Sophie Jackson
CRM & Loyalty Manager at Morleys Department Stores Limited- Claim this Profile
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Topline Score
Bio
Ingrid Safoncik-Berry
I had the absolute pleasure of working closely with Sophie on numerous projects during her time at Samsung. Sophie is an incredibly intelligent, driven and conscientious individual with a truly impressive work ethic and approach to resolving complex problems. She is a self-starter and always produces high quality work. Sophie is a great communicator and presenter to stakeholders of all levels, backgrounds and nationalities. Sophie always embraced the team spirit, pro-actively organised events and fundraising activities. Sophie is one of the most reliable colleagues I’ve worked with and I would welcome an opportunity to work with her again anytime! Sophie comes highly recommended as I’m sure she will be of great value to any team or organisation having the pleasure of working with her.
David Saddington FRGS
Sophie did a fantastic job heading up the transformative team of the Durham Geographical Society. In one year the society was revitalised, from a financially failing enterprise with little student connection to a vibrant part of the University social scene. As well as these changes Sophie oversaw she also spoke eloquently about her experience at the Met Office and inspired other students to pursue their interests.
Ingrid Safoncik-Berry
I had the absolute pleasure of working closely with Sophie on numerous projects during her time at Samsung. Sophie is an incredibly intelligent, driven and conscientious individual with a truly impressive work ethic and approach to resolving complex problems. She is a self-starter and always produces high quality work. Sophie is a great communicator and presenter to stakeholders of all levels, backgrounds and nationalities. Sophie always embraced the team spirit, pro-actively organised events and fundraising activities. Sophie is one of the most reliable colleagues I’ve worked with and I would welcome an opportunity to work with her again anytime! Sophie comes highly recommended as I’m sure she will be of great value to any team or organisation having the pleasure of working with her.
David Saddington FRGS
Sophie did a fantastic job heading up the transformative team of the Durham Geographical Society. In one year the society was revitalised, from a financially failing enterprise with little student connection to a vibrant part of the University social scene. As well as these changes Sophie oversaw she also spoke eloquently about her experience at the Met Office and inspired other students to pursue their interests.
Ingrid Safoncik-Berry
I had the absolute pleasure of working closely with Sophie on numerous projects during her time at Samsung. Sophie is an incredibly intelligent, driven and conscientious individual with a truly impressive work ethic and approach to resolving complex problems. She is a self-starter and always produces high quality work. Sophie is a great communicator and presenter to stakeholders of all levels, backgrounds and nationalities. Sophie always embraced the team spirit, pro-actively organised events and fundraising activities. Sophie is one of the most reliable colleagues I’ve worked with and I would welcome an opportunity to work with her again anytime! Sophie comes highly recommended as I’m sure she will be of great value to any team or organisation having the pleasure of working with her.
David Saddington FRGS
Sophie did a fantastic job heading up the transformative team of the Durham Geographical Society. In one year the society was revitalised, from a financially failing enterprise with little student connection to a vibrant part of the University social scene. As well as these changes Sophie oversaw she also spoke eloquently about her experience at the Met Office and inspired other students to pursue their interests.
Ingrid Safoncik-Berry
I had the absolute pleasure of working closely with Sophie on numerous projects during her time at Samsung. Sophie is an incredibly intelligent, driven and conscientious individual with a truly impressive work ethic and approach to resolving complex problems. She is a self-starter and always produces high quality work. Sophie is a great communicator and presenter to stakeholders of all levels, backgrounds and nationalities. Sophie always embraced the team spirit, pro-actively organised events and fundraising activities. Sophie is one of the most reliable colleagues I’ve worked with and I would welcome an opportunity to work with her again anytime! Sophie comes highly recommended as I’m sure she will be of great value to any team or organisation having the pleasure of working with her.
David Saddington FRGS
Sophie did a fantastic job heading up the transformative team of the Durham Geographical Society. In one year the society was revitalised, from a financially failing enterprise with little student connection to a vibrant part of the University social scene. As well as these changes Sophie oversaw she also spoke eloquently about her experience at the Met Office and inspired other students to pursue their interests.
Experience
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Morleys Department Stores Limited
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United Kingdom
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Retail
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100 - 200 Employee
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CRM & Loyalty Manager
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Dec 2022 - Present
Lead and deliver the Customer Strategy and customer acquisition and loyalty marketing campaigns, for 8 independent department stores and one e-commerce store. I lead the design, communications and campaign set-up for all the loyalty programmes, and manage the email calendar for the loyalty and newsletter databases. Responsibilities and achievements include: • Design and build the strategic automated customer journey campaigns (and website landing pages) to improve customer data capture, reduce time between purchases and increase customer lifetime value. • Create and implement the team's reporting structure and cadence to monitor owned and paid marketing results on a weekly and monthly basis. This enables the business to glean valuable insights from our database, analyse campaign results, determine effectiveness and areas of opportunity. • Manage a team of four email marketing executives and digital designers to action recommendations from my reports to develop the email calendar for 8 store databases and share inspiring, engaging content to drive in-store and online sales.
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Community
