Sonya Bendriem
Data Scientist at Trailmix Games- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Credentials
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Item Response Theory and Computer Adaptive Testing
The Psychometrics Centre Cambridge Judge Business SchoolJun, 2017- Nov, 2024 -
Level A & Level B Psychometric Testing
The British Psychological SocietySep, 2016- Nov, 2024
Experience
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Trailmix Games
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United Kingdom
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Computer Games
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1 - 100 Employee
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Data Scientist
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Mar 2022 - Present
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Square Enix
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United Kingdom
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Computer Games
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700 & Above Employee
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Mobile Game Data Analyst
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May 2020 - Feb 2022
Data mine in Big Query and conduct statistical analyses in R to provide insight on player behaviour and identify strategies to improve the game. Built 20+ dashboards to tell user stories and answer key questions on retention, engagement, progression, difficulty, game economy, monetization and technical performance. Design game telemetry specifications and work with Developers and QA to ensure tracking is valid and consistent. Design A/B tests (sample size, duration, conditions, segmentation), analyse results and report findings. Collaborate on monthly releases with Product, Game Designers, User Acquisition, Developers, Tech, Quality Assurance, Marketing, Live Ops and Customer Service to improve our KPIs. Model in LookerML to develop views, explores and interactive dashboards. Optimize query performance using ETL solutions Code review, approval and versioning using Gitlab. Managed migration to new database and data visualization platform. Show less
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Aptology (A Mediafly Company)
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United States
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Software Development
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1 - 100 Employee
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Senior Research & Data Analyst
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Jan 2018 - Mar 2020
Led and project managed end-to-end R&D projects in a start-up to develop a bias-free assessment using probabilistic modelling and maximum likelihood estimation in R, now used as key input to machine learning products and under patent review; Designed interpretable output for ML models in production on SaaS platform; Generated Marketing content by wrangling and analysing data from a commercial angle (using dimension reduction, clustering, classification, regression, segmentation, inferential stats, data imputation, web scraping, text parsing) Show less
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Thomas
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United Kingdom
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Human Resources Services
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200 - 300 Employee
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Senior Research Analyst
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Sep 2016 - Dec 2017
Ran global talent analytics projects: designed best practice methods, wrote SQL queries and R functions to increase efficiency in data extraction, merging analysis and visualisation, presented statistical findings to clients for actionable and ethical use; Technical lead working with Engineering team to deliver new products and apps;Created ROI Calculator for sales enablement, prototyped for Marketing to launch on website;Designed research study on leader personality & potential, sampled 250+ executive leaders;Delivered training courses on creating excel dashboards for client data trends Show less
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Psychology Research Analyst
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Jan 2015 - Aug 2016
Designed, conducted and analysed commercial research studies that led to: validating new psychometric assessments, product enhancements for user experience, design and accessibility (e.g. mobile / tablet), prototyping new solution offerings, translation and adaptation of assessments in different languages and cultures, certification for international psychometric regulatory bodies, diverse product applications to all sectors (e.g. military, education)
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Stanford University Graduate School of Business
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United States
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Higher Education
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700 & Above Employee
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Full-time Research Assistant
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Aug 2011 - Jul 2013
Conducted 150+ organisational behaviour and behavioural marketing studies (in-lab, field, online); Programmed surveys (Qualtrics, Inquisit, DirectRT); Coded qualitative responses and prepped data for analysis; Trained new Research Assistants Conducted 150+ organisational behaviour and behavioural marketing studies (in-lab, field, online); Programmed surveys (Qualtrics, Inquisit, DirectRT); Coded qualitative responses and prepped data for analysis; Trained new Research Assistants
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Association for Psychological Science
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United States
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Non-profit Organizations
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1 - 100 Employee
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Intern
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Jan 2011 - Aug 2011
Researched and wrote for publication of The Observer (monthly magazine to 20,000 members) and The Observer Express (bi-weekly newsletter to 3000 students) Blogged “Daily Observations” and “Members in the News” for APS website Researched and wrote for publication of The Observer (monthly magazine to 20,000 members) and The Observer Express (bi-weekly newsletter to 3000 students) Blogged “Daily Observations” and “Members in the News” for APS website
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American University
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United States
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Higher Education
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700 & Above Employee
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Student Supervisor
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Dec 2008 - May 2011
After two semesters as caller, promoted to Student Supervisor of 80 callers for alumni funding, coaching, motivating and evaluating performance and resolving technical issues After two semesters as caller, promoted to Student Supervisor of 80 callers for alumni funding, coaching, motivating and evaluating performance and resolving technical issues
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Education
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Maastricht University School of Business and Economics
Master of Science (MSc), Human Decision Science -
American University
Bachelor of Arts (B.A.), Psychology -
The University of Queensland
Study Abroad Semester