Advertising Officer

• Sep 2020 - Present

Generating advertising sales across the multi-platform channels of the AVA, reporting directly to the Head of Business Development. Contacting existing & potential businesses within & beyond the veterinary industry to create and develop relationships as an ambassador for the AVA. Campaign building and strategy implementation. Generating advertising sales across the multi-platform channels of the AVA, reporting directly to the Head of Business Development. Contacting existing & potential businesses within & beyond the veterinary industry to create and develop relationships as an ambassador for the AVA. Campaign building and strategy implementation.

Partnerships Specialist

• Aug 2020 - Jan 2021

Reformer Pilates Instructor

• Jan 2020 - Mar 2020

Certified Reformer Pilates Instructor, specialising in rehabilitations, pregnancy & clinical instruction. Boutique group classes. Certified Reformer Pilates Instructor, specialising in rehabilitations, pregnancy & clinical instruction. Boutique group classes.

Key Account Manager

• Aug 2017 - Feb 2020

Homes & Retail

Direct Sales Account Manager

• Mar 2016 - Aug 2017

Marketing Assistant

• Sep 2015 - Mar 2016

Brand & Advertising Campaign development, Strategic Consulting, including business plan & marketing strategy development. Management of key partner relationships. Preparation of POS and marketing material for retail, wholesale & export departments. Brand & Advertising Campaign development, Strategic Consulting, including business plan & marketing strategy development. Management of key partner relationships. Preparation of POS and marketing material for retail, wholesale & export departments.

Account Manager

• Apr 2015 - Sep 2015

• Senior Brand Champion for Women’s Health (& other Healthy Lifestyle Brands in the Pacific Portfolio), providing sales opportunities and campaign implementation across all sales teams • Responding strategically on briefs and being proactive across territory • Developing new business and reactivating lapsed agency business • Revenue & share delivery across nominated clients / agency • Strategic vision to develop ad plans and brand presentations • Key conduit between editorial team & client / agency teams across the business • Creating & delivering integrated, cross-platform campaigns to key clients / agencies

Sales and Marketing Manager

• Sep 2013 - Apr 2015

• Manage day-to-day contact across both sales & marketing functions of the business. • Manage daily communication with all major retail partners including buyers, category managers & assistants. • Coordination, creation, implementation & management of all company events & trade fairs. • Manage relationships with Milk & Co’s PR Agency, key marketing partners. • Maintain & build existing relationships with key stakeholders driving sales & business development. • Achieving sales targets, implement Marketing budgets & executing spend decisions. • Coles & Woolworths promotional calendar co-ordination & implementation. • Preparation & delivery of all sales & marketing presentation to prospective stockists & partners. • Develop & facilitate adhoc sales opportunities to drive sales & achieve budgets. • Assist in content management & material of website & marketing / promotional material. • Manage internal artwork briefs & proofs.

Sales Coordinator

• May 2012 - Aug 2013

• Managing client and agency relationships day-to-day • Assisting Account and Agency Managers with day to day tasks • Direct client and agency liaison • Creative thinking and brainstorming to assist with response to briefs • Pulling together key agency / client response-to-briefs • Tailoring proactive approaches to client sales opportunities • Managing all budgets and sales reports • Implementation of campaigns, added value and selected client / reader events • Managing client and agency relationships day-to-day • Assisting Account and Agency Managers with day to day tasks • Direct client and agency liaison • Creative thinking and brainstorming to assist with response to briefs • Pulling together key agency / client response-to-briefs • Tailoring proactive approaches to client sales opportunities • Managing all budgets and sales reports • Implementation of campaigns, added value and selected client / reader events

Newsletter Editor

• 2007 - 2011

• Producer & Editor of company newsletter (readership of approximately 1500 orthopaedic surgeons across Australia & New Zealand) • Key contact between Company Head Office (Basel, Switzerland) and Australian Head Office (Brisbane, Australia) • Creation & presentation of proactive company internal & industry reports & briefings • Sales & marketing support • Culmination, production, layout & editing of quarterly newsletter • Liaison with sales representatives, clients and advertisers