Sophie Allen

Marketing & Social Media Manager at Hogrefe Publishing
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Hannover, Lower Saxony, Germany, DE
Languages
  • English Native or bilingual proficiency
  • German Full professional proficiency

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Adobe InDesign CC - Essentials Training Course
    Udemy
    Feb, 2021
    - Nov, 2024
  • Adobe Photoshop CC - Essentials Training Course
    Udemy
    Jan, 2021
    - Nov, 2024
  • Full German Driving License (Valid in all EU countries)
    Landeshauptstadt Hannover
    Nov, 2013
    - Nov, 2024
  • Google Tag Manager Fundamentals
    Google
    Sep, 2019
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Aug, 2019
    - Nov, 2024
  • Introduction to Data Studio
    Google
    Aug, 2019
    - Nov, 2024
  • DSP Fundamentals
    Adform
    May, 2020
    - Nov, 2024
  • Ad Serving Fundamentals
    Adform
    Apr, 2020
    - Nov, 2024
  • Google Ads Measurement Certification
    Google
    Apr, 2020
    - Nov, 2024

Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Marketing & Social Media Manager
      • Mar 2021 - Present

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Aug 2019 - Feb 2021

      At Dievision Agentur I was responsible for the setting up, management, optimisation and the reporting of our clients' campaigns. For these campaigns we used a variety of mediums, including Adform, Google Ads, Facebook Business Manager and LinkedIn, as well as direct advertising with local publishers. We worked closely with the clients to align on an end goal and which digital mediums are best to achieve this result. I also was responsible for the tracking of these online campaigns, using Google Tag Manager to set up various tags according to what was required, and analysed the results on the respective platforms as well as Google Analytics.

    • United States
    • Motor Vehicle Parts Manufacturing
    • 700 & Above Employee
    • Central Marketing Trainee
      • Sep 2018 - Aug 2019

      Clarios, formerly Johnson Controls Power Solutions.At Clarios I supported the launch of the UK Facebook page, and finalising posts planned for our Facebook pages in the UK and DACH. I was also responsible for content creation on our website, including co-ordinating translations required for the necessary countries.I worked closely on the launch of the internal webshop, which holds the brand-approved products used for conventions and other brand-related events. For this, we collaborated with our supplier regarding ideas and pricing, and receiving and approving samples when necessary.During my time at Clarios, we also launched the new Truck battery range, of which we needed to create new promotional materials in print and digital formats. I worked with an agency to develop these new resources.

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Production Assistant
      • May 2018 - Jun 2018

      During this one-month internship I experienced working in events first hand, helping various departments ranging from production to logistics in bringing an event to life. I was also able to join the team on-site twice to see how an event runs and to be an extra hand to those who needed assistance. During this one-month internship I experienced working in events first hand, helping various departments ranging from production to logistics in bringing an event to life. I was also able to join the team on-site twice to see how an event runs and to be an extra hand to those who needed assistance.

    • Transportation, Logistics, Supply Chain and Storage
    • 700 & Above Employee
    • Intern in Translation and Project Management
      • Mar 2017 - Aug 2017

      During my internship I have developed necessary skills in German to English translation and working in project management, shaping my approach to managing multiple tasks simultaneously and fulfilling tight deadlines. During my internship I have developed necessary skills in German to English translation and working in project management, shaping my approach to managing multiple tasks simultaneously and fulfilling tight deadlines.

    • United Kingdom
    • Events Services
    • 100 - 200 Employee
    • Event Staff
      • Oct 2015 - Jun 2016

      This job requires knowledge in the accepted protocol when working with high-end clients and has allowed me to think on my feet and be decisive with my work. I have a clear understanding of the inner organisation of any event and what is required for an event to be successful. This job requires knowledge in the accepted protocol when working with high-end clients and has allowed me to think on my feet and be decisive with my work. I have a clear understanding of the inner organisation of any event and what is required for an event to be successful.

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Language Ambassador
      • Sep 2015 - Jun 2016

      My main role was to be a student voice for the German language course and discuss my experiences with learning a language and the departmental organisation, and so giving the possible future student a look from the inside on what being a student is like at this particular university. I participated in open days and provided information into what the modules entail and student life, as well as returning to my former school to provide insight to how learning a language is beneficial mentally as well as professionally. I was able to develop my presentation skills as well as organisation skills, having to balance this activities with work and lectures show my drive and commitment to the University of Reading.

Education

  • University of Reading
    Bachelor’s Degree, German and Management Studies
    2014 - 2018
  • Georg-August-Universität Göttingen
    Auslandsjahr (Compulsory Year Abroad), Deutsch als Fremdsprache und BWL (German as a foreign language and Business Studies)
    2016 - 2017
  • Notre Dame High School and Sixth Form
    GCSE's and A-Levels, German Studies; English Literature; Sociology; Mathematics (AS)
    2007 - 2014

Community

You need to have a working account to view this content. Click here to join now