Sofia Marrufo, MA

Account Executive at Velocitas Interactive Marketing + Public Relations
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Contact Information
Location
Miami, Florida, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency

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Bio

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Credentials

  • Students in Research
    CITI Program, A Division of BRANY
    Feb, 2021
    - Oct, 2024
  • Summer Skills Advantage Series
    Toppel Career Center at the University of Miami
    Jul, 2020
    - Oct, 2024
  • Writing a Marketing Plan
    LinkedIn
    Jul, 2020
    - Oct, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2022 - Present

      • Manage / oversee 11 client accounts and ensure all deliverables are met in a timely manner (Reports, calendars, press releases, pitches, strategic timelines, newsletters, sound bites Foster relationships with clients in various industries) • Develop digital media strategies to grow social media channels and improve online presence • Ad copywriting with high click through rate • Social media copywriting and content creation (Manage accounts with 10% growth rate per quarter, 88,000 post engagements in a month, and up to 56,000 organic impressions) Show less

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Social Media Strategist
      • Sep 2020 - Apr 2022

      Developed social media strategies for two emerging businesses in Miami. Collaborated to build a social media plan and calendar customized for the industry and market. Created content to release on platforms. Developed social media strategies for two emerging businesses in Miami. Collaborated to build a social media plan and calendar customized for the industry and market. Created content to release on platforms.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Research Assistant
      • Jan 2021 - May 2021

      Assisted a study researching the media's influence on the Latinx vote in the 2020 presidential election.

    • Academic Tutor
      • 2019 - May 2021

      Worked for the Schwartz Center for Athletic Excellence to provide academic support to student athletes. In-person and online instruction to multiple students per semester who were able to increase their grades after tutoring sessions and emphasizing effective study techniques.

    • Legislative Offices
    • 700 & Above Employee
    • Administrative Assistant
      • 2017 - 2017

      Internship with the office of Senator Marco Rubio (R-FL). Internship with the office of Senator Marco Rubio (R-FL).

Education

  • UPF Barcelona School of Management
    Masters of Arts in Communication Management
    2021 - 2022
  • University of Miami
    Communication and Media Studies
    2017 - 2021
  • The Madeira School
    High School Diploma
    2013 - 2017

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