Senior Manager Ecommerce

• Jul 2022 - Present

Sr. Manager E-commerce and Digital Marketing

• Apr 2021 - Aug 2022

Account Manager

• Nov 2020 - Apr 2021

Director, Digital

• Sep 2019 - Feb 2020

Strategy Head

• Jul 2016 - Jul 2019

Business Head for a celebrity application (Shilpa Shetty Application) and managed relationships with clients in the Sports & Entertainment Industry. Managed a team of 25 individuals across various business verticals. Business Head for a celebrity application (Shilpa Shetty Application) and managed relationships with clients in the Sports & Entertainment Industry. Managed a team of 25 individuals across various business verticals.

Manager- Digital & Marketing Services

• Jan 2014 - Jun 2016

Managed the online & offline marketing, including branding & sponsorship for Indian Premier League (IPL) franchise team Kolkata Knight Riders (valued at $100 million) Managed the online & offline marketing, including branding & sponsorship for Indian Premier League (IPL) franchise team Kolkata Knight Riders (valued at $100 million)

Manager- Marketing & Sponsor Services

• Jan 2014 - Dec 2014

Worked on the digital movie marketing and promotions for movies produced by Red Chillies Entertainments(annual revenue $77.5 Million). Managed social media and ORM for Bollywood actor Shah Rukh Khan. Worked on the digital movie marketing and promotions for movies produced by Red Chillies Entertainments(annual revenue $77.5 Million). Managed social media and ORM for Bollywood actor Shah Rukh Khan.

Assistant Manager- Celebrity Management & Content Marketing

• Apr 2012 - Oct 2013

Celebrity management: Planned, developed, executed & monetised digital properties with Talents on Mobile (Live Chats, IVR & Voice Blogs), social media platforms, DTH (Gaming & On-demand) & applications. Content marketing: Strategic alliance and partnerships to create new revenue and distribution opportunities.

Sr. Executive- Celebrity Management

• Dec 2010 - Apr 2012

• Independently managed and serviced more than 20 Bollywood celebrities independently like Hrithik Roshan, Bipasha Basu, Saif Ali Kahn, Shilpa Shetty, Mallika Sherawat, etc…• Created celebrity based products across digital platforms:> Mobile- Celebrity Chats, Voice Blogs/Alerts, 3G Videos: Conducted more than 40 Celebrity Voice Chats> Online- Facebook, Twitter, YouTube, Celebrity Website: Independently handling Facebook Pages of Celebrities like Hrithik Roshan (www.facebook.com/hrithikroshan); Bipasha Basu (www.facebook.com/bipashabasu), etc...> DTH- Gaming & On-demand Service: Launched Bipasha Basu’s Fitness Gym, Minissha Lamba’s Game on Tata Sky Active Games > Applications- Mobile & Online Applications: Created applications like Bipasha Basu’s Fitness Calendar (http://bit.ly/13mUlqX), Digital Coffee table book on life of Hrithik Roshan, Lara Dutta’s Fitness Mantra, etc. Show less

Executive

• Feb 2010 - Dec 2010

• Worked with the CEO on verticals like Brand Management, Marketing & New Business Development • Created a separate vertical for Digital PR and handled it independently • Worked on various events like the FIH World Cup (2010), Blender’s Pride Fashion Tour (2010), etc… Also awarded by Clea Public Relations for exceptional performance and presentation in Digital PR • Worked with the CEO on verticals like Brand Management, Marketing & New Business Development • Created a separate vertical for Digital PR and handled it independently • Worked on various events like the FIH World Cup (2010), Blender’s Pride Fashion Tour (2010), etc… Also awarded by Clea Public Relations for exceptional performance and presentation in Digital PR

Part Time Associate, Marketing, PR & Event Management

• Apr 2007 - Apr 2009

• Developed concepts and organized events for Bank of America • Assisted in marketing different radio programs and events • Developed concepts and organized events for Bank of America • Assisted in marketing different radio programs and events

Winter Intern

• Dec 2008 - Jan 2009

• Developed marketing proposals to get sponsors to fund various gaming tournaments • Organized a gaming tournament at Aditya Park Inn Hotel as Publicity and PR organizer for the event and a core committee member • Developed marketing proposals to get sponsors to fund various gaming tournaments • Organized a gaming tournament at Aditya Park Inn Hotel as Publicity and PR organizer for the event and a core committee member

Summer Intern

• Apr 2008 - May 2008

• Tracked press releases for the organization and tracked competitor media updates • Helped organize a press conference to announce the winners of the Thumbs Up Bike Challenge • Studied various Corporate Social Responsibility activities like rain water harvesting, water conservation • Tracked press releases for the organization and tracked competitor media updates • Helped organize a press conference to announce the winners of the Thumbs Up Bike Challenge • Studied various Corporate Social Responsibility activities like rain water harvesting, water conservation