Soraya Berliana Octavia
Senior Brand Manager at PT Pacific Food Indonesia- Claim this Profile
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Experience
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PT Pacific Food Indonesia
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Indonesia
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Manufacturing
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1 - 100 Employee
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Senior Brand Manager
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Mar 2018 - Present
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PT. Gumindo Bogamanis
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Indonesia
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Food and Beverage Services
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1 - 100 Employee
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Brand Manager
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Apr 2016 - Mar 2018
1. New Product Development 2. Making Business Plan 3. Analyze data and make monthly report 4. Make marketing strategies and activities in national scale 5. Handle events and agencies 6. Website, social media, and other digital managements 1. New Product Development 2. Making Business Plan 3. Analyze data and make monthly report 4. Make marketing strategies and activities in national scale 5. Handle events and agencies 6. Website, social media, and other digital managements
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PT. Gudang Garam, Tbk
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Indonesia
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Tobacco Manufacturing
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1 - 100 Employee
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Assistant Brand Manager
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Nov 2013 - Mar 2016
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Oct 2012 - Oct 2013
• Create marketing plan in national scale to achieve target income.• Make allocation for product distribution and promo nationally.• Cooperate with production team to reach production’s target and deadline.• Coordinate with distribution team to reach target income.• Cooperate with financial team to ensure effective budget for marketing activity.• Maintain, analyze and review data income growth monthly within team unit.• Assist manager to make Business Review and Three Years Plan to be presented for Board Management.• Conduct outlets survey to maintain product availability.• Determine which events to be joined to increase brand awareness. Show less
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Apr 2012 - Oct 2012
• Make brand concept, design, and marketing plan for product rejuvenation.• Conduct a survey both internal or external to get consumer insight for our products.• Create promotions in modern market to help selling growth nationally.• Maintain, analyze and ensure national income growth in modern market.• Cooperate with sales & distribution team to achieve modern market target selling.• Liaise with team unit and third party to create event.• Dealing with external society or institution for branding or event purposes. Show less
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Oct 2011 - Apr 2012
• Assist product specialist to maintain target income both in modern and traditional market.• Updating competitor’s marketing activity.• Searching and dealing with new tenant for product selling.
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PT. Ultra Prima Abadi (Orang Tua Group)
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Indonesia
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Manufacturing
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400 - 500 Employee
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Management Trainee
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Apr 2011 - Oct 2011
• Learn about basic managerial skills, leadership competency, Quantitative Research, production and operational management, food safety systems, presentation techniques. • Search, identify and classify seawater microorganisms as a main subject for MICROWORLD SEAWORLD. • Coordinate and ensure ticket selling and promotion in FitActive Fun Bike Event. • Learn about basic managerial skills, leadership competency, Quantitative Research, production and operational management, food safety systems, presentation techniques. • Search, identify and classify seawater microorganisms as a main subject for MICROWORLD SEAWORLD. • Coordinate and ensure ticket selling and promotion in FitActive Fun Bike Event.
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Nirwana Gardens Resort
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Indonesia
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Hospitality
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100 - 200 Employee
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Internship staff
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Jun 2009 - Jul 2009
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Education
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Institut Teknologi Bandung (ITB)
Bachelor's degree, Environmental Biology -
Saint Angela High School