Sofiia Lupol

Product Data Analyst at Bini Games
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Contact Information
us****@****om
(386) 825-5501
Location
Brno - město, South Moravia, Czechia, CZ
Languages
  • English Professional working proficiency
  • Russian Native or bilingual proficiency
  • Ukrainian Native or bilingual proficiency
  • Czech Limited working proficiency

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5.0

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Roman Povzyk 🇺🇦

I was lucky enough to work with Sofia for a little over a year, and I will remember this time with gratitude. As a junior colleague, I periodically turned to her for advice, and my questions never went unanswered. Sofia taught me many practical things that I now use almost every day at work. For example, how to find anomalies in datasets and deal with them. And I use some of the questions she shared in almost every AB-test. At the same time, Sofia is an extremely pleasant and easy-going person. And although I am sad to understand that I will not see or hear her at the online meetings of product analysts, I know that she has a new page ahead of her.

Natalja Pazekha

Sonya is self-organized and systemically fits to the tasks. During our joint work, she took initiative on projects, proposed new options for data analysis, which helped to reduce labor costs on concrete processes by two times. She knows how to solve difficult tasks, offers different solutions. She is studying regularly and improving her qualifications. After training she offers ideas for optimizing work. It was a great pleasure to work with Sophi.

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Credentials

  • Career Track - Data Analyst in SQL
    DataCamp
    Jun, 2023
    - Nov, 2024
  • Tableau 2022 A-Z: Hands-On Tableau Training for Data Science
    Udemy
    May, 2023
    - Nov, 2024
  • PRODUCT ANALYTICS Part 1 Basics
    Edvice
    Nov, 2022
    - Nov, 2024
  • PRODUCT ANALYTICS Part 2 Acquisition & Engagement
    Edvice
    Nov, 2022
    - Nov, 2024
  • PRODUCT ANALYTICS Part 3 User Monetization
    Edvice
    Nov, 2022
    - Nov, 2024
  • PRODUCT ANALYTICS Part 4 User Interaction & Forecasting
    Edvice
    Nov, 2022
    - Nov, 2024
  • Career Track - Data Analyst with Python
    DataCamp
    Oct, 2022
    - Nov, 2024
  • A/B TESTS IN GAMES MODULE 3
    devtodev
    Jul, 2022
    - Nov, 2024
  • A/B TESTS IN GAMES MODULE 2
    devtodev
    Jun, 2022
    - Nov, 2024
  • A/B TESTS IN GAMES MODULE 1
    devtodev
    Mar, 2021
    - Nov, 2024
  • LIVE OPS IN GAMES
    devtodev
    Jul, 2020
    - Nov, 2024
  • MOBILE GAME MARKETING
    devtodev
    Jul, 2020
    - Nov, 2024
  • GAME ANALYTICS
    devtodev
    May, 2020
    - Nov, 2024
  • Базы данных. Интерактивный курс
    GeekBrains
    May, 2020
    - Nov, 2024
  • Автоматизация маркетинговых процессов
    GeekBrains
    Mar, 2020
    - Nov, 2024
  • Начало работы в PowerBI
    GeekBrains
    Mar, 2020
    - Nov, 2024
  • Основы баз данных
    GeekBrains
    Mar, 2020
    - Nov, 2024
  • Основы статистики
    Stepik
    Feb, 2020
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Nov, 2019
    - Nov, 2024

Experience

    • Cyprus
    • Computer Games
    • 100 - 200 Employee
    • Product Data Analyst
      • Aug 2020 - Present

      Duties: - collection, aggregation, and processing of data (BigQuery, MS Excel, Google Sheets, Data Studio, Google Analytics) - executing A / B tests, their analysis (Firebase) - data visualization (Power BI) - analysis of user behavior in the product, making recommendations for improving the product - constant interaction with teams (developers, QA, PM, ...) Achievements: - A/B test auto-analysis system has been developed. The time spent on analysis was reduced by 2 times; - User Flow Tracking System has been automated. Thanks to this, it became possible: 1) to reduce the churn; 2) increase the conversion and retention; 3) detect critical bugs that were not covered by test cases; - implemented and debugged the analytics system in 12 applications Show less

    • Ukraine
    • Advertising Services
    • Marketing Data Analyst
      • Oct 2018 - Jul 2020

      Duties: - marketing and business analytics: - conducting market research of competitors and the target audience; - development and implementation of a product promotion strategy in online and offline communication channels; - launch advertising campaigns on Facebook Ads; - Setting up Google Analytics through Google Tag Manager; - conducting SEO and SMM audits. Achievements: - drawing up the marketing component of the business plan, which helped the client obtain investment for the development of the application; - managed to increase ROAS from 53% to 124% - it was possible to find weak points in the sales funnel and increase CR by 25%; - more than 11 sociological and marketing studies were conducted; - 5 marketing strategies were developed. Show less

    • Ukraine
    • Advertising Services
    • Web Data Analyst, Content Strategist
      • Sep 2017 - Oct 2018

      Duties: - conducting market research of competitors and the target audience; - development and implementation of a strategy for promoting a product through channels (SEO, SMM, PPC, PR); - SEO optimization; - Generation of content for various channels. Achievements: - traffic growth + 30% per month; - the site has been removed from the Yandex filters, extensive work has been done on SEO optimization; - withdrawal in TOP 10 for key queries; - The corporate blog is monetized; - articles of my authorship published free such portals as: Cossa, myTarget, Netpeak, AppTractor, PPC.WORLD, Yagla et al. - Over 100 articles have been written on the AdMobiSpy blog. Show less

    • United States
    • 700 & Above Employee
    • Marketing Data Analyst - Freelance
      • Apr 2017 - Aug 2017

      Project work. Marketing research for companies: - Nestle; - KinoLand; - Stroom; - Mad Snack; - ATOMOHOST; - NETSOFTWARE Project work. Marketing research for companies: - Nestle; - KinoLand; - Stroom; - Mad Snack; - ATOMOHOST; - NETSOFTWARE

Education

  • National Technical University "Kharkiv Polytechnic Institute"
    Master's degree, Chemical Engineering
    2008 - 2014

Community

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