Sooraj Rana

Director - Sales and Student Services at British Study Centres
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Contact Information
us****@****om
(386) 825-5501
Location
Gurgaon, Haryana, India, IN

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Experience

    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Director - Sales and Student Services
      • Apr 2022 - Present

      - Provide strategic leadership and operational oversight to the Direct Sales, Student Finance, Admissions and Accommodation Teams - Own the Direct Sales P&L - Partner with marketing and technology departments to execute inside sales strategy as BSC introduced enhancements to existing solutions - Build inside sales process and procedure for initial deployment and position the team for scalable growth - Support the creation of sales messaging, demonstration materials and other collateral in partnership with Marketing team - Provide constructive, real-time coaching and feedback using current sales techniques and complete annual performance evaluations - Evaluate ROI from various online campaigns run by marketing team to ensure consistent improvement in quality of leads and conversions - Ensure the consistent implementation of effective sales processes for optimum performance and success of the organization - Inspire and foster a high-performing sales culture - Establish internal processes for incentive calculations and agency commissions Show less

    • Germany
    • Education Administration Programs
    • 1 - 100 Employee
    • Associate Director - International Business Development
      • Jan 2020 - Mar 2022

      - Provide strategic leadership and operational oversight to the International Business Development (IBD) and Partner Support Teams - Setting Yearly, Quarterly, and Monthly Sales targets for the International Business Development team- Own P&L for the IBD team including setting budgets and yearly spending plans- Establish internal processes for procurement, freelance payroll and incentive calculations, agent commissions, contract signing and activation- Build strong B2B partnerships across key markets i.e. Indian subcontinent, MENA and LATAM- Set student recruitment targets for the business development team and ensure the same are achieved- Participate in strategically important open days and education fairs across all geographies to represent the brand - Maintaining a keen eye on market changes to ensure the best possible marketing and recruitment strategy is in force Show less

    • Business Development Manager
      • May 2018 - Dec 2019

      Major Responsibilities - Growing the agent network through regular visits, training and communication- Developing and implementing the recruitment strategy for GISMA within India- Managing relationships over a 100+ agent network

  • Surendri Design Pvt Ltd
    • Gurugram, Haryana, India
    • Head Sales Marketing
      • Mar 2014 - May 2018

      Sales: - Setting Sales targets for 3, 6 and 12-months - Participating in fashion weeks, exhibitions and pop-up events across the globe for offline sales - Managing the online operations for Surendri.com - Managing existing contracts with multi-brand stores and executing new ones Marketing: - Managing the Marketing budget for all marketing activities with a focus on lead generation, conversion and meeting all revenue targets. - Allocating appropriate budgets in social media marketing for maximum exposure - Ensure all brand and marketing activity are aligned to the overall strategy - Increase brand awareness and brand reputation, guiding and giving input to all creative briefs for all internal and external communications across offline and online media - Establish relevant KPIs and clear responsibilities on timely reporting of all marketing performance, brand equity and lead generation. - Negotiating maximum brand visibility at multi-brand stores Financial Planning: - Owning both offline & online sales P&L - Setting the operational budgets and analysis of fund requirements to meet OPEX and CAPEX General Administration: - Administering day-to-day operations of the Company and performing administrative functions necessary in the management of the Company Show less

    • Deputy Manager – Business Analysis & Strategic Planning
      • Oct 2011 - Mar 2014

      Business Planning & Financial Modeling: - Prepare Financial Model for upcoming plant and projects - Assist CFO in preparation of Projected Financial Statements for the Annual Business Plan - Evaluation and analysis of fund requirement to meet Annual Capital Expenditure MIS Reporting: - To circulate weekly & monthly reports on key KPIs as per defined periodicity with recommendations on any required action on the report - Prepare and update dashboards for management as per varying requirements - Monitoring of Progress on agreed actions as per Annual Business Plan and escalating major deviations to CEO - Prepare formats and regularize Departmental Information Systems Analysis: - Prepare sensitivity analysis of forecasted P&L - Prepare variance analysis of the Annual Business Plan targets - To carry out detailed savings reviews and analysis on actual vs budget - Extract, collate data & provide relevant insights and recommendations to business issues Financial & Sectorial Analysis: - Prepare Company Performance Reports and analyse them w.r.t different parameters as discussed with senior management - Undertake market research for new and upcoming technologies - Monitor competitor performance and suggest benchmarks for company performance as per market trend - To carry out various data analysis & trend identification as required for specific reports Show less

  • Infosys
    • Pune Area, India
    • Systems Engineer
      • Dec 2009 - Jun 2011

      - Migration of code/workflows from one environment to another (Dev to UAT to Prod). - Development of automation scripts in UNIX. - Periodical maintenance of UNIX servers and Teradata databases linked to Informatica. - Creation and maintenance of user accounts. - Resolution of various issues like connectivity problems, locks on repositories, tables etc. - Improving software support documentation to make future usage and transitions easy. - Identifying potential procedural changes for simplification. Show less

Education

  • Indian Institute of Management, Calcutta
    Executive Program, Applied Finance
    2012 - 2014
  • Apeejay College of Engineering
    Bachelor of Engineering - BE, Information Technology
    2005 - 2009
  • St. P. B. N. Public School
    1991 - 2005

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