Sophie Leigh Edwards Bellis

Marketing Coordinator at Coleg Cambria
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Cheshire West and Chester Area, GB

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Experience

    • United Kingdom
    • Education
    • 700 & Above Employee
    • Marketing Coordinator
      • Oct 2022 - Present

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Campaign Strategist
      • Jul 2022 - Oct 2022

      Attending ideations to develop creative concepts for PR outreach for SEO purposes. Creating methodologies and undertaking research to inform content for outreach. Validating concepts to ensure the data can be accessed to create campaign concepts.

    • Digital PR Strategist
      • May 2022 - Jun 2022

      I only did this role for a short time and in this role I was responsible for creating PR strategies for campaigns, creating targeted media lists and outreaching to press.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Head of Content Marketing
      • Mar 2019 - May 2022

      In this position, I was responsible for developing content marketing strategies for clients within a range of industries. As well as strategy and delivering on targets I also managed a team of content marketing executives and senior executives, ensuring they had what they needed to meet targets and that they were happy in their roles. The campaigns focused on building brand awareness and increasing online visibility. This included working with influencers to create and maintain relationships, creating social plans to support campaign concepts, and producing content.Responsibilities Include:Managing a teamDeveloping & monitoring SEO/Content marketing campaignsCompetitor and campaigns researchAnalysing dataUsing software to monitor campaignsUsing Google AnalyticsReporting on campaign progressProofing and creating press releasesSocial outreachMaintaining Influencer relationshipsContent writingWorking as part of a teamUnderstanding of on page and on page SEOWorking with press

    • Senior Content Marketing Executive
      • Jun 2017 - Mar 2019

      In this position, I am responsible for developing content marketing strategies for clients within a range of industries. The campaigns focus on building brand awareness and increasing online visibility. This includes working with influencers to create and maintain relationships, creating social plans to support campaign concepts, and producing content.Responsibilities Include:Developing & monitoring SEO/Content marketing campaignsCompetitor and campaigns researchAnalysing dataUsing software to monitor campaignsUsing Google AnalyticsReporting on campaign progressSocial outreachMaintaining Influencer relationshipsContent writingWorking as part of a team

    • Campaigns and Social Executive
      • Nov 2016 - Jun 2017

      SEO/Content marketing campaignsContent writingCompetitor and campaigns researchAnalyticsReporting on campaign progressSocial outreachInfluencer relationships

    • United Kingdom
    • Insurance
    • 1 - 100 Employee
    • Marketing Executive
      • Jun 2015 - Oct 2016

      During this role, I worked as part of a small marketing team working on campaigns, running social media accounts, working with digital marketing agencies and creating content for the company blog. The role also involved managing the workload for well-known digital marketing agencies, who trained me in SEO, PPC, and content marketing. The position was varied and enabled me to work with some brilliant digital agencies and learn many skills.Responsibilities included:Social media managementBlog and website content creationUpdating CMSManage agency relationships Look after affiliate relationshipsSEOWorking on campaignsReporting on website trafficPPC

    • Marketing & Brand Coordinator
      • Apr 2014 - Jun 2015

      Great first position as an all-around marketer which taught me a lot about many areas of marketing including PR, PPC, SEO and Socal Media. Part of this position was to work with a web development agency to ensure the smooth running of the company websites, as well as managing the design and development of a new website and undertake market research for the new company. I worked with a team of sales consultants but was the only marketer, therefore, I managed the marketing budget and any processes that were put in place.Responsibilities included:Market Research SEO, PPC and Google AnalyticsManagement of Social MediaWrite & Create BlogsWriting CopyWeb Design Create BrochuresAdministrationMarketing Schedule Development Assisting Marketing Team

    • United Kingdom
    • Services for Renewable Energy
    • 1 - 100 Employee
    • Marketing assistant
      • Dec 2012 - Jan 2013

      A placement whilst in University roles included:Creating service brochuresWriting and sending newltetter Developing Marketing PlansUpdating Social Media sites Reviewing website & Eco marketing material A placement whilst in University roles included:Creating service brochuresWriting and sending newltetter Developing Marketing PlansUpdating Social Media sites Reviewing website & Eco marketing material

    • United Kingdom
    • 1 - 100 Employee
    • Marketing executive
      • Apr 2012 - Jun 2012

      A placement whilst at University roles included:Writing press releasesLiaising with advertising agents to generate suitable advertisementsOrganising groups of people for photographs A placement whilst at University roles included:Writing press releasesLiaising with advertising agents to generate suitable advertisementsOrganising groups of people for photographs

    • United Kingdom
    • Travel Arrangements
    • Business Assistant
      • Jun 2006 - Sep 2007

      Business development planningCreating & designing business cards Day to day health & safety responsibilities Business development planningCreating & designing business cards Day to day health & safety responsibilities

Education

  • University of Chester
    First class (hons) Degree Marketing WITH Tourism, Marketing
    2010 - 2013
  • Deeside College
    BTEC Travel and Tourism National Certificate, Distinction, Merit
    2008 - 2010
  • Connah's Quay High School
    6 GCSEs A-C
    2001 - 2006

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