Sophia Yablon

Brand Marketing Director at Material
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Contact Information
us****@****om
(386) 825-5501
Location
Brooklyn, New York, United States, US

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Bio

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Experience

    • Technology, Information and Internet
    • Brand Marketing Director
      • Sep 2021 - Present
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Brand Manager
      • Jun 2017 - Jul 2021

      New York, NY Clients: The Standard Hotels, Contra Group, MUNCHIES, Palm Heights, Fly By Jing, Table22, RAW WINE, Smallhold, PRIOR, The Four Horsemen, Coco Hotel, Mimi Cheng’s, Solento, Marta - Lead client communications at one of The Observer’s top public relations firms, consistently landing press mentions in publications such as Vogue, The New York Times, Eater, Vanity Fair, T Magazine, Forbes, The Wall Street Journal, The San Francisco Chronicle, Bon Appetit and Food & Wine - Create 360 brand… Show more Clients: The Standard Hotels, Contra Group, MUNCHIES, Palm Heights, Fly By Jing, Table22, RAW WINE, Smallhold, PRIOR, The Four Horsemen, Coco Hotel, Mimi Cheng’s, Solento, Marta - Lead client communications at one of The Observer’s top public relations firms, consistently landing press mentions in publications such as Vogue, The New York Times, Eater, Vanity Fair, T Magazine, Forbes, The Wall Street Journal, The San Francisco Chronicle, Bon Appetit and Food & Wine - Create 360 brand strategies to launch international and national brands, including press strategy, influencer engagement, marketing and social media consultation - Manage junior team members as they develop client strategies - Coordinate brand and charitable partnerships for clients with partners like Beggar’s Group, Hot Luck Festival, Ramona, Edible Schoolyard and Cookies for Kids Cancer - Assist with new client acquisition - Act as editor for agency newsletter Show less

    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Project Manager
      • Mar 2014 - Jun 2017

      New York, NY Clients: Breville, Ample Hills Creamery, Blue Hill Yogurt, Aquavit, Betony, Joe (coffee), Loacker - Managed client communication across all agency clients and external agency teams - Identified and created opportunities for client exposure with a wide range of media, focusing on hospitality trade and consumer publications - Partnered with organizations and events like The James Beard Foundation, Feast Portland and Charleston Wine + Food Festival to embed clients within the culinary… Show more Clients: Breville, Ample Hills Creamery, Blue Hill Yogurt, Aquavit, Betony, Joe (coffee), Loacker - Managed client communication across all agency clients and external agency teams - Identified and created opportunities for client exposure with a wide range of media, focusing on hospitality trade and consumer publications - Partnered with organizations and events like The James Beard Foundation, Feast Portland and Charleston Wine + Food Festival to embed clients within the culinary community and reach new consumers - Advised clients on social media strategy across various platforms Show less

    • United States
    • Restaurants
    • 300 - 400 Employee
    • Hostess / Reservationist at Maialino
      • Oct 2013 - Mar 2014

      Greater New York City Area

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Administrative Assistant
      • Jul 2012 - Feb 2013

      Greater New York City Area

    • Higher Education
    • 700 & Above Employee
    • Gallery Associate at the Gund Gallery
      • Sep 2011 - May 2012

      Gambier, OH - Researched, planned, wrote and installed an exhibit on the history of art technology. - Wrote and edited explanatory labels for works by Kiki Smith, Andrew Wyeth and more. - Guided tours of exhibits for local community members and students.

    • Tour Guide
      • Aug 2009 - May 2012

      Gambier, Ohio

    • Public Relations Intern
      • Jun 2011 - Aug 2011

      Greater New York City Area - Coordinated with Design and IT departments to create award-winning submissions. - Managed PR award submission calendar and award requirements. - Updated firm image database, Facebook page, Architizer account, and website.

    • South Africa
    • Travel Arrangements
    • Intern
      • Jun 2010 - Aug 2010

      New York, NY - Performed various administrative tasks, such as representing the organization at the front desk and assisting with the production and sending of e-mails to patrons. - Created how-to guides for future interns. - Assisted artists in the paper production studio.

    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Intern
      • May 2009 - Aug 2009

      - Compiled research on various artists and publications for the curatorial and PR staff. - Assisted in providing educational tours of multiple exhibits. - Provided administrative support, including selling publications, answering the telephone, organizing the mail, and representing the organization at the front desk.

Education

  • Kenyon College
    BA, Art History
    2008 - 2012

Community

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