Experience

Hungry House

• Restaurants

• Co-Founder

  • Mar 2023 - Present

  New York, New York, United States



Creceras

• Greece
• Advertising Services
• 1 - 100 Employee

• Founding Member

  • Sep 2022 - Present

  Palo Alto, California, United States The only premiere, national, members-only leadership community for outstanding Latino and Hispanic professionals



Predisrupt Venture Studios

• United States
• Technology, Information and Internet

• Entrepreneur In Residence

  • Aug 2022 - Mar 2023

  Palo Alto, California, United States - Creating web collateral, sales collateral and sales funnels from scratch for new business concepts in testing across the venture studio, in partnership with BairesDev (bairesdev.com) and BDev Ventures (www.bdevventures.com) - Generating hundreds of B2C and B2B leads for four different business concepts in testing, and developed 15%+ overall conversion of prospects across funnel stages through direct email, LinkedIn, phone and Zoom outreach - Developing analyses of sales conversion… Show more - Creating web collateral, sales collateral and sales funnels from scratch for new business concepts in testing across the venture studio, in partnership with BairesDev (bairesdev.com) and BDev Ventures (www.bdevventures.com) - Generating hundreds of B2C and B2B leads for four different business concepts in testing, and developed 15%+ overall conversion of prospects across funnel stages through direct email, LinkedIn, phone and Zoom outreach - Developing analyses of sales conversion performance, and presenting to CEO and top executives across the Baires Dev Ecosystem Show less



DoorDash

• United States
• Software Development
• 700 & Above Employee

• Sr. Manager, Platform Product Ops (New Verticals)

  • Jul 2022 - Feb 2023

  Miami, Florida, United States Building out and optimizing a brand new retail fulfillment vertical across the US, expanding national distribution points and supply warehouses and serving multiple top-20 national e-commerce partners



CloudKitchens

• 1 - 100 Employee

• Country Manager - Future Foods

  • Dec 2020 - Jun 2022

  São Paulo, Brazil Building out the world's leading portfolio of digital food delivery franchises across Brazil, one of the world's most competitive food and delivery landscapes. - Refreshed and rebuilt a team of 15 spanning Sales, Ops/Onboarding and Customer Success, with full P&L ownership - Achieved and maintained consistent top 5 Sales productivity ranking across 25 countries globally - Fortified partnerships and distribution channels with Rappi and UberEATS, and paved the path for strategic… Show more Building out the world's leading portfolio of digital food delivery franchises across Brazil, one of the world's most competitive food and delivery landscapes. - Refreshed and rebuilt a team of 15 spanning Sales, Ops/Onboarding and Customer Success, with full P&L ownership - Achieved and maintained consistent top 5 Sales productivity ranking across 25 countries globally - Fortified partnerships and distribution channels with Rappi and UberEATS, and paved the path for strategic national partnership with the #1 delivery service in Brazil with 80% of marketshare, iFood Show less



PrimeAlign

• Brazil
• Internet

• Co-Founder and VP of Operations and Sales

  • Jul 2019 - Dec 2020

  São Paulo, Brazil PrimeAlign is a leading B2B2C sales, growth and modernization platform for dentists and orthodontists and their clinics in Brazil, the world's largest untapped dental market with 20% of the world's dental professionals. ​​- Maintained 15% MoM sales growth and average contribution margin of 32% - Research: vetted half a dozen domestic manufacturers and negotiated best-in-market COGS - Marketing: Responsible for all aspects of ads development, implementation, and CAC optimization… Show more PrimeAlign is a leading B2B2C sales, growth and modernization platform for dentists and orthodontists and their clinics in Brazil, the world's largest untapped dental market with 20% of the world's dental professionals. ​​- Maintained 15% MoM sales growth and average contribution margin of 32% - Research: vetted half a dozen domestic manufacturers and negotiated best-in-market COGS - Marketing: Responsible for all aspects of ads development, implementation, and CAC optimization - Successfully raised pre-seed funding to scale to 5 states in Brazil and 40 in-network clinics Show less



HopSkipDrive

• United States
• Technology, Information and Internet
• 100 - 200 Employee

• Director of Driver Operations

  • Feb 2018 - Jul 2019

  Greater Los Angeles Area HopSkipDrive is a mission-driven ridesharing company giving all kids access to opportunity through mobility, through access to CareDrivers, who have a minimum of 5 years of caregiving experience and pass a rigorous 15-point certification process. - Grew team from 6 to 12 members over 10-month period - Set quarterly driver acquisition + retention budget and targets; grew driver activations 190% and weekly trips 107% year over year - Collaborated closely with Engineering on quarterly… Show more HopSkipDrive is a mission-driven ridesharing company giving all kids access to opportunity through mobility, through access to CareDrivers, who have a minimum of 5 years of caregiving experience and pass a rigorous 15-point certification process. - Grew team from 6 to 12 members over 10-month period - Set quarterly driver acquisition + retention budget and targets; grew driver activations 190% and weekly trips 107% year over year - Collaborated closely with Engineering on quarterly product roadmap recommendations; built business cases for CareDriver payments tool and managed launch of Consistent Ride Series feature - Led driver engagement program revamp leading to 35% improvement in driver trips completed - Achieved best-ever fleet safety score of 97/100 and insurance cost reduction of 12% - Led driver payments and support overhauls, facilitating a 30%+ reduction in inbound support - Constructed Marketplace Efficiency and Driver Incentives playbook, CareDriver Support Knowledge Base, and CareDriver Early Lifecycle Education automatic drip campaign Show less



Uber

• Türkiye
• Advertising Services
• 100 - 200 Employee

• Regional Partnerships Manager - UberEATS

  • Jan 2017 - Feb 2018

  São Paulo Area, Brazil - Launched UberEATS in São Paulo, first city in South America, and scaled restaurant operations to 4 additional Brazilian states within 9 months. - Managed 37 reports in five cities; individually hired and trained 40 Sales Enablement professionals over a 3-month period to streamline national restaurant training, activation, and equipment delivery - Process creation and efficiency improvement: authored National Restaurant Enablement Playbook and trained 50 agents at third-party support… Show more - Launched UberEATS in São Paulo, first city in South America, and scaled restaurant operations to 4 additional Brazilian states within 9 months. - Managed 37 reports in five cities; individually hired and trained 40 Sales Enablement professionals over a 3-month period to streamline national restaurant training, activation, and equipment delivery - Process creation and efficiency improvement: authored National Restaurant Enablement Playbook and trained 50 agents at third-party support center - Led new restaurant acquisition and onboarding, growing client base from 0 to 700 national partners in less than 6 months; oversaw 40X national weekly deliveries growth and 14X national restaurant supply growth, allowing Brazil to become second-largest UberEATS market in LatAm - Developed strategic relationships with full suite of national restaurant equipment and technology suppliers; negotiated deal with Ingram Micro to reduce restaurant tablet procurement spend by 78% during H2 2017 national expansion push

• Operations & Logistics Manager - Rio de Janeiro

  • Jan 2015 - Jan 2017

  Rio de Janeiro Area, Brazil - Launched uberX peer-to-peer ridesharing product in São Paulo, Rio de Janeiro and Salvador amid battle for permanent national regulations - Scaled Momentum driver loyalty program to 25 national partnerships including Renault, Peugeot, Citroen, Nextel, and Google in 12 months - Partnered with Duolingo to launch and manage UberENGLISH bilingual drivers product ahead of 2016 Olympic Games - Co-authored and published driver communications playbook and mega-event marketplace management… Show more - Launched uberX peer-to-peer ridesharing product in São Paulo, Rio de Janeiro and Salvador amid battle for permanent national regulations - Scaled Momentum driver loyalty program to 25 national partnerships including Renault, Peugeot, Citroen, Nextel, and Google in 12 months - Partnered with Duolingo to launch and manage UberENGLISH bilingual drivers product ahead of 2016 Olympic Games - Co-authored and published driver communications playbook and mega-event marketplace management model to all global geographies - Designed and implemented UberChopper and UberIceCream marketing campaigns during 2014 World Cup - Utilized driver data to understand driver behavior and areas for improvement in our driver communication, sign-up and incentive programs, and marketplace health

• International Launcher

  • Sep 2013 - Jan 2015

  San Francisco, CA and across Latin America Launchers operationalize a new Uber city within a couple months. It takes a mixture of marketing creativity, analytical brains and pure hustle to bring a new city to life quickly. We research a city and learn the transportation pain points, regulations and market opportunity for Uber. We create and execute local marketing strategies to encourage user adoption and market penetration. We set up partnerships and manage relationships with drivers. We explore business development opportunities to… Show more Launchers operationalize a new Uber city within a couple months. It takes a mixture of marketing creativity, analytical brains and pure hustle to bring a new city to life quickly. We research a city and learn the transportation pain points, regulations and market opportunity for Uber. We create and execute local marketing strategies to encourage user adoption and market penetration. We set up partnerships and manage relationships with drivers. We explore business development opportunities to increase awareness and visibility of Uber in local communities. We find, hire and guide a team to run the city. And not least, we throw baller launch events to get Uber off the ground. - As a first 300 Uber hire, launched UberBLACK service in second, fourth and sixth Uber cities in Latin America (Bogotá, Santiago, and Rio de Janeiro) over one-year period; implemented market green-light analysis for Cali, Medellín, Puebla, Monterrey, Guadalajara, and Valparaíso - As acting Rio General Manager, supervised three direct reports, directed P&L and oversaw 70X UberBLACK weekly gross bookings growth; responsible for all aspects of marketplace efficiency, driver communications, driver retention and rider satisfaction in Uber’s 1st Brazilian city - Oversaw weekly trips growth of over 2000X over 2.5 years; 4 years after launch, Brazil surpassed USA as Uber’s largest global market by rides volume



Global Citizen Year

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Brazil Program Manager

  • Jul 2013 - Sep 2013

  Florianópolis Area, Brazil Chief responsibility over recruitment, new staff onboarding and training, logistics, community outreach and program development-related aspects of Global Citizen Year's standard-setting global leadership development program in Brazil.

• Brazil Team Leader

  • Jul 2012 - Sep 2013

  Oakland, CA, Salvador, Brazil, and Florianópolis, Brazil Global Citizen Year is setting the industry standard in global leadership development. The social enterprise provides a high-quality, transformative “bridge year” experience abroad for a diverse corps of outstanding high school graduates, or Fellows. Team Leaders are responsible for coaching a cohort of Fellows and managing a portfolio of partners within a specific region. I established local professional training partnerships for Fellows, responding to the safety and financial needs of… Show more Global Citizen Year is setting the industry standard in global leadership development. The social enterprise provides a high-quality, transformative “bridge year” experience abroad for a diverse corps of outstanding high school graduates, or Fellows. Team Leaders are responsible for coaching a cohort of Fellows and managing a portfolio of partners within a specific region. I established local professional training partnerships for Fellows, responding to the safety and financial needs of our Fellows and partners, as well as managing local relationships with host families, apprenticeship supervisors, trainers, and other non-profit and for-profit stakeholders.



Rotary International

• Non-profit Organizations
• 1 - 100 Employee

• Rotary Ambassadorial Scholar

  • Feb 2012 - Apr 2013

  Salvador, Bahia, Brazil - Studied Political Science and Economics at the postgraduate level at the Federal University of Bahia - Collaborated in cross-cultural education and community service activities at Rotary clubs in Salvador, Brazil - Provided service and youth mentorship to rural and underprivileged communities in Bahia, Brazil.



Fulbright Colombia

• Higher Education
• 1 - 100 Employee

• Fulbright Grantee to Colombia

  • Aug 2010 - May 2011

  Medellín, Colombia As a lifelong Fulbright Cultural Ambassador of the United States, I foster cross-cultural cooperation, understanding, and learning. During my time in Colombia I: -Taught English at the Universidade Pontificia Bolivariana, Medellín campus -Volunteered as an EducationUSA academic adviser in three distinct regions of Colombia -Coached a Model Organization of American States team in preparation for an international collegiate conference in Washington, DC -Carried out two ongoing… Show more As a lifelong Fulbright Cultural Ambassador of the United States, I foster cross-cultural cooperation, understanding, and learning. During my time in Colombia I: -Taught English at the Universidade Pontificia Bolivariana, Medellín campus -Volunteered as an EducationUSA academic adviser in three distinct regions of Colombia -Coached a Model Organization of American States team in preparation for an international collegiate conference in Washington, DC -Carried out two ongoing research projects--about Colombian urban development and Andean coffee cultivation. Show less