Sonja Gisladottir
Marketing Project Manager at Visiopharm- Claim this Profile
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Icelandic Native or bilingual proficiency
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Danish Native or bilingual proficiency
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English Native or bilingual proficiency
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Swedish Professional working proficiency
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Norwegian Professional working proficiency
Topline Score
Bio
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Credentials
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Fundamentals of digital marketing
Google Digital GarageAug, 2020- Sep, 2024 -
Advanced Google Analytics
Google Digital Academy (Skillshop)Aug, 2020- Sep, 2024 -
Google Analytics for Beginners
Google Digital Academy (Skillshop)Aug, 2020- Sep, 2024 -
Inbound Marketing
HubSpotMar, 2022- Sep, 2024
Experience
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Visiopharm
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Denmark
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Project Manager
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Nov 2022 - Present
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Student Assistant Marketing
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Apr 2022 - Nov 2022
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Censuum
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Denmark
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Retail
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Brand Ambassador
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Dec 2021 - Nov 2022
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Nu Skin
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United States
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Retail Health and Personal Care Products
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700 & Above Employee
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Marketing Supervisor
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Jan 2016 - May 2020
Responsibilities:• Product management, branding, award applications and campaigns for local markets. Setting the product marketing strategy locally for both B2B and B2C (e.g. pricing, budget, forecasts, communication plans, analysing, sales material) aligned with the European headquarters. Knowledge of SAP, Jira and other dashboards programs for planning, and managing projects and products. Worked both with internal plans that I created inhouse and on projects together with a PR agency. • Local events spanning across 7 markets though mostly in UK with up to 2000 attendees, prior, during and after including budget management (product expos, staff training, local meetings; both external and inhouse, PR events). Also acted as an event speaker.• Staff Management and training (5 direct reports). • Responsible for local PR activity (awards, influencers, press) that include maintaining the database I created with influencers and Press, creating and maintaining communications with influencers and press, co-ordinating gifting strategy and PR samples sent out according to product launching plan, negotiating price with press and influencers to name few. • Pushing out SoMe global content and responsible for local content and calendars. Using SoMe programs: Social bakers, insight Facebook and Spreadfast for scheduling. • Facilitate local communications both inhouse and externally. • Developing local marketing strategies together with marketing manager and back up manager tasks when needed.• Local marketing admin tasks. Show less
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Marketing Specialist
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Oct 2013 - Jan 2016
Responsibilities:• Assisting in execution of local events (product expos for PR and customers/distributors, local corporate meetings; both external and inhouse, general PR brand awareness events.)• Responsible for local PR activity (awards, influencers, agency, press). Creating communication and activation plans according to company strategy that includes new product pushouts and awareness. • Assisting in product push out on local markets; both new launches and re-establish old ones. • Responsible for local forecasts and pricing (pricing and promotion templates, pricelists).• Training new employees in local marketing. • Facilitate local communications both inhouse and externally.• Responsible for SoMe local content, global content push out and calendars.• Responsible for marketing admin tasks locally.• Back up for manager when needed. Show less
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Online Content Editor
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Aug 2011 - Oct 2013
Responsibilities:• Responsible for pushing global content out to local webpages and creating content for local pages (7 markets, 12 webpages) - using Adobe Experience Manager. • Responsible for co-ordinate translations for local webpages. • Responsible for sending out global bulk emails to local markets and creating local emails; using Exact Target (now Salesforce). • Project based: co-ordinated the launch of new back office online platform for all markets of Nu Skin EMEA.
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Marketing Assistant
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Aug 2009 - Aug 2011
Responsibilities:• Translating material from English to Icelandic (to mention a few: catalogues, webpages, emails, legal content). • Responsible for sending out global bulk emails to local markets and creating local emails.• Assisting with general marketing task.
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Call Center Representative and Marketing Assistant
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Apr 2002 - Jul 2009
Part time while studying and on maternity leave.Responsibilities:• Translating material from English to Icelandic (to mention a few: catalogues, webpages, emails, legal content). • Customer service via telephone and emails.
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Education
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KEA - Københavns Erhvervsakademi
Bachelor's degree, Digital Konceptudvikling / Digital concept development -
Københavns Universitet - University of Copenhagen
Bachelor's degree, History of Art -
Niels Brock
Diploma - Grundlæggende Lederuddannelse / Basic Management 1, Management -
Københavns Universitet - University of Copenhagen
Danish Language and Literature -
Iceland University of the Arts
Graphic Design -
Google Success online & KPI Communication
3 weeks courses, Digital Marketing