Marketing Specialist

• Oct 2022 - Present

Advertising Specialist

• Nov 2021 - Oct 2022

Marketing And Advertising Manager

• Mar 2014 - Sep 2021

The company enables companies to directly purchase individual media formats (ATL), DOOH, OOH, TV & indoor advertising. My job is to bring your brand closer to success, by engaging and managing a team of marketing professionals, who will deliver expected results, while considering budget and time restraints.My main responsibilities & achievements:- Constantly analyze the market and competition, in order to remain relevant and successful; - Increased clients portfolio by 25% YOY;- I am the main point of contact for customers, overseeing the ongoing projects as well as new ones;- I manage a team of marketing professionals and I make sure that the services delivered to customers, exceed expectations;- I approach new customers, negotiate existing and new contracts, considering mutual financial benefits;- Build TTL communication strategy for brands, supervise production of all advertising materials (TVC, print, OOH , internet, radio) in line with brand guidelines;- Build and manage a strong Brand & Vendor relationship team;- I also provide training sessions on negotiation strategies and techniques, to our sales team;- Constant learning & searching for new tech tools that we can improve sales and our services;- I increased the brand visibility and transformed the company into a respected & trustworthy business partner. Show less

Senior Account Manager

• Oct 2010 - Mar 2014

Main responsibilities & achievements:- Originated new business transactions by incorporating analytics into value propositions;- Successfully implemented company’s sales strategy, in a very competitive market, by using hard and soft skills, as well as working closely with a team of professionals;- Went on filed and made presentations and offers to potential customers;- Actively involved in the negotiation and administration process of existing and new contracts; - Focused strongly on customer relationship: create, maintain and develop customer portfolio;- Created tailor made solutions to our customers, considering their brand , their needs and desired outcome. Show less

Senior Account Manager

• May 2008 - Sep 2010

New Europe Media is a media agency with offices in Romania and Czech Republic. The company's main projects are: Red Magazine - Real Estate Directory, Distribution network (Infostand, Infocards, Coolcards) and Campus Quo Vadis - Magazine targeting students. Main responsibilities & achievements: - Developed accounts while working to maintain high client satisfaction and retention; - Implemented digital marketing campaigns, ensuring attainment of all deadlines and budget restrictions; - Generated growth by building positive relations with all departments of clients; - Single point of contact for customers, addressing all issues that occurred and identifying proper solutions for each situation; - Managed and grew a team of 5 marketing peers; - Increased company's visibility by bringing more customers and gaining their trust. Show less

Sales Consultant

• Mar 2005 - Feb 2008

My main responsibilities with the company: - Created sales protocols and procedures designed to increase conversion rates and improve incoming sales interactions; - Trained Sales Associates in best practices and use emerging technology and intelligence to improve sales numbers; - Created positive and lasting relationships with vendors and suppliers; - Increased product knowledge among sales associates and involved senior management in product knowledge initiatives; - Took over management of junior staff as well as the hiring of additional sales professionals; - Set appointments with clients and followed up with them afterwards; - Helped improve brand awareness and social media presence in cooperation with the marketing department. Show less