Sofia Waqar
Human Resources Consultant at No-company. (Self-employed.)- Claim this Profile
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English Native or bilingual proficiency
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Hindi Full professional proficiency
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Urdu Native or bilingual proficiency
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Bio
Ciara O' Grady
Sofia and I are students together at Dundalk Institute of Technology where we are Studying Digital Marketing and Social Media Management. During our time on the course Sofia has shown a passion for learning about all things digital. She is highly organised and has excellent communication skills, she is able to get her point across in group discussions in a clear and concise manner. She is a hardworking individual who I would have no hesitation in recommending for future positions. less
Ciara O' Grady
Sofia and I are students together at Dundalk Institute of Technology where we are Studying Digital Marketing and Social Media Management. During our time on the course Sofia has shown a passion for learning about all things digital. She is highly organised and has excellent communication skills, she is able to get her point across in group discussions in a clear and concise manner. She is a hardworking individual who I would have no hesitation in recommending for future positions. less
Ciara O' Grady
Sofia and I are students together at Dundalk Institute of Technology where we are Studying Digital Marketing and Social Media Management. During our time on the course Sofia has shown a passion for learning about all things digital. She is highly organised and has excellent communication skills, she is able to get her point across in group discussions in a clear and concise manner. She is a hardworking individual who I would have no hesitation in recommending for future positions. less
Ciara O' Grady
Sofia and I are students together at Dundalk Institute of Technology where we are Studying Digital Marketing and Social Media Management. During our time on the course Sofia has shown a passion for learning about all things digital. She is highly organised and has excellent communication skills, she is able to get her point across in group discussions in a clear and concise manner. She is a hardworking individual who I would have no hesitation in recommending for future positions. less
Experience
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No-company. (Self-employed.)
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Market Research
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700 & Above Employee
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Human Resources Consultant
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Apr 2019 - Present
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Optimum Results Ltd
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Ireland
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Professional Training and Coaching
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1 - 100 Employee
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Assistant Manager
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May 2016 - Sep 2016
Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives. Defined and tracked campaign effectiveness and adjusted strategies accordingly. Support the Resourcing Team in designing and managing efficient recruitment channels for attracting quality staff, using both digital and traditional media formats. Analysed marketing data and strategies to understand ways in which customers used company products and services. Developed partnerships with appropriate industry related bodies and companies. Updated the company's website with new relevant and a landing page in Muffin Builder & Wordpress. Through Mail chimp, created an email design and send the mail to the given list of subscribers. In Google Adwords, ensured keywords frequently used by consumers were used to improve their PPC, as well as to promote the company's Ad campaign. Update social media adding to Facebook, Twitter and LinkedIn ensuring easy and immediate visibility. In Google Analytics secure detailed statistics on the company's website traffic and conversions. Attended two weekly board level meeting to review marketing strategies including.
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Education
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2015 - 2016
Dundalk Institute of Technology
Certificate diploma, Digital Marketing and media design -
2006 - 2007
Griffith College Dublin
Post graduate diploma, Human Resource Management -
1998 - 2000
Imperial College Business School
Master of Business Administration - MBA, Business Administration and Management, General -
1991 - 1996
Lahore College for Women University
Bachelor's degree, Economics
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