Sophie Axelson
Marketing Manager at Daily Drills- Claim this Profile
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Bio
Amit Shah
If you only read this first line, know this: Sophie is on the 30 under 30 track. I fully expect to see her on the cover of a business magazine. I had the pleasure of working with Sophie during my time at For Rowan - we partnered on everything Marketing, and Sophie was able to flawlessly wear multiple hats, and grok all the information thrown at her for each. She particularly exceeded our goals when managing our UGC initiatives - building strong relationships and clearly communicating our needs - which allowed her to leverage strategic content that yielded long term ROI. While Sophie and I share many of the same core values - her curiosity combined with her drive to make an impact make her stand out. She keeps an open mind, challenges your thought processes by digging in and asking the big "Why?" - and consistently helps me stay on track with my goals (and I thought I was mentoring *her!*). As a friend and colleague I truly cherish every interaction with Sophie, and I always end up feeling uplifted and motivated. She'll be a strong asset and high achiever on any team that's lucky enough to have her.
Amit Shah
If you only read this first line, know this: Sophie is on the 30 under 30 track. I fully expect to see her on the cover of a business magazine. I had the pleasure of working with Sophie during my time at For Rowan - we partnered on everything Marketing, and Sophie was able to flawlessly wear multiple hats, and grok all the information thrown at her for each. She particularly exceeded our goals when managing our UGC initiatives - building strong relationships and clearly communicating our needs - which allowed her to leverage strategic content that yielded long term ROI. While Sophie and I share many of the same core values - her curiosity combined with her drive to make an impact make her stand out. She keeps an open mind, challenges your thought processes by digging in and asking the big "Why?" - and consistently helps me stay on track with my goals (and I thought I was mentoring *her!*). As a friend and colleague I truly cherish every interaction with Sophie, and I always end up feeling uplifted and motivated. She'll be a strong asset and high achiever on any team that's lucky enough to have her.
Amit Shah
If you only read this first line, know this: Sophie is on the 30 under 30 track. I fully expect to see her on the cover of a business magazine. I had the pleasure of working with Sophie during my time at For Rowan - we partnered on everything Marketing, and Sophie was able to flawlessly wear multiple hats, and grok all the information thrown at her for each. She particularly exceeded our goals when managing our UGC initiatives - building strong relationships and clearly communicating our needs - which allowed her to leverage strategic content that yielded long term ROI. While Sophie and I share many of the same core values - her curiosity combined with her drive to make an impact make her stand out. She keeps an open mind, challenges your thought processes by digging in and asking the big "Why?" - and consistently helps me stay on track with my goals (and I thought I was mentoring *her!*). As a friend and colleague I truly cherish every interaction with Sophie, and I always end up feeling uplifted and motivated. She'll be a strong asset and high achiever on any team that's lucky enough to have her.
Amit Shah
If you only read this first line, know this: Sophie is on the 30 under 30 track. I fully expect to see her on the cover of a business magazine. I had the pleasure of working with Sophie during my time at For Rowan - we partnered on everything Marketing, and Sophie was able to flawlessly wear multiple hats, and grok all the information thrown at her for each. She particularly exceeded our goals when managing our UGC initiatives - building strong relationships and clearly communicating our needs - which allowed her to leverage strategic content that yielded long term ROI. While Sophie and I share many of the same core values - her curiosity combined with her drive to make an impact make her stand out. She keeps an open mind, challenges your thought processes by digging in and asking the big "Why?" - and consistently helps me stay on track with my goals (and I thought I was mentoring *her!*). As a friend and colleague I truly cherish every interaction with Sophie, and I always end up feeling uplifted and motivated. She'll be a strong asset and high achiever on any team that's lucky enough to have her.
Credentials
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Advertising Foundations
LinkedInMay, 2022- Nov, 2024 -
Advertising on Instagram
LinkedInMay, 2022- Nov, 2024 -
Writing Ad Copy
LinkedInMay, 2022- Nov, 2024
Experience
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Daily Drills
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Marketing Manager
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Jul 2023 - Present
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ANINE BING
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United States
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Retail Apparel and Fashion
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100 - 200 Employee
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Paid Social Coordinator
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Aug 2022 - Jul 2023
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7 For All Mankind
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United States
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Retail Apparel and Fashion
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500 - 600 Employee
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Marketing Assistant
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Apr 2021 - Aug 2022
Assisting with photoshoots for campaigns, as well as managing PR gifting and sample tracking. Helping the Jen7 team with social media and influencer gifting. Assisting with photoshoots for campaigns, as well as managing PR gifting and sample tracking. Helping the Jen7 team with social media and influencer gifting.
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Rowan
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United States
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Apparel & Fashion
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1 - 100 Employee
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Social Media and E-commerce Manager
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Jan 2021 - Apr 2021
Strategized and created content for social media including Instagram, LinkedIn, and Facebook and implemented influencer marketing campaigns. Ran the Shopify platform, and assisted in the production and execution of both e-commerce and lifestyle photoshoots.
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Community Coordinator
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Apr 2020 - Jan 2021
Oversaw and executed social media strategies, promotional campaigns, and day-to-day activities while optimizing and monetizing the brand's presence on Instagram, LinkedIn, and our CRM platform.
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Craddick PR
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Austin, Texas
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Marketing Specialist
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Jan 2020 - Apr 2020
Organized clients' events to establish community relationships and maximize marketing strategies, wrote press releases and email pitches to Austin publishers and news teams. Organized clients' events to establish community relationships and maximize marketing strategies, wrote press releases and email pitches to Austin publishers and news teams.
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The A List
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United States
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Entertainment Providers
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1 - 100 Employee
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Fashion PR Intern
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Jun 2019 - Aug 2019
Assisted with brand placement, lifestyle seeding, and celebrity dressing along with planning events and talent procurement. Assisted with brand placement, lifestyle seeding, and celebrity dressing along with planning events and talent procurement.
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Etoile on 17th
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Costa Mesa, California
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Sales Associate
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May 2018 - Jan 2019
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FORT MARE
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Public Relations and Communications Services
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1 - 100 Employee
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Social Media + Publicity Intern
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May 2018 - Aug 2018
Planned and organized events for clients and sent PR pitches to influencers in order to enhance the brand awareness of clients. Planned and organized events for clients and sent PR pitches to influencers in order to enhance the brand awareness of clients.
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All That Dance
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Newport Beach, CA
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Dance Instructor
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Sep 2014 - Jun 2018
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Education
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The University of Texas at Austin
Bachelor of Applied Science - BASc, Public Relations, Advertising, and Applied Communication -
The University of Texas at Austin
Certificate, Business Administration and Management, General
Community
