Sofiia Diachenko

Linkbuilding Specialist at MacPaw Inc. 🇺🇦
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Location
Kyiv, Kyiv City, Ukraine, UA

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Credentials

  • Marketing IT Products
    Genesis Tech
    Jul, 2023
    - Sep, 2024
  • Genesis & KNU Entrepreneurship School
    Генезис
    Jun, 2023
    - Sep, 2024
  • An Introduction to Consumer Neuroscience & Neuromarketing Certificate
    Copenhagen Business School
    May, 2022
    - Sep, 2024
  • International B2B (Business to Business) Marketing Certificate
    Yonsei University
    May, 2022
    - Sep, 2024
  • International Marketing Entry and Execution Certificate
    Yonsei University
    May, 2022
    - Sep, 2024
  • Intro to International Marketing Certificate
    Yonsei University
    May, 2022
    - Sep, 2024
  • International Business I
    The University of New Mexico
    Apr, 2020
    - Sep, 2024
  • International Business II
    The University of New Mexico
    Apr, 2020
    - Sep, 2024

Experience

    • Linkbuilding Specialist
      • Apr 2023 - Present
    • Portugal
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Linkbuilder | Outreach Specialist | Junior SEO
      • Mar 2022 - Feb 2023

      I was looking for new sites for posting paid and free guest articles. Helped with SEO tasks (creating an anchor plan, internal linking of pages, analysis of all links on each page of the site). Searched for contacts with webmasters and established proper communication. Checked sites for placement using SEO tools. I was engaged in the analysis of competitor profile links. Worked with tier-2, tier-3 links. Checked and worked with articles in English. Formed technical tasks for copywriters. Was engaged in verification and control of placement of links. Analyzed efficiency and conducted reporting. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Internet Marketing Assistant
      • Oct 2021 - Mar 2022

      I worked with English-speaking bloggers and editors to post publications (link building). I also had experience with Q&A sites - Quora, Reddit, forums. Engaged in content management of the blog, made a content plan. Corresponded with inquiries from clients. Managed remote copywriters and controlled quality. I worked with English-speaking bloggers and editors to post publications (link building). I also had experience with Q&A sites - Quora, Reddit, forums. Engaged in content management of the blog, made a content plan. Corresponded with inquiries from clients. Managed remote copywriters and controlled quality.

    • Ukraine
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Outreach specialist | Linkbuilder
      • Dec 2020 - Nov 2021

      Searched for thematic websites (according to certain metrics). Communicated with webmasters and website editors. I ordered articles (created technical tasks for freelance writers) with the necessary link to the site. Was engaged in control and verification of finished articles and their publication. Searched for thematic websites (according to certain metrics). Communicated with webmasters and website editors. I ordered articles (created technical tasks for freelance writers) with the necessary link to the site. Was engaged in control and verification of finished articles and their publication.

    • Ukraine
    • International Affairs
    • 100 - 200 Employee
    • Volunteer & Copywriter at the Crimea Platform
      • Aug 2021 - Sep 2021

      • Participating in the organization of the biggest diplomatic summit in Ukraine's history (47 states and international organizations represented); • Coordinating social media of the Crimea Platform; • Prepared materials on human rights abuses in occupied Crimea. • Participating in the organization of the biggest diplomatic summit in Ukraine's history (47 states and international organizations represented); • Coordinating social media of the Crimea Platform; • Prepared materials on human rights abuses in occupied Crimea.

Education

  • Institute of International Relations Taras Shevchenko National University of Kyiv
    Master's degree, International Business (international marketing/ german translator)
    2023 - 2025
  • Institute of International Relations Taras Shevchenko National University of Kyiv
    Bachelor's degree, Specialist in international business. Specialist in translation (German, English)
    2019 - 2023

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