Experience

Wildkind

• United Kingdom
• Entertainment Providers
• 1 - 100 Employee

• Product Manager

  • Feb 2022 - Present



The Dots

• United Kingdom
• Online Audio and Video Media
• 1 - 100 Employee

• Senior Product Manager

  • Feb 2022 - Present

• Product Manager

  • Nov 2020 - Feb 2022

  Product Manager for web, iOS and White Label iOS app for Soho Works (Soho House’s co-working arm), launched Nov 2021. Key successes during 2021:- Led development for a major new ‘Channel’ feature and revenue stream, already being used by some of the world's largest brands.- Led development for White Label iOS app for Soho Works. 1/3 of the Soho Works community downloaded in week 1, 5* rating to date.

• Growth Manager

  • Sep 2017 - Nov 2020

  As Growth Manager, I work across the intersection of Product, Marketing and UX, enabling the full team to be data-driven to support in decisions around product development and feature prioritisation. My goal is to constantly identify opportunities for user growth and retention, while simultaneously increasing value and reward for our engaged community members.- Data analysis and weekly insights reporting inc. qual and quant community interaction insights, engagement and retention analysis, feature participation, user onboarding optimisation, and platform/feature updates. - Ideating, running and directing frequent experiments to test and learn rapidly- Segmentation and tracking of user behavioural cohorts, and related success metrics- Exploration of our 'magic moment' to activate and retain users- Analysis of retention channels, inc. efficiency of 'retention loops' within email/notification performance - User experience research and insights analysis, inc. leading on our 'Beta Club' initiative of 150+ people globally. Running and moderating individual usability testing sessions for new features/flows and larger co-creation events with the community. Presenting findings and using to inform product decisions.- Supporting in product management, product roadmapping and feature prioritisation- Creation, optimisation and analysis of all emails (transactional and marketing)- Management and creation of all digital advertising campaigns, with extensive experience in Facebook Ads Manager + strong in Google AdWords- Daily and proficient use of Mixpanel, frequent use of Google Analytics, and some use of Google Data Studio, Tableau, SQL, Google Console, Grow. Also use of Photoshop, InDesign, Notion, Coda, Clubhouse, Trello, Google DFP.- Part of the 'Connector' team within The Dots 'Fast Track 50' programme, in partnership with Google - acting as an industry mentor for a group of young people. Show less

• Marketing & Events Manager

  • Aug 2014 - Sep 2017

  - Production of Portfolio Masterclass events in partnership with high profile creative organisations inc. Google, Facebook, VICE, ASOS, Royal Academy of Arts, Pentagram, AKQA, Spring Studios, Karmarama and Microsoft Lift. Event production, venue and partner liaison, securing industry leaders to mentor at the events and leading outreach/promotion. - Development of tentpole social campaigns, championing diversity within the creative industries around cultural dates of recognition, such as International Women's Day, Pride and Black History Month. - Social strategy, management, scheduling and reporting- Content curation and strategy across the website, inc. trends analysis - Community and communications management, inc. all email comms- Developing, defining and implementing our digital advertising strategy. Asset creation, campaign creation, optimisation and budget management. Primarily across Facebook, Instagram and AdWords.- Leading non-commercial partnerships e.g. media partnerships for industry events and educational initiatives such as D&AD Festival, SohoCreate Festival, AdWeek & Internet Age Media.- Digital management for commercial partnerships, including strategy and reporting for partners including Squarespace, MOO, Xero & Getty/iStock. - Management of on-site display advertising campaigns and inventory.- Account managing creative recruiter clients.- Liaising with cultural partners and clients.- Creating digital campaign assets in Photoshop + InDesign- Analysing and tracking performance and insights via Google Analytics, Little Data and more.- Site testing, functionality reviews and bug detecting Show less



LeeFest

• Music
• 1 - 100 Employee

• Marketing Manager

  • Feb 2014 - Sep 2014

  South London's award-winning, 3-day music & arts festival. Best Independent Festival 2012 - AIM Awards Best Grass Roots Festival Award 2009 UK - Festival Awards Spirit of London Award For Arts 2012 Member of the Time Out Culture 100 2012 Member of The Association of Independent Festivals Shortlisted for Best Lineup 2012 & 2013, alongside Glastonbury & Bestival As Marketing Manager I created, directed and implemented festival-wide marketing strategies, formed creative partnerships and supported in aspects of festival production. - Forming and implementing announcement strategies - Creating tailored design assets for artists - Managing and optimising Google AdWords campaigns, inc. remarketing and Youtube video ads - Reviewing Google Analytics - Copywriting for newsletters, communications & managing Mailchimp - Planning print marketing design and distribution - Organising promo team volunteers - Instigating & managing creative partnerships, collaborations & piggybacking opportunities - Managing day-to-day social media & campaigns, community development & public enquiries - Organising & negotiating with press for festival features, reviews, announcements and news - Working closely with ticketers, ticket sale outlets and associated shops, cafes, bars - Using WordPress, SEO, Adobe Photoshop & Illustrator - Tracking processes - Press accreditation - Guerilla/experiential project idea generation - Attending Directors' Meetings Show less



The Interest Network

• Technology, Information and Internet

• Community and Communications Manager

  • Nov 2012 - Dec 2013

  - Digital product management - Identifying and growing interest-specific target audiences - Writing for newsletters, communications & email marketing - Social media management - Google Analytics, Mixpanel and collating stats reports - Running Google Adwords and Facebook Ad Campaigns - Event curation & production - Developing partnership projects with Canon & account managing - Digital product management - Identifying and growing interest-specific target audiences - Writing for newsletters, communications & email marketing - Social media management - Google Analytics, Mixpanel and collating stats reports - Running Google Adwords and Facebook Ad Campaigns - Event curation & production - Developing partnership projects with Canon & account managing



Science City Bristol Limited

• United Kingdom
• Non-profit Organizations

• Creative Festival Liaison, VentureFest Bristol

  • Sep 2012 - Nov 2012

  - Artist liaison for all creative performers & production in advance and during show days for VentureFest Bristol 2012. - Recruiting & managing live illustrators and volunteers - Artist liaison for all creative performers & production in advance and during show days for VentureFest Bristol 2012. - Recruiting & managing live illustrators and volunteers



TEDxBristol

• United Kingdom
• Think Tanks
• 1 - 100 Employee

• Speaker Liaison

  • Aug 2012 - Sep 2012

  - Liaison for all motivational speakers at independently organised TED talk event - Assisting social media marketing - Youth engagement for proposed TEDxYouth event - Liaising with MShed event venue - Assisting pre-production - Liaison for all motivational speakers at independently organised TED talk event - Assisting social media marketing - Youth engagement for proposed TEDxYouth event - Liaising with MShed event venue - Assisting pre-production



Bestival

• Entertainment Providers

• Production Coordinator, Big Love Inflatable Church

  • Aug 2012 - Sep 2012

  - Managing all aspects of production and performance for the Big Love Inflatable Church venue during Bestival - Liaising with festival production - Budget and finance work - Social media and marketing - Organising festival accreditation, power, rider, transportation & facilities - Managing 'wedding' bookings - Managing all aspects of production and performance for the Big Love Inflatable Church venue during Bestival - Liaising with festival production - Budget and finance work - Social media and marketing - Organising festival accreditation, power, rider, transportation & facilities - Managing 'wedding' bookings



The Invisible Circus

• Bristol, United Kingdom

• Production Assistant

  • Mar 2010 - Sep 2012

  - Fast-paced production work for interactive circus events in site-specific locations - Set design and stage dressing - Artist liaison and payment - Recruiting & managing volunteers - Managing crew wristbands, drinks tokens - Finances and administrative work - Fast-paced production work for interactive circus events in site-specific locations - Set design and stage dressing - Artist liaison and payment - Recruiting & managing volunteers - Managing crew wristbands, drinks tokens - Finances and administrative work



Boomtown Fair

• United Kingdom
• Musicians
• 1 - 100 Employee

• Stage Manager

  • Aug 2012 - Aug 2012

  Stage Manager for Hoochie Koochie Cabaret - Managing performers, set and technical requirements - Safety checks and stage setup - Preparing the stage for each performance, including props, safety checks and music cues Stage Manager for Hoochie Koochie Cabaret - Managing performers, set and technical requirements - Safety checks and stage setup - Preparing the stage for each performance, including props, safety checks and music cues



Electric Picnic

• Musicians
• 1 - 100 Employee

• Production Coordinator, Big Love Inflatable Church

  • Aug 2012 - Aug 2012

  - Managing all aspects of production and performance for the Big Love Inflatable Church venue during Electric Picnic Festival - Liaising with festival production - Budget and finance work - Social media and marketing - Organising festival accreditation, power, rider, transportation & facilities - Managing 'wedding' bookings - Managing all aspects of production and performance for the Big Love Inflatable Church venue during Electric Picnic Festival - Liaising with festival production - Budget and finance work - Social media and marketing - Organising festival accreditation, power, rider, transportation & facilities - Managing 'wedding' bookings



Serpentine

• United Kingdom
• Museums
• 1 - 100 Employee

• Family Day Assistant

  • Feb 2011 - Aug 2012

  - Artist liaison – Crowd management - Assisting Workshops - Engaging with families - Artist liaison – Crowd management - Assisting Workshops - Engaging with families



The Escape Project

• Bristol, United Kingdom & Bournemouth, UK

• Project Coordinator & Location Manager

  • Sep 2011 - Jun 2012

  - Co-ordinator for international collaborative project in partnership with Transitions Global (Cambodia) - Bristol harbourside art trail through site-specific locations - Liaison with Bristol City Council - Successfully organised 5 event locations, all free of charge - Teamwork - H & S - Marketing & Identity - Artist Liaison - Curation - Fundraising - Licensing - Co-ordinator for international collaborative project in partnership with Transitions Global (Cambodia) - Bristol harbourside art trail through site-specific locations - Liaison with Bristol City Council - Successfully organised 5 event locations, all free of charge - Teamwork - H & S - Marketing & Identity - Artist Liaison - Curation - Fundraising - Licensing



Arts University Bournemouth

• United Kingdom
• Higher Education
• 400 - 500 Employee

• Part-Time Gallery Assistant & Front of House

  • Nov 2009 - Jun 2012

  - Front of House at private views and artist talks - Administration responsibilities for gallery events - Front of House at private views and artist talks - Administration responsibilities for gallery events



Village Underground

• United Kingdom
• Entertainment Providers
• 1 - 100 Employee

• Events Assistant & Intern

  • Mar 2011 - Aug 2011

  - Working across public and private events. Client events inc. Calvin Klein, MTV, Adidas, East London Film Festival & Sony Playstation - Venue admin inc. event call sheets, contracts, risk assessments, staff rotas, new business enquiries - Leading venue show rounds, event set-up, take-down - Social media, community management and event marketing - Working across public and private events. Client events inc. Calvin Klein, MTV, Adidas, East London Film Festival & Sony Playstation - Venue admin inc. event call sheets, contracts, risk assessments, staff rotas, new business enquiries - Leading venue show rounds, event set-up, take-down - Social media, community management and event marketing



GLASTONBURY FESTIVAL EVENTS LIMITED

• United Kingdom
• Performing Arts
• 1 - 100 Employee

• Arcadia Spectacular Show Assistant ('11) & Green Crafts Workshop Facilitator ('08 - '11)

  • Jun 2008 - Jun 2011

  - Assistant for Arcadia Spectacular show (‘11) - Show preparation & artist liaison - Green Craft Field workshops and demonstrations ('08 - '11) - Supporting Green Craft Field Managers - Assistant for Arcadia Spectacular show (‘11) - Show preparation & artist liaison - Green Craft Field workshops and demonstrations ('08 - '11) - Supporting Green Craft Field Managers



End of the Road Festival

• United Kingdom
• Technology, Information and Internet
• 1 - 100 Employee

• Production Office Manager

  • Aug 2010 - Sep 2010

  - Fast-paced Production Office management throughout festival prep, show days and take down - Managing and solving production phone and radio calls – Trader liaison - Collating artist technical specifications - People management & delegation - Assistance with site crew - Working closely with box office, security, artist liaison & press - Organising crew caravans - Fast-paced Production Office management throughout festival prep, show days and take down - Managing and solving production phone and radio calls – Trader liaison - Collating artist technical specifications - People management & delegation - Assistance with site crew - Working closely with box office, security, artist liaison & press - Organising crew caravans



Ageas Salisbury International Arts Festival

• United Kingdom
• Retail Art Supplies
• 1 - 100 Employee

• Events Assistant

  • May 2010 - May 2010

  -Site build and assistant for Shakespeare Production of A Midsummer Night’s Dream at Old Wardour Castle -Site build and assistant for Shakespeare Production of A Midsummer Night’s Dream at Old Wardour Castle



Tate

• United Kingdom
• Museums, Historical Sites, and Zoos
• 700 & Above Employee

• TATE Forum (now TATE Collective)

  • Mar 2008 - Nov 2009



Brisfest

• Entertainment Providers

• Festival Assistant

  • Sep 2009 - Sep 2009

  - Assisting within press tent, merchandise tent, backstage rider & stewards. - Assisting within press tent, merchandise tent, backstage rider & stewards.