Soteria Brown
Public Relations Officer at The Dayton Foundation- Claim this Profile
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Bio
Nikki Williams
I met Soteria in 2010 while she was in AmeriCorps doing communications for the Dayton Chapter of the American Red Cross. Since then, she has become the Regional Communications Officer for the Greater Cincinnati-Dayton Region of the American Red Cross. Soteria is a very hard-working, dedicated employee. Since the merger of the Dayton and Cincinnati Area Chapters, Soteria has taken on the responsibility of handling two media markets across three states-Ohio, Kentucky, and Indiana. She has been an key player in the new messaging strategy "One Red Cross" by creating media toolkits, enforcing brand standards, and creating messaging that flows across the board. Working for one of the largest preparedness organizations, you must be ready at all times for any crisis that might occur. Soteria has definitely been put to the challenge, most recently during the tornadoes that hit the Tri-State area in 2012, where she showed her keen instincts and knowledge in crisis communications. There is so much I could say about Soteria, but to sum it all up she is a gifted communicator and I am very honored to know her.
Nikki Williams
I met Soteria in 2010 while she was in AmeriCorps doing communications for the Dayton Chapter of the American Red Cross. Since then, she has become the Regional Communications Officer for the Greater Cincinnati-Dayton Region of the American Red Cross. Soteria is a very hard-working, dedicated employee. Since the merger of the Dayton and Cincinnati Area Chapters, Soteria has taken on the responsibility of handling two media markets across three states-Ohio, Kentucky, and Indiana. She has been an key player in the new messaging strategy "One Red Cross" by creating media toolkits, enforcing brand standards, and creating messaging that flows across the board. Working for one of the largest preparedness organizations, you must be ready at all times for any crisis that might occur. Soteria has definitely been put to the challenge, most recently during the tornadoes that hit the Tri-State area in 2012, where she showed her keen instincts and knowledge in crisis communications. There is so much I could say about Soteria, but to sum it all up she is a gifted communicator and I am very honored to know her.
Nikki Williams
I met Soteria in 2010 while she was in AmeriCorps doing communications for the Dayton Chapter of the American Red Cross. Since then, she has become the Regional Communications Officer for the Greater Cincinnati-Dayton Region of the American Red Cross. Soteria is a very hard-working, dedicated employee. Since the merger of the Dayton and Cincinnati Area Chapters, Soteria has taken on the responsibility of handling two media markets across three states-Ohio, Kentucky, and Indiana. She has been an key player in the new messaging strategy "One Red Cross" by creating media toolkits, enforcing brand standards, and creating messaging that flows across the board. Working for one of the largest preparedness organizations, you must be ready at all times for any crisis that might occur. Soteria has definitely been put to the challenge, most recently during the tornadoes that hit the Tri-State area in 2012, where she showed her keen instincts and knowledge in crisis communications. There is so much I could say about Soteria, but to sum it all up she is a gifted communicator and I am very honored to know her.
Nikki Williams
I met Soteria in 2010 while she was in AmeriCorps doing communications for the Dayton Chapter of the American Red Cross. Since then, she has become the Regional Communications Officer for the Greater Cincinnati-Dayton Region of the American Red Cross. Soteria is a very hard-working, dedicated employee. Since the merger of the Dayton and Cincinnati Area Chapters, Soteria has taken on the responsibility of handling two media markets across three states-Ohio, Kentucky, and Indiana. She has been an key player in the new messaging strategy "One Red Cross" by creating media toolkits, enforcing brand standards, and creating messaging that flows across the board. Working for one of the largest preparedness organizations, you must be ready at all times for any crisis that might occur. Soteria has definitely been put to the challenge, most recently during the tornadoes that hit the Tri-State area in 2012, where she showed her keen instincts and knowledge in crisis communications. There is so much I could say about Soteria, but to sum it all up she is a gifted communicator and I am very honored to know her.
Experience
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The Dayton Foundation
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United States
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Philanthropic Fundraising Services
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1 - 100 Employee
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Public Relations Officer
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Aug 2013 - Present
- Maintains The Dayton Foundation's online presence, including websites, social media, emerging technologies - Develops videos for online media - Provides assistance in coordinating advertising - Coordinates media relations - Maintains The Dayton Foundation's online presence, including websites, social media, emerging technologies - Develops videos for online media - Provides assistance in coordinating advertising - Coordinates media relations
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American Red Cross
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United States
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Non-profit Organizations
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700 & Above Employee
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Regional Communications Officer
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Aug 2011 - Jul 2013
Received over $260 thousand in Earned Media Coverage (EMC) for the American Red Cross Holiday Giving Catalogue/Holiday Mail for Heroes Campaign (Dec. 2011).Developed local “March is Red Cross Month” (MIRCM) campaign and pitched a MIRCM partnership with the local franchises (26 locations) of Dunkin’ Donuts. Getting all the franchises to turn the icing on their donuts red.Promoted from Development and Communications Specialist to Marketing and Public Relations Specialist finally to Regional Communications Officer within 3 years. Implemented and designed Chapter newsletter and e-blast database for donors and members of the community. Increasing Chapter reach and visibility. Edited and provided additional creative promotional videos to recruit volunteers and sponsors. Initiated various tracking programs to gauge progress of new and current programs. Launched new functional website for customers to buy tickets for events, pay for training and make donations. Implemented and designed Chapter Social Networking, increasing Chapter reach through social networking. Increasing website traffic substantially within the first year. Managed migration of several websites into new platform. Recognized for successfully planning and promoting several events while also keeping up chapter media functions, interviews and internal/external communication during time of disaster (Haiti). Recognized in 2011 as Employee of the Year (Spirit of Excellence Award).; (RCO) – Regional media liaison for 36-counties in the Cincinnati and Dayton media market, wrote press releases, managed content on seven websites and 10 social media networks. Coordinated migration of regional websites to a new platform. Created Content and managed email database. Created regional communications plan and coordinated promotion efforts/strategies with Regional Special Events. Created, implemented and launched Social Media and PR Campaigns. Promoted 34 special events throughout the year. Show less
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Marketing and Communications Specialist
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Dec 2010 - Jul 2011
Managed media relations, wrote press releases, managed content on four websites and four social media sites. Assisted with creating the a two year marketing and social media plan. Advertised and promoted Red Cross courses. Created all promotional materials including newsletters and brochures. Coordinated several special events.
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Development and Communications Specialist
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Aug 2009 - Dec 2010
Managed donor database, created queries and ran reports. Balanced daily donations against Accounting Figures. Formulated thank you letters for donor gifts and recruited and managed a youth club and 8 Financial Development/Public Relations Volunteers. Also, maintained chapter media relationships, wrote press releases, managed content on the main Chapter website, three regional websites and two social media sites. Created all promotional materials, Coordinated several special events including showcase Gala’s, Silent Auctions, and Golf Outings Show less
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AmeriCorps Worker
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Sep 2008 - Jul 2009
Taught preparedness and youth courses, assembled youth clubs in high schools, trained adult and teen volunteers. Implemented preparedness youth courses for schools, designed flyers and gift certificates, assisted with Health Fairs and events.
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Publicist
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2012 - 2013
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Education
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2008 - 2010
University of Dayton
Masters, Communications -
2004 - 2008
Grambling State University
Bachelor of Arts, Communications
Community
