Sofia MOUHSSINE

Data & Digital Marketing Apprentice at UZIN FR | Une marque du groupe Uzin Utz
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Contact Information
us****@****om
(386) 825-5501
Location
FR
Languages
  • Arabe Native or bilingual proficiency
  • Français Native or bilingual proficiency
  • Anglais Native or bilingual proficiency
  • Espagnol Full professional proficiency

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Credentials

  • AgilePM® Foundation
    APMG International
    Nov, 2022
    - Nov, 2024
  • Google Ads pour la publicité sur le Réseau de Recherche
    Google Digital Academy (Skillshop)
    May, 2022
    - Nov, 2024
  • HTML5 et CSS3
    OpenClassrooms
    Mar, 2022
    - Nov, 2024
  • Référencement naturel (SEO)
    OpenClassrooms
    Mar, 2022
    - Nov, 2024
  • Marketing Digital
    TRIDAN
    Feb, 2022
    - Nov, 2024
  • Fondamentaux du Marketing Numérique
    Google Ateliers Numériques
    Dec, 2021
    - Nov, 2024
  • Exchange Program - Digital Marketing
    IÉSEG School of Management
    Aug, 2018
    - Nov, 2024
  • Certificat Opquast® N° 4XMS7A Maîtrise de la qualité en projet Web
    Opquast
    Jul, 2022
    - Nov, 2024
  • Meta Certified Digital Marketing Associate
    Meta
    Jan, 2023
    - Nov, 2024
  • Google Analytics 4 Certification
    Google Digital Academy (Skillshop)
    Jan, 2023
    - Nov, 2024

Experience

    • France
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Data & Digital Marketing Apprentice
      • Jan 2022 - Present

    • France
    • Retail Groceries
    • 700 & Above Employee
    • Product Management Intern
      • Feb 2021 - Aug 2021

      -Develop permanent assortments (MN/MDD) adapted to Leader Price Italy, in collaboration with the private label team, MN buyers and French suppliers -Build promotional offers and highlights and develop planograms with the merchandising team -Control of resupply and stocks and update of the stock list (discontinued, switched, long out of stock references...) -Develop permanent assortments (MN/MDD) adapted to Leader Price Italy, in collaboration with the private label team, MN buyers and French suppliers -Build promotional offers and highlights and develop planograms with the merchandising team -Control of resupply and stocks and update of the stock list (discontinued, switched, long out of stock references...)

  • Bourchanin & Cie (FMCG)
    • Casablanca et périphérie
    • Junior Brand Manager
      • Jul 2019 - Jun 2020

      -Develop the annual Brand Plans for the Danone Waters and Barilla product portfolio -Ensure the launch of the ranges and develop sales/promotion tools for the distribution network (product sheets, customer presentations, brochures, etc.) -Carry out competitive intelligence and monthly performance analyses -Prepare agency briefs and monitor on- and off-trade product activations -Develop the annual Brand Plans for the Danone Waters and Barilla product portfolio -Ensure the launch of the ranges and develop sales/promotion tools for the distribution network (product sheets, customer presentations, brochures, etc.) -Carry out competitive intelligence and monthly performance analyses -Prepare agency briefs and monitor on- and off-trade product activations

    • Canada
    • Hospitality
    • 700 & Above Employee
    • Marketing & Public Relations Intern
      • Jan 2019 - Jul 2019

      -Develop the communication and PR plan to support business objectives and increase visibility in the local and international market -Follow up the media calendar, write press materials, create content for social networks and website, organise events/shootings -Develop the communication and PR plan to support business objectives and increase visibility in the local and international market -Follow up the media calendar, write press materials, create content for social networks and website, organise events/shootings

    • Morocco
    • Motor Vehicle Manufacturing
    • 200 - 300 Employee
    • Product Management Intern
      • Jul 2017 - Sep 2017

      -Establish competitive intelligence and analyse performance by segment -Participate in the communication campaign for the launch of the Yaris XL -Pre-launch benchmark of the LEXUS brand (1st hybrid technology in Morocco) -Establish competitive intelligence and analyse performance by segment -Participate in the communication campaign for the launch of the Yaris XL -Pre-launch benchmark of the LEXUS brand (1st hybrid technology in Morocco)

  • ALEXANDRIS compta
    • 97 boulevard de la liberté
    • Accounting Assistant Intern
      • Jan 2017 - Jan 2017

      - Classifying financial statements of small-medium sized enterprises. - Recording financial statements (focus on the balance sheet). -Income statement. -Recording different Taxes such as Corporate taxe, Income taxe and Added-value taxe. - Initiation to the accounting software: AlFahim. - Classifying financial statements of small-medium sized enterprises. - Recording financial statements (focus on the balance sheet). -Income statement. -Recording different Taxes such as Corporate taxe, Income taxe and Added-value taxe. - Initiation to the accounting software: AlFahim.

Education

  • SKEMA Business School
    MS Manager Marketing Data & E-Commerce, Data Analytics & E-Commerce
    2022 - 2023
  • Institut Supérieur de Gestion
    Master of Science - MSc, Stratégie Marketing et Brand Management
    2020 - 2021
  • ENCG Casablanca
    Sales & Marketing Bachelor Degree
    2014 - 2019

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