Assistant Director of Sales & Marketing

• Oct 2022 - Present

E-Commerce Manager

• Sep 2021 - Oct 2022

Cluster E-Commerce & Social Media Executive

• Dec 2020 - Sep 2021

Anantara Siam Bangkok Hotel, Anantara Riverside Bangkok Resort, Avani+ Riverside Bangkok HotelResponsibilities:• Champion of Shopify E-Commerce shopping cart platform for 2 hotels. • Developed Anantara Brand.com website for 8 languages.• Project leader for restaurant microsites, translate into 3 languages.• Manage 3 hotels’ brand.com website content via CMS Sitecore program.• Manage hotel’s restaurant microsites via WordPress (7 restaurant microsites).• Manage hotel’s restaurant and spa online booking channels and portals (24 restaurant outlets, 2 spa outlets).• Manage event ticketing e-commerce platform to revenue for the hotel departments such as F&B and Spa.• Guide and recommend strategies for F&B and Spa through online platforms.• Managing Payment Gateway implementation for brand.com.• Pilot team leader for pre-stay and in-stay upselling tool for hotels using AI (Oaky system).• Pilot team leader to bring in the mobile application for digital guest engagement and contactless smart room services for hotels (OKKAMI application).• Project leader for Online reservation booking engine and POS integration system (TableCheck).• Project leader Online Payment gateway for the hotel using third-party vendors: 2C2P, Omise, Paypal.• Hotel Champion for Global Hotel Alliance Loyal Program driving membership users, conversion, and return guests. Show less

E-Commerce and Social Media Executive

• Oct 2018 - Sep 2021

Responsibilities:• Manage and Improve brand.com production by working with Google Ad Agency for managing PPC campaigns for Rooms and Restaurants.• Maintaining online rate parity, achieving an average score of 80/100 from Fornova (Business Intelligence system).• Manage, strategize, and maintain good working relationships with OTA partners.• Manage hotels’ brand.com website content via CMS Sitecore program.• Manage hotel’s restaurant microsites via WordPress (3 restaurant microsites).• Manage hotel’s restaurant and spa online booking channels and portals (8 restaurant outlets, 1 spa outlet).• Drive and develop digital marketing strategies with third-party agencies, e-commerce platforms to achieve hotel departments’ revenue KPIs.• Manage and build relationships with event ticketing e-commerce platforms to drive revenue for hotel departments.• Analyze and provide business intelligence using online tools such as Google Analytics, OTA Insight, OTA Extranets, and MINOR Dashboard.• Co-manage and optimize all business listings and profiles across OTAs to drive content score, visitors, engagement, conversion, and reviews.• Guide and recommend strategies for F&B and Spa through online platforms.• Social Media management, ads optimization, develop strategies, and content creation for Hotels’ Social Media accounts (4 accounts). • Manage hotel’s LINE official account, planning and executing content strategy.• Implementing digital marketing and e-commerce processes for hotel's special events (World Gourmet Festival).• Training and guiding the hotel team members for TripAdvisor and Google Reviews. Show less

Assistant Manager (Ascent Graduate Journey)

• Apr 2018 - Oct 2018

Drive overall guest satisfaction in the hotel, by implementing quality assurance standards especially for Korean and Chinese markets.

Guest Relations Officer

• Jul 2017 - Feb 2018

- Carrying out daily role of front desk agent. - Especially handling the Korean market from pre arrival, to in house experience and post stay. - Consistent recognition of VIPs, membership benefits, coordinating amenities and anticipating guests needs. - Initiating and sharing ideas about different ways to develop the team, to drive guest satisfaction surveys. - Responsibly carrying out all GR admin tasks. - Carrying out daily role of front desk agent. - Especially handling the Korean market from pre arrival, to in house experience and post stay. - Consistent recognition of VIPs, membership benefits, coordinating amenities and anticipating guests needs. - Initiating and sharing ideas about different ways to develop the team, to drive guest satisfaction surveys. - Responsibly carrying out all GR admin tasks.

Sales and Marketing Management Trainee

• Jul 2015 - Jan 2016

Specialized in Conference & Events Department: - Created and supervised BEO’s for MICE functions on Delphi Systems. - Drafted proposals and contracts for tentative and prospect clients. - Organized departmental meetings for event briefings and heads meetings. - Participated in site inspections, upselling function rooms according to the event’s concept. - Initiated MPS (meeting planner survey) for quality assurance and improvements. Specialized in Conference & Events Department: - Created and supervised BEO’s for MICE functions on Delphi Systems. - Drafted proposals and contracts for tentative and prospect clients. - Organized departmental meetings for event briefings and heads meetings. - Participated in site inspections, upselling function rooms according to the event’s concept. - Initiated MPS (meeting planner survey) for quality assurance and improvements.

Guest Relations Officer

• Jan 2014 - Jun 2014