Sonya Kushkuley
Senior Data Analytics Consultant at Mammoth Growth- Claim this Profile
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Bio
Experience
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Mammoth Growth
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United States
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Data Infrastructure and Analytics
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1 - 100 Employee
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Senior Data Analytics Consultant
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Dec 2020 - Present
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Growth Marketing Data Analytics Contractor
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Jun 2018 - Dec 2020
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Director of Demand Generation
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Jan 2018 - Mar 2018
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Placester
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Director of Demand Generation
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Mar 2017 - Aug 2017
-Manage a team of 7 including content creators, digital marketing associate, graphic designer and analyst-Accountable for growing the top of the funnel and delivering SQLs each month-Accountable for tying the content calendar to lead, MQL and SQL goals
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Marketing Analytics Manager
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Sep 2016 - Mar 2017
-Oversee digital marketing campaigns and budget-Run reporting for the marketing and sales funnel-Set monthly MQL and lead goals for Demand Generation
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Senior Data Analyst
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Jan 2016 - Sep 2016
-Manage paid advertising-Oversee data migration to a new CRM for Sales and Marketing-Provide cross-departmental reporting
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Marketing Analyst
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Jun 2014 - Dec 2015
-Set up marketing reports using Google Analytics, Excel, and SQL-Coordinate with engineering to set up and maintain analytics-Manage paid advertising campaigns
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Marketing Operations Analyst
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Dec 2012 - Jan 2014
-Designed and ran tests to improve client KPIs using SQL and Microsoft Excel-Worked with external vendors to manage existing relationships and improve performance-Worked with new potential vendors to test new relationships. Worked closely with Account Managers to setup tests and reporting-Set up multiple tests to improve quality of leads -Designed and ran tests to improve client KPIs using SQL and Microsoft Excel-Worked with external vendors to manage existing relationships and improve performance-Worked with new potential vendors to test new relationships. Worked closely with Account Managers to setup tests and reporting-Set up multiple tests to improve quality of leads
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Brandeis University
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United States
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Higher Education
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700 & Above Employee
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Graduate Thesis
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May 2012 - Aug 2012
Writing my Graduate Thesis, on the application of game theory to indirect speech acts. Writing my Graduate Thesis, on the application of game theory to indirect speech acts.
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Contracted Research Assistant
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Mar 2011 - Apr 2012
- Coauthored poster to be presented at Digestive Disease Week 2012- Performed healthcare-related retrospective data analysis - Built and maintained Markov simulation model within Excel framework to analyze cost effectiveness of client product - Coauthored poster to be presented at Digestive Disease Week 2012- Performed healthcare-related retrospective data analysis - Built and maintained Markov simulation model within Excel framework to analyze cost effectiveness of client product
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Brandeis University
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United States
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Higher Education
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700 & Above Employee
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Research Assistant
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Jun 2011 - Dec 2011
- Worked with the Amazon Mechanical Turk API to perform word sense disambiguation tasks- Programmed online language questionnaires using Python - Worked with the Amazon Mechanical Turk API to perform word sense disambiguation tasks- Programmed online language questionnaires using Python
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Research Assistant
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Oct 2009 - Jan 2011
- Programmed healthcare-related Markov simulations using VBA- Developed budgetary impact models for pharmaceutical client using Excel and VBA- Completed the initial phase of a retrospective cohort model using SAS- Coauthored a poster presented at the American College of Gastroenterology Annual Scientific - Programmed healthcare-related Markov simulations using VBA- Developed budgetary impact models for pharmaceutical client using Excel and VBA- Completed the initial phase of a retrospective cohort model using SAS- Coauthored a poster presented at the American College of Gastroenterology Annual Scientific
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Education
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Tel Aviv University
B.Sc, Mathematics -
Brandeis University
M.A, Computational Linguistics