager
      • Jul 2017 - Mar 2022

      Overseeing, developing, analyzing and managing projects related to all marketing, sales, and company technology activities; primarily focused in digital marketing and strategic business development. Finding solutions to operational bottlenecks through creative and efficient means. Focused efforts in customer (resident) experience, user experience, digital capabilities and technology (systems), and employee/departmental satisfaction (including resources) to create a sustainable marketing and operational sales model yielding increased ROI YOY through business growth and development.• Managing all marketing for the company and activities within the marketing department.• Overall responsible for brand management and corporate identity.• Developing the marketing strategy for the company in line with company objectives.• Overseeing design.• Overseeing the company’s marketing budget.• Analyzing, reviewing, and reporting the effectiveness of campaigns in an effort to maximize results (ROI).• Analyzing campaigns and translating anecdotal or qualitative data into recommendations and plans for revising marketing campaigns.• Analyzing potential strategic partner relationships for company marketing.• Co-ordinating marketing campaigns with sales activities.• Maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.• Manage and improve lead generation campaigns, measuring results.• Monitoring trends in Social Media tools, applications, channels, design and strategy.• Monitoring effective benchmarks (best practices) for measuring the impact of Social Media campaigns. • Managing and designing Social Media & Web paid marketing campaigns to support leasing and enhance the Company’s reputation. • Maintaining and updating website content for MPM property website portfolio with relevant and engaging data.• Creating, curating, and managing all published content (images, video and written). Show less

    • United States
    • Advertising Services
    • Freelance Marketing Consultant
      • Jan 2016 - Present

      Analyzing small business performance, developing, and implementing plans to improve operations, public awareness, digital media accounts, and sales revenue through various marketing means. Primarily focused on web, social media, and other digital platforms. Working with clients to improve their business and increase ROI. Analyzing small business performance, developing, and implementing plans to improve operations, public awareness, digital media accounts, and sales revenue through various marketing means. Primarily focused on web, social media, and other digital platforms. Working with clients to improve their business and increase ROI.

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Web Content and Communications Specialist
      • Mar 2022 - Sep 2022

      Working for the UNH CHHS Dean’s Office department to collaboratively update website and social media streams. Gathering and publishing content to grow awareness and communication means. Working for the UNH CHHS Dean’s Office department to collaboratively update website and social media streams. Gathering and publishing content to grow awareness and communication means.

    • Real Estate
    • 1 - 100 Employee
    • Leasing Agent / Marketing Manager
      • Jul 2017 - Jul 2019

      Leasing agent acquiring 750+ student housing, general residential, and commercial agreements, annually. Managing all social media accounts. Creating and sharing content to successfully grow an audience.Technology and business development solutions to increase operational efficiency, accuracy, resident and prospect experience, and ROI.• Maintain thorough product knowledge of the property, sister properties and competitors.• Focus on brokering matches of unfilled beds within apartments to individual or partial groups of tenants.• Implementation of online leasing software program Rent Manager.• Give tours of property and apartments to prospective tenants.• Convert inquiries to property tours and to orchestrate the leasing process to optimize lease conversion. • Use sales techniques such as uncovering tenant preferences, position GGP / MPM properties, overcome objections and gain commitment.• Ensure leases are complete, entered into the property management software, and follow up is completed for prospects.• Thorough knowledge of lease terms, specifications, and all community policies.• Fully informed of current rental rates, sizes, locations, and all amenities of property. • To help coordinate any events or programs supporting the leasing effort, including representing GGP / MPM in any housing fairs or open houses. Show less

    • Administrative / Leasing Assistant
      • Aug 2016 - Jul 2017

      Administrative / Leasing Assistant at Golden Goose Properties, LLC.

  • SuperSuds Carwash
    • Goffstown, New Hampshire
    • Venture Car Wash Attendant
      • Jun 2015 - Aug 2017

      Part time car wash attendant. Part time car wash attendant.

  • Platinum Touchless Car Wash
    • Londonderry, New Hampshire
    • Venture Car Wash Attendant and Public Relations
      • Jun 2012 - Aug 2017

  • Eastpoint Rentals
    • Goffstown, New Hampshire
    • Customer Service and Sales Representative
      • May 2016 - Sep 2016

      Part time customer service and sales representative during school breaks Part time customer service and sales representative during school breaks

  • Union Court
    • University of New Hampshire Durham, New Hampshire
    • Food Service Worker
      • Dec 2015 - Aug 2016

      Food service assistant. Food service assistant.

Education

  • Southern New Hampshire University
    Business Studies in Business Administration (BS), Business Administration and Management, General
    2017 - 2020
  • University of New Hampshire
    Undeclared, Business Administration and Management, General
    2015 - 2017

Community

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