Sotirios Rantovits
Digital Marketing Executive & Eshop Admin at Agora Greek Delicacies UK Ltd.- Claim this Profile
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Experience
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Agora Greek Delicacies UK Ltd.
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United Kingdom
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Food and Beverage Services
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1 - 100 Employee
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Digital Marketing Executive & Eshop Admin
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Jan 2022 - Present
- Managing E-shop administration and content generation: products added into the e-shop, inventory management, monthly blog posts creation - Optimising the delivery of on-page SEO, technical SEO and monthly reporting of website success by analyzing search engine patterns to direct online placement of keywords or other content. - Overseeing PPC, monitoring after Google Merchant and Google Search Console, shopping and display campaigns, Microsoft ads, Bing ads and Facebook Ads. - Creating continuous top-tier Social Media content for multiple platforms, Facebook, Instagram, and Twitter maximising reach and engagement. - Leveraging MailChimp to implement weekly email campaigns and monitor performance. - Monitoring affiliate marketing, customer journey mapping, focusing on wholesale deliverables and competitor analysis. - Supervising administration of various affiliate marketplaces: Amazon Seller, Deliveroo etc. Show less
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Self-employed
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Real Estate
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1 - 100 Employee
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Freelance Writer & Content Creator
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Aug 2021 - Jan 2022
- Produced original, creative content for online promotional advertisements and digital marketing materials for multiple Greek travel agencies and hotels. - Produced original, creative content for online promotional advertisements and digital marketing materials for multiple Greek travel agencies and hotels.
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citizenM hotels
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Netherlands
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Hospitality
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700 & Above Employee
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Night Team Leader & Digital Marketing Associate
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Nov 2018 - Jul 2021
- Supervised team L&D, Training/Coaching of new night shift members - Monitored successful work schedules, services and day-to-day deliverables by using inventory management, night audit and rota management systems - Drove engagement by assisting in digital & social media projects - Supported the translation and evaluation of digital media metrics by reviewing and surveying customer experience using Review Pro - Took an effective part in the promotion of the company’s brand to potential local partners by optimising event management and account management procedures. - Analysed HR trends to identify new ways to connect with night shift candidates Show less
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Marketing & Sales Executive
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Jun 2016 - Sep 2017
- Developed technical and non-technical marketing presentations, public relations campaigns, social media content on Facebook business/marketplace pages and newsletters to lead a concise email campaign with more than 3000 domestic clients. - Completed in-depth reviews of market conditions and customer preferences. - Worked within budget parameters to develop and implement digital marketing strategies by analyzing key data and consumer demographics, increasing yearly revenue by 42% and presenting monthly ROI and P&L reports to the owners - Oversaw the creation of the company's website and drove a successful SEO optimisation campaign with which the website climbed more than 100 SEO rankings. - Updated customer database and generated lists and counts for direct marketing projects using Hubspot. - Maintained a high level of rapport with more than 25 different overseas suppliers and organised the company's import systems as well as the account & sales procedures. Show less
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Assistant Accountant
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Sep 2015 - Jun 2016
- Processed payroll by validating work hours and attendance of employees. - Balanced and submitted financial reports for review and approval. - Monitored status of accounts receivable and payable to facilitate prompt processing. - Conducted technical and analytical reviews of tax returns to check for accuracy and qualified deductions. - Processed payroll by validating work hours and attendance of employees. - Balanced and submitted financial reports for review and approval. - Monitored status of accounts receivable and payable to facilitate prompt processing. - Conducted technical and analytical reviews of tax returns to check for accuracy and qualified deductions.
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Marketing & Public Relations Executive
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Sep 2010 - Aug 2014
- Successfully promoted and launched more than 60 events per year - Created both digital and physical promotional content for said events (videos, photo galleries, flyers etc.) - Managed all social media of the business for promotional purposes - Collaborated with a substantial number of artists, other local businesses and brands to promote events and target multiple regional audiences - Successfully promoted and launched more than 60 events per year - Created both digital and physical promotional content for said events (videos, photo galleries, flyers etc.) - Managed all social media of the business for promotional purposes - Collaborated with a substantial number of artists, other local businesses and brands to promote events and target multiple regional audiences
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Education
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Strathclyde Business School
Master's degree, Tourism Marketing Management -
International Hellenic University - Sindos Campus
Bachelor's degree (Ptychion), Accounting and Finance