Experience

Bouquetraduz - Tradução e Interpretação

• Brazil
• Translation and Localization
• 1 - 100 Employee

• Partner

  • Dec 2013 - Present

  Written translations, conference interpreting and consecutive translations. Specialized in business translations, such as marketing, finance, economics, publicity and advertising, HR, and CVs among others Clients: ▪ American Express ▪ Grupo Catho ▪ Ogilvy and Mather ▪ Cargill ▪ Kellogg’s ▪ Rapp&Collins ▪ Allianz Seguros ▪ Catho ▪ Urban Systems ▪ Vida Jovem Written translations, conference interpreting and consecutive translations. Specialized in business translations, such as marketing, finance, economics, publicity and advertising, HR, and CVs among others Clients: ▪ American Express ▪ Grupo Catho ▪ Ogilvy and Mather ▪ Cargill ▪ Kellogg’s ▪ Rapp&Collins ▪ Allianz Seguros ▪ Catho ▪ Urban Systems ▪ Vida Jovem



Pés Sem Dor

• Brazil
• Wellness and Fitness Services
• 100 - 200 Employee

• Head of Marketing

  • Apr 2010 - Apr 2014

  •Marketing strategy and planning, and marketing communication •Marketing activities to prospect new customers •Digital Marketing: website, marketing strategy for social media, google adwords (search and content) •Direct marketing: direct mail, email marketing and telemarketing •Marketing strategy and planning, and marketing communication •Marketing activities to prospect new customers •Digital Marketing: website, marketing strategy for social media, google adwords (search and content) •Direct marketing: direct mail, email marketing and telemarketing



FTS Services

• IT Services and IT Consulting

• New Business Manager

  • 2002 - 2008

  •Implemented sales outsourcing. •Worked on recruiting, training, sales planning and results control, reducing cost of sales teams by up to 50% for clients. •Introduced a new product in the credit card market for the business travel sector (Business Travel Account). •Developed an extensive prospection within corporate travel agencies and large banks. As a result, closed a deal with Visanet, in a market with a potential of R$ 13 billion/year. •Implemented sales outsourcing. •Worked on recruiting, training, sales planning and results control, reducing cost of sales teams by up to 50% for clients. •Introduced a new product in the credit card market for the business travel sector (Business Travel Account). •Developed an extensive prospection within corporate travel agencies and large banks. As a result, closed a deal with Visanet, in a market with a potential of R$ 13 billion/year.



American Express

• United States
• Financial Services
• 700 & Above Employee

• Head of Marketing and Corporate Card Alliances

  • Dec 1991 - Feb 2001

  •Negotiated with financial institutions the commercialization of the American Express Corporate Card. •Saved I million dollars by developing a microcomputer-in house solution . •Identified business travel agencies to negotiate and implement the Enhanced Business Travel Account. In 8 months had closed 12 contracts with agencies resulting in an increase of 10% in total billings. •Corporate Services Marketing Manager responsible for the following products: Corporate Card, Corporate Purchasing Card, Foreign Exchange Services and Corporate Travel Services. •Increased by 50% the number of projects and communication materials through the restructuring of the marketing organization. •Built a database of 15,000 prospect companies Reached 100% of the capacity level of the sales force by scheduling 3,6 appointments a day per sales person . •Implemented the Corporate Card direct marketing sales system, reducing acquisition cost from USD 120 to USD 13. Show less



Catho

• Brazil
• Technology, Information and Internet
• 500 - 600 Employee

• Manager of: International Seminars, Telemarketing, Lettershop (advertising and promotion deparment)

  • 1986 - 1991

  •Increased the number of seminars from 32 a year to more than 500•Implemented the telemarketing operation which generated 25% of the seminar sales•Doubled Lettershop (direct marketing division) sales•Sold 50 seats in less than 30 days of a seminar that had only 4 sales through a new communication strategy and redefinition of potential clients•Developed a monthly catalog reducing by 45% the costs of seminars’ marketing materials.•Developed a seminar on an important topic at the time: labor relations. Hired the best professors and professionals specialized in the topic as lecturers. Together we organized the outline and content of the seminar. Sold more than 130 seats or the Labor Relations Seminar (average sales per event: 40) Show less

• Product Manager

  • 1984 - 1986