Head - Digital Marketing

• May 2019 - Present

- Responsible for the management of client accounts, creating and overseeing marketing strategies.- Lead nurturing, assessment of business prospects and communicating with the clients to understand their requirements.- Preparing a marketing plan to achieve specific business goals (for client accounts)- Managing online visibility, tracking progress, making amendments for sustainable business growth.- Overseeing the technical progress of team members and providing adequate training to maintain the skill-set of the team.

Co-Founder and CEO

• Aug 2017 - May 2019

- Conceptualizing and executing digital marketing campaigns for customers from different business verticals- Providing training to prospective candidates and groom them as digital marketing professionals- Business development for DigiTout Media Private Limited- Planning future growth strategies - Conceptualizing and executing digital marketing campaigns for customers from different business verticals- Providing training to prospective candidates and groom them as digital marketing professionals- Business development for DigiTout Media Private Limited- Planning future growth strategies

Vice President, Digital Marketing

• Oct 2016 - Jul 2017

Vice President, Digital Marketing

• Dec 2014 - Sep 2016

Senior Manager - Online Marketing

• Jul 2014 - Nov 2014

• Responsible for the optimization of sites, overview their content strategy and identify areas of improvement through complete analysis• Work with other project managers to create a strategy for each business and follow up on effectiveness• Work with Process Manager to create work flow for each project and monitor it• Ensure a foolproof tracking system for conversions to show results• Review of progress reports and suggesting further strategy

Subject Matter Expert

• Jan 2014 - Jun 2014

• Responsible for working with a cross-departmental team, maintain and develop the master content calendar for all web properties• Stay current with emerging web technologies, advancements and innovations in digital marketing and share the knowledge with team members• Working with project managers to create custom strategy for clients, monitoring execution and follow up on effectiveness• Preparing strategies for new clients/leads in terms of their marketing value (medium, low and high) along with the results• Periodic performance check of the employees• Periodic audit of client’s web properties and change suggestions

Manager - SEO

• Sep 2013 - Jan 2014

• Responsible for SEO operations at MetaOption for all the online properties of the company. Creating online business strategy for organic search, content development, content marketing, and social media optimization practices. • Generating leads for the products and services being offered by MetaOption.• Taking care of online promotion needs of other subsidiaries of MetaOption, like MyMobileInnovations, MetaOption Games, GOIS and others. • Conceptualizing website design and active participation in development of in-house websites.• Promotion of mobile apps and games developed by MetaOption from iTunes Store and Google Play Store. • Formulating promotional strategy, identifying platforms to target and executing them.• Managing team of SEO Experts and Content Analysts.

Social Media Strategist

• Dec 2011 - Sep 2013

Responsible for social media presence of Virtual Employee Pvt. Ltd. And some of the company's clients. Planning, implementation, and execution of SMO and digital marketing activities. Monitoring the brand, business, and the services of company over the internet using manual practices and a set of automated tools (Google Alerts, Reputation Changer, @mentions and custom RSS Feeds).- Social Business Networking through LinkedIn- LinkedIn Publishing (Groups, Company Profile, Personal Profile, InMails)- Managing social communication (over LinkedIn, Twitter, Facebook, and Google Communities)- Responsible for Channel Communication between prospective clients and the management- Reporting feedback and stats (periodically)

Sr. SEO Analyst/Content Writer

• Nov 2007 - Nov 2011

Managed a team of seven people in SEO/SEM team. Responsible for writing contents for off-page optimization of websites. Helping team members in effective distribution of articles, blogs and press releases. Training new members in team and assisting them with everyday assignments. Developing social media strategy for effective utilization of online social channels to bring traffic and attract sales.Writing articles, blogs, and press releases for many client’s websites, meant for use in off-page optimization and social media marketing. Assisting other writers in team in writing according to editorial guidelines. Proof-reading, editing or rewriting of contents if required. Writing web contents/tech blogs for our company’s website whenever required. Catering all other content needs of the company whenever needed.

Content Writer (For US Congress)

• Sep 2006 - Aug 2007

Responsible for editing contents related to Bills and Acts passed or presented in United States Senate or House. Single handedly handled Bills division for all Federal and State Legislature bills and acts. Responsible for editing contents related to Bills and Acts passed or presented in United States Senate or House. Single handedly handled Bills division for all Federal and State Legislature bills and acts.

Content Writer

• Jun 2005 - Jul 2006

Responsible for writing web contents for several news based websites of company. Written researched based contents for political websites, bureaucracy, social issues, sports and Entertainment IndustryKey projects:• Developed a database of Members of Parliament, Cabinet Ministers, and other politicians based on comprehensive research Responsible for writing web contents for several news based websites of company. Written researched based contents for political websites, bureaucracy, social issues, sports and Entertainment IndustryKey projects:• Developed a database of Members of Parliament, Cabinet Ministers, and other politicians based on comprehensive research

Data Analyst

• Nov 2004 - Aug 2005

Responsible for data analysis in FTS project for one of the largest mortgage companies in US. Responsible for data analysis in FTS project for one of the largest mortgage companies in US.

Sr. Faculty

• Mar 2003 - Sep 2004

Training students on cutting edge web technologies, database management and administration, operating system concepts and OOPS.Taking care of admissions, everyday operations, online tests, and referral sales activities. Organizing specific career events and addressing all related needs.Taking care of hardware and network. Training students on cutting edge web technologies, database management and administration, operating system concepts and OOPS.Taking care of admissions, everyday operations, online tests, and referral sales activities. Organizing specific career events and addressing all related needs.Taking care of hardware and network.