Experience

iHEAL Medical Centre, Kuala Lumpur

• Malaysia
• Hospitals and Health Care
• 1 - 100 Employee

• Business Development Manager

  • Jun 2020 - Present

  Business Development Manager @ iHEAL Medical Centre from June 20 to Oct 20 Key Responsibilities: • Restructure the business development and marketing team during the pandemic period in order to reach more potential partners and customers. • Manage and plan on social media with different programs and ads with the different group of audiences. • Collaborate with different GPs to explore more business opportunities. • Event management plan to achieve company target. • Working on telemedicine project for Malaysian and Oversea patients to increase the revenue of the company. • Restructure and rebuild the cafeteria in the hospital from planning, budgeting, sourcing, hiring and partnership as well as sales increased. • Manage the Business Development Team to reach more business opportunities and expand the company business in a different sector. • Plan the business strategy to collaborate with a different team in order to provide better services to the customers. Achievements: • Able to renew the GP lists and reconnect as well as remain the partner relationship. • From the planned activities, the sales able to increase more than 20% per month. • The social media platform increased 15% of audiences within 3 months. • Successful to recruit new GP and increase 2-5% revenue to the company. • Managed with team on different events to increase brand awareness and sales are increased 10% of the month. Business Development Manager @ OurCheckup Sdn Bhd from Nov 20 to Feb 21 (Subsidiary of iHEAL Group)Operations Manager @ DietRite Sdn Bhd from March 21 to Present (Subsidiary of iHEAL Group)



Select Group Pte Ltd

• Singapore
• Food & Beverages
• 100 - 200 Employee

• Assistant Marketing Manager

  • Oct 2018 - Mar 2020

  Key Responsibilities:• Manage marketing activities for four food franchises, namely Hong Kong Sheng Kee Dessert, Pho Street, Kaki Makan & Lou Yau.• Organize marketing calendars for all company promotions to improve marketability and enhance sales revenues through strategized campaigns. • Formulate promotional campaign ideas in conjunction with managers of various shopping malls to induce brand awareness within Malaysian food market.• Collaborate with graphic designers to generate marketable Point of Sale Materials (POSMs) including buntings, leaflets, posters and social media posts for promotions.• Monitor and track social media activity, bank partnerships, E-wallet platforms and telecommunication matters in efforts to enhance sales revenues and brand awareness.• Visit all food outlets involved in ensuring providence of quality food and satisfactory customer service.• Produce monthly reports to analyze performance rates of all company brands concerned.Achievements:• Contributed towards delivery service that increased sales across different platforms, enabling food outlets to increase revenues by 20% on daily basis. • Worked on various promotional campaigns to enhance outlet sales by 50% daily.



Cornell Sales & Service Sdn Bhd

• Assistant Marketing Manager

  • Jun 2016 - Oct 2018

  From Marketing Executive and to br promoted as Assistant Marketing Manager during the time served. Key Responsibilities:1) Advertising and Promotions:• Report marketing activity to Managing Director in terms of new approaches undertaken and corresponding programs.• Manage Advertising & Promotional funds to prevent exceedance of budget limits and support sales.• Monitor social media posts on Facebook, Instagram and E-Commerce apps.• Develop and direct new company websites using E-Commerce software• Advised Singapore regional office marketing staff on product creation and advertising using various E-Commerce platforms.• Consult TV Program Directors to improve aesthetic appeal of products.• Negotiate with media mass to reduce expenditure cost in promoting products.• Provide training to TV shopping agencies on safe usage of products.• Collaborate with magazine franchises to promote in order to get more exposure.2) Product Development:• Conduct functional tests for new products.• Create recipes for new kitchen appliances.• Collaborate with product supplier on product creation in terms of appearance and functionality.3) Design:• Design POSMs to support product sales through product POP, billboards and signboards.• Design company leaflet on quarterly basis.• Design company catalogue on yearly basis.• Design banners and promotion materials for retailers, websites and social media.4) Sales Support:• Provide support to sales team via marketing materials, including promotion posters and packages, price lists etc. to generate product sales.• Compile sales report and analyze relevant data to increase the regional sales.• Negotiate with payment gateway companies to maximize product sales profitability.5) Event:• Organize promotion events through combined efforts from Sales Team and external dealers



OpenRice.com

• Technology, Information and Internet
• 100 - 200 Employee

• Senior Content Management Executive

  • Jun 2014 - Jun 2016

  1) Sourcing, write, editorial, translation, design as well as online marketing material support.2) Manage and sourcing more listing for company database.3) Sourcing content partnership and successfully to source with publisher (Seashore, Famous Cuisine, Oriental Cuisine, Feminine), Taiwan recipe and video provider (How-Living), Ocean Spray (Recipe partnership), and blogger content partnership.4) Outsource content to increase company brand awareness with other successful platform, for example (cari.com).5) Manage outstation Part time writer and part time surveyor as well as interns for company project.6) Part of business development team to source more hot offer and restaurants latest information to increase brand awareness.7) Planning and work together with Sabah team to enrich Sabah content and database.