Sofia Gattuso

Junior Designer at HeyHiHello
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Contact Information
us****@****om
(386) 825-5501
Location
Coventry, England, United Kingdom, GB
Languages
  • English Native or bilingual proficiency
  • Italian - B1 (CEFR) Limited working proficiency

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Fraser Milligan MSc

Sofia is a passionate, innovative and forward-thinking marketer. Her knowledge of social media platforms and design process is second to none! She'd be an asset to any digital marketing team.

Dean Ezekiel

Sofia is professional, talented and hard working. A pleasure to work with and a valuable team member.

Matt Burrows

Sofia is an extremely motivated individual who always goes above and beyond to completely meet any brief, giving her full effort to any task. I have witnessed her work ethic first hand over the course of 4 years and can say with certainty that she will be a valuable member of any organisation. She works well with others and is guaranteed to bring a smile to any team thanks to her infectiously optimistic personality.

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Credentials

  • Introduction to Web Development
    Code First Girls
    Nov, 2020
    - Nov, 2024
  • Project Excellence Certification: Introduction to Web Development
    Code First Girls
    Nov, 2020
    - Nov, 2024
  • Sketch Essential Training
    Lynda.com
    Jun, 2019
    - Nov, 2024

Experience

  • HeyHiHello
    • United Kingdom
    • Design Services
    • 1 - 100 Employee
    • Junior Designer
      • Jul 2022 - Present

      HeyHiHello are a digital product & UX agency who help businesses quickly design, test and launch on digital.• Designing emails, website & social assets using Figma & Adobe CC• Building emails in Klaviyo• Designing webpages, mobile layouts & flows for clients• Updating web assets on client websites using Storyblok CMS• Analysing quantitive/qualitative data from Usability Tests• Designing assets for Usability Tests• Mocking-up product designs for clients• Aiding the team with UX/UI design tasks• Making design decisions based on UX research & data• Conducting UX reviews & compiling reports• Creating component guides for mobile appsWorking on Jude, The Lowdown, Accident Avenue, Evening Standard, BioTrust, Access 💪🏻

  • CapacityUK
    • United Kingdom
    • Non-profit Organizations
    • 1 - 100 Employee
    • Digital Media Officer
      • Jan 2022 - Jul 2022

      Involved in the whole design/marketing process for CapacityUK & DSC Regen from concept, to design, posting and analysis to help maximise engagement. Responsible for producing and developing campaign ideas, updating the team schedule on Notion and designing daily social media content for Instagram, Twitter, Facebook & LinkedIn using Adobe Photoshop, Illustrator & Sketch ensuring adherence to brand guidelines.In charge of copywriting on all channels and creating blogs for both company websites. Using Mailchimp to send email media requests to participants currently abroad on placement for engaging content to post on our platforms and using the perfect tone of voice when interacting with potential participants. Due to my involvement, DSC Regen quickly became nationally recognised as a leading placement provider by Turing UK and the Department for Education.Involved in the rebranding process from Capacity London to CapacityUK by being responsible for creating content for social media, running ads and copywriting across all channels.

  • FUD Bottega sicula
    • Italy
    • Restaurants
    • 1 - 100 Employee
    • Digital Marketing Assistant
      • Sep 2021 - Dec 2021

      Working for three months in Sicily (Italy) was an invaluable experience which helped me learn to design content for the European market and develop my Italian language skills by communicating with the team during daily activities.• Aided the marketing team with content creation for social media & web• Used Adobe Photoshop, Illustrator & Sketch to design assets• Updated & published the 2021 Press Kit webpage using WordPress• Assisted the team during a company photoshoot• Created a short video showcasing FUD's new Christmas baskets• Designed pictorial mood boards for freelancers to use for reference• Created website banners, company linkedIn banner & various Instagram postsDesigned content for important occasions/events inc. Halloween, Christmas, new branch openings & recruiting new employees.

  • Upgrade
    • United Kingdom
    • Travel Arrangements
    • Digital Media Design Intern
      • Jul 2021 - Aug 2021

      Working for TLV VIP’s brand “UPGRADE”, who provides VIP airport services including tailored VIP assistance, fast track, and private terminals at airports. Supporting management with reaching marketing goals and objectives by completing a brand audit, full logo refresh and WordPress website tasks to help maximise company profits. Working for TLV VIP’s brand “UPGRADE”, who provides VIP airport services including tailored VIP assistance, fast track, and private terminals at airports. Supporting management with reaching marketing goals and objectives by completing a brand audit, full logo refresh and WordPress website tasks to help maximise company profits.

  • HelloFace
    • United Kingdom
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Digital Media Design Intern
      • Jul 2021 - Aug 2021

      Working for HelloFace, a customer-centric brand, aiming to solve the communication barrier caused by traditional face masks for those who are deaf, hard-of-hearing or have learning difficulties and rely on non-verbal communication. The UK's first 100% transparent, reusable and recyclable, commercially produced face mask covering.Given the vital task of streamlining and improving branding across all social media channels by creating brand guidelines and promotional web assets, to build a strong online presence and keep a consistent style and layout.

  • Sainsbury's
    • United Kingdom
    • Retail
    • 700 & Above Employee
    • Customer Experience Assistant
      • Oct 2020 - Mar 2021

      Initially served customers on the checkout by operating the till system which involved scanning items quickly and having good money management. My enthusiasm for learning new skills resulted in being trained on other sections of the store such as the self-scan and smart shop machines. This included, troubleshooting technological problems, replacing till rolls, and guiding customers through their shopping process fixing any wrongly priced items. Being flexible and adaptable created a good relationship with the rest of the team. My excellent customer service skills provided me with the opportunity to work on the Customer Service desk, tackling customer complaints empathically and providing advice, communicating with management to meet customer needs. Being on this station meant having a good knowledge of the items sold at the kiosk, providing store stock information to customers, processing returns, unloading the delivery and sorting/logging disposals at closing.Involved in miscellaneous tasks such as dressing health & beauty products beautifully, stacking shelves and bananas, watering plants, putting back unwanted products, and collecting trolleys. Throughout the pandemic, regular cleaning and adherence to government guidelines was essential in a supermarket environment.

  • Freelance
    • Freelance Designer
      • Jun 2020 - Sep 2020

      I completed projects with three companies during this period, this included a website design refresh for United Minds, a COVID-19 website update for Ramsay Safety Solutions and a website design refresh and platform change for Secure Fire Services. I completed projects with three companies during this period, this included a website design refresh for United Minds, a COVID-19 website update for Ramsay Safety Solutions and a website design refresh and platform change for Secure Fire Services.

  • The Walt Disney Company
    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Design Intern (Placement Year)
      • Jun 2019 - Jun 2020

      Working as part of the Disney Interactive Design team who are responsible for Disney’s digital content destinations across EMEA, sourcing and creating graphical assets to maximise the engagement of their audience.Working closely with the wider production team this role requires hands-on visual and user experience design, strong organisational skills and enthusiasm in a creative production environment, working to schedule to design and deliver digital content for 23 markets across EMEA.Tasks have included creating promotional packages, graphical content for articles, showcase pages and shop grids using Adobe Photoshop & Sketch.

  • Hertfordshire Students' Union
    • United Kingdom
    • Education Management
    • 1 - 100 Employee
    • Web & Graphic Design Assistant
      • Jan 2019 - May 2019

      Working on various web pages on the Students’ Union website using HTML & CSS to add a responsive design and creative flare. Developed microsites for the Elected Officers, Freshers’ week and Summer Ball by working on the front-end design and functionality with the Marketing Team and Web Provider (MSL). I always consider the user experience to provide new and innovative ways of engaging the student audience. Creating wireframes/mockups in Adobe XD allows me to test new ideas for web content and work closely with the Marketing Team as they can visualise this experience. In my graphic design role I create graphics and other visuals using Adobe Creative Cloud for the website and other digital outlets. I am currently creating a booklet documenting information about the website ready for handover which allows me to share website knowledge with the rest of the team.

    • Graphic Designer
      • May 2018 - Jan 2019

      Producing graphically designed posters, flyers and brochures to promote events and services provided at the university for over 24,000 students; while ensuring adherence to brand guidelines. Previously supported the marketing team by refreshing the company’s website branding. Designing desktop and mobile mock-ups enabled me to prototype ideas for updating and improving the user-interface for students. Whilst assigned to the fresher’s week project, I was responsible for designing a variety of promotional material which included wristbands, lanyards, bookmarks, boards, banners, posters, flyers, social media posts as well as developing the Freshers 2018 microsite.

  • Ramsay Safety Solutions Limited
    • United Kingdom
    • Legal Services
    • 1 - 100 Employee
    • Graphic & Web Designer
      • Jan 2017 - May 2019

      As more graphical content was needed I was involved in graphic design projects, creating leaflets, folders and posters for promotional purposes and enhancing various Health and Safety training packages for greater learning using Microsoft PowerPoint, Word and Adobe Illustrator. Recently have reworked the company website by hand-coding this using Bootstrap, HTML, CSS and JavaScript to create a more modernised and professional feel for clients.

    • Social Media Assistant
      • Sep 2016 - Jan 2017

      Created a Facebook Page to promote the company and bring traffic to the company's website by featuring company updates and events, adding pictures, blogs and twitter posts. Created Facebook marketing campaigns to boost promotional posts while monitoring engagements and reporting back to the managing director. Updated Ramsay Safety Solutions' Twitter feed and refreshed the overall look of the account.

    • IT Consultant
      • Jan 2015 - Sep 2016

      Provided IT and Technical support to the company with software, mobile phones, printers, and other electronic products. Suggested improvements for the company website before making the site mobile responsive. Fixed minor problems on the website homepage using HTML and CSS. Attended a CIM Marketing course to further improve my knowledge of website marketing to aid in the company’s development.

  • Ocado Group
    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Design & Development Intern
      • Mar 2019 - Mar 2019

      Working with the front-end developer to develop Ocado’s new delivery service, Ocado Zoom. Completed tasks relating to the legal pages on the site (Terms & Conditions, Privacy Policy, Voucher Policy etc.) by taking this information from the Ocado.com website and cleaning up the HTML code ready to insert into the website management system for the Ocado Zoom website. This was tested using a proxy/development version of the website and was able to add styling in CSS after previewing.Helped with various webpages on the Ocado.com website with a good attention to detail to add new products to the Chemical Safety page including data and safety sheets.Was introduced to the design process and the content management system. Gained further knowledge on developing microsites for Ocado. The designer demonstrated how to create imagery for a microsite front-end using Adobe Photoshop/Adobe XD - used when categorising product groups.

  • University of Hertfordshire
    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Student Proctor
      • Sep 2018 - Dec 2018

      Supported first-year students with their website assignment. Coding in HTML & CSS was challenging for students who did not have a previous background in computer science and therefore aided their learning by teaching them coding techniques. Attended their lectures to aid students with class activities and software. Taught students elements of Adobe Creative Cloud when they were tasked to create website branding. Supported first-year students with their website assignment. Coding in HTML & CSS was challenging for students who did not have a previous background in computer science and therefore aided their learning by teaching them coding techniques. Attended their lectures to aid students with class activities and software. Taught students elements of Adobe Creative Cloud when they were tasked to create website branding.

  • McDonald's
    • United States
    • Restaurants
    • 700 & Above Employee
    • Crew Member
      • Mar 2017 - Sep 2017

      Worked independently and part of a team to efficiently deliver orders to customers accurately in a friendly manner. Having a high standard of customer service was essential when dealing with complaints professionally and overall customer satisfaction. Worked independently and part of a team to efficiently deliver orders to customers accurately in a friendly manner. Having a high standard of customer service was essential when dealing with complaints professionally and overall customer satisfaction.

  • HNE Media Services Limited
    • United Kingdom
    • Media Production
    • 1 - 100 Employee
    • Trainee Video Editor
      • Aug 2017 - Aug 2017

      Used Adobe Premier Pro to edit the dead time in a performance, applied transitions so that each scene would flow with the corresponding audio and cutting sections of the static camera and the close view camera so that the video had variation. Once finalised and exported, this performance was distributed to customers.Published a blog post about my experience on the company website and created promotional material using Canva for posting on social media (Facebook, Twitter and Instagram).Assisted the onsite graphic designer by re-drawing pixelated images into vector images on Adobe Illustrator for clients.

  • Ghost IT Services Ltd
    • IT Support Trainee
      • Aug 2016 - Sep 2016

      Learnt about the Technical and Operational aspect of a business and vitality of communication and trust needed between a support company and clients.Interacting with other staff members was essential to ensure that the company could run smoothly. This experience enhanced my team-working and networking skills. Completed tasks related to the company’s Customer Relationship Management System where Adobe Dreamweaver CS3 was linked to a Microsoft SQL Server to store client information and HTML documents for producing online forms and client quotes.

  • EE
    • United Kingdom
    • Telecommunications
    • 700 & Above Employee
    • Digital Trainee
      • Aug 2016 - Aug 2016

      EE’s online network status checker needed redesigning and updating. I assisted in detecting problems by working closely with professionals in the insights/analytics, UX/CX, content and development departments. Data was collected using Google Analytics and discovered the tool received the most traffic from mobile devices. Therefore, I designed a mobile application using hand-drawn wireframes and annotations and presented my final solution and ideas to a team of digital employees. EE’s online network status checker needed redesigning and updating. I assisted in detecting problems by working closely with professionals in the insights/analytics, UX/CX, content and development departments. Data was collected using Google Analytics and discovered the tool received the most traffic from mobile devices. Therefore, I designed a mobile application using hand-drawn wireframes and annotations and presented my final solution and ideas to a team of digital employees.

Education

  • University of Hertfordshire
    Bachelor of Arts - BA (Hons), Digital Media Design
    2017 - 2021
  • Learning Resource Network (LRN)
    Level 4 Award, European Digital Marketing & Entrepreneurship
    2021 - 2021
  • Sir Charles Kao UTC
    BTEC LV3 Diploma in Engineering (Distinction* Distinction*), A-Level Computer Science (D)
    2015 - 2017
  • The Broxbourne School
    GCSE, 11 subjects inc. Maths & English
    2010 - 2015

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