Experience

Regan Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Manager

  • Feb 2023 - Present

• Senior Account Executive

  • Jan 2022 - Feb 2023

• Account Executive

  • Jan 2019 - Jan 2022

  - Generated ideas, explored and surfaced media opportunities, monitored and acted on media trends, managed inbound media inquiries/requests, and provided advisory support for all clients. - Drafted proactive and reactive statements on behalf of our clients in response to crises, relevant storylines, and more.- Planned, managed, and executed interviews, photo/video shoots, media tours, and other client/industry events. - Established and maintained positive relationships with media to accomplish our clients’ promotional and editorial objectives. - Assisted in the development and execution of individualized public relations, media relations, and crisis communications strategies for all clients. - Oversaw and executed influencer marketing partnerships, social media contests/promotions, and advertising campaigns.- Oversaw the onboarding and development of all in-office account coordinators.- Consistently reviewed and edited the work of colleagues, interns, and clients.- Continued to conduct media outreach to secure prominent placements, propel brand awareness, and meet all client promotional objectives.- Continued to develop press materials including releases, media alerts, direct pitches, editorial/opinion pieces, personnel announcements, calendar listings, and more; and internal communications items including memorandums, email and written letters, and briefing documents.- Continued to oversee the office internship program, including the full interview and hiring process, as well as all supervisory responsibilities. - Continued to compile impressions reports and project analyses, conduct research, build media lists, track, clip and deliver client coverage, update and deliver client status reports, and assist with additional administrative work as needed.- Continued to develop social media content and messaging; schedule and publish posts on Twitter and Instagram using Hootsuite, and via Facebook Business Suite and Business Manager. Show less

• Account Coordinator

  • Jan 2018 - Jan 2019

  - Provided organizational and administrative support including tracking and clipping client coverage, building targeted media lists, conducting research, creating impressions reports, updating and delivering client status reports, and more.- Oversaw the office internship program, including the full interview and hiring process, as well as all supervisory responsibilities.- Developed social media content and messaging for various clients; scheduled and published social media content on Twitter and Instagram using Hootsuite, and on Facebook using Facebook Business Suite and Business Manager.- Developed press materials including press releases, media advisories/alerts, calendar listings, statements, and personnel announcements; and internal communications items including memorandums and briefing documents.- Conducted media outreach to promote client events, initiatives and philanthropic efforts, secure coverage, coordinate interviews, establish brand awareness in new markets, and leverage clients as experts in their respective industries.- Worked as part of a small team to deliver and coordinate a variety of public relations services for a diverse range of clients.- Provided staffing support for client events, meetings, and engagements. Show less



Save The Bay - Narragansett Bay

• United States
• Environmental Services
• 1 - 100 Employee

• Media Relations Intern/Volunteer

  • Jun 2015 - Jan 2018

  Save The Bay is an independent, member-supported, nonprofit organization. Save The Bay got its start as a grassroots organization in 1970, when a small group of concerned citizens came together to fight an oil refinery proposed for the shores of Tiverton, Rhode Island. Their work began Save The Bay's legacy as the eyes, ears and voice for Narragansett Bay. Today, Save The Bay carries out its mission through three areas of work: advocacy, education, and habitat restoration and adaptation. Save The Bay is an independent, member-supported, nonprofit organization. Save The Bay got its start as a grassroots organization in 1970, when a small group of concerned citizens came together to fight an oil refinery proposed for the shores of Tiverton, Rhode Island. Their work began Save The Bay's legacy as the eyes, ears and voice for Narragansett Bay. Today, Save The Bay carries out its mission through three areas of work: advocacy, education, and habitat restoration and adaptation.