Experience

Oswal Publishers

• India
• Book and Periodical Publishing
• 1 - 100 Employee

• Digital Marketing Manager

  • Jun 2020 - Present

  Udaipur, Rajasthan, India



Health Products For You

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Digital Catalog Manager

  • Nov 2018 - Jun 2020

  Udaipur, Rajasthan, India HPFY is a Premium Online Retailer based in CT, US that offers health care products 1. Creating & Expanding the Product Catalogue by adding more Products, and Categories 2. Managed Catalogue Team & Worked with Vendor Relationship Manager in the US office for Vendor Sales Growth 3. Managed PPC campaigns of Google Ads and Microsoft Ads, monitored budgets, tracked KPIs and prepared periodic reports 4. Analysed Email Marketing Newsletters and Created Campaigns and strategies to… Show more HPFY is a Premium Online Retailer based in CT, US that offers health care products 1. Creating & Expanding the Product Catalogue by adding more Products, and Categories 2. Managed Catalogue Team & Worked with Vendor Relationship Manager in the US office for Vendor Sales Growth 3. Managed PPC campaigns of Google Ads and Microsoft Ads, monitored budgets, tracked KPIs and prepared periodic reports 4. Analysed Email Marketing Newsletters and Created Campaigns and strategies to target specific groups of customers using tools such as Zaius Show less



Oswaal Books

• India
• Book and Periodical Publishing
• 100 - 200 Employee

• Freelance QA Consultant

  • Mar 2018 - Oct 2018

  Remote Oswaal Books publishes books for all boards across India, including CBSE/ICSE/ISC & State Boards Quality Check for Class IX-XII Chemistry textbooks, in terms of calculations, concepts, explanations, and visualizations Fully responsible in terms of quality parameters of the content prior to publication



Chegg India

• India
• E-Learning Providers
• 700 & Above Employee

• Content Manager

  • May 2006 - Sep 2011

  New Delhi Area, India Selection and analysis of prospective textbooks – Predict the performance of new content investments – Textbook Allocation (Managed Network, In-house, Partners) – Content Planning – Monitor content budget – Manage content development process and track progress – Provide updates and feedback to Territory Managers and Partners – Content & AB Analysis – Analyze the performance of resources and content investment – Project performance of existing content investments –… Show more Selection and analysis of prospective textbooks – Predict the performance of new content investments – Textbook Allocation (Managed Network, In-house, Partners) – Content Planning – Monitor content budget – Manage content development process and track progress – Provide updates and feedback to Territory Managers and Partners – Content & AB Analysis – Analyze the performance of resources and content investment – Project performance of existing content investments – Project outcomes of changes to Sources allocation plan – Manage relations with partners and MN territories – Manage content payment – Communicate with, Train, Learn from and Empower coworkers – Improve content based on Customer feedback Company Profile – Chegg is a company based in Santa Clara, California, that specializes in online textbook rentals, homework help, scholarships, course reviews and internship matching. It is meant to help students in high schools and universities. – Founded in 2005 by Osman Rashid and Aayush Phumbra – Chegg India Pvt. Ltd. is a 100% subsidiary of USA-based Chegg Inc.(www.chegg.com) – Developing content as well as offering a host of educational services for the parent company – Chegg India has offices in Delhi, Vizag and more than 500 freelance subject experts are in the network – Chegg offers 24x7 support to students, online answers to queries, access to archives and step-by-step textbook solutions garnered from over 1000 books · Solution Author/Subject Matter Expert for Cramster Inc (under Mosaic ITES Services Pvt. Ltd), Sept 2004 — Apr 2006.; To create new content for the course – Redesign existing content – Edit course for content quality – Attending Cramster Answer Board and responding to customer queries Show less