Experience

NTV America

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Editor Newsroom

  • Sep 2021 - Present



Universal Surgical Partners

• United States
• Hospital & Health Care
• 1 - 100 Employee

• Director Of Public Relations

  • Sep 2019 - Present

• Director Of Public Relations

  • Sep 2019 - Present



PAKISTAN CHAMBER OF COMMERCE - USA, INC.

• United States
• 1 - 100 Employee

• Director Of Services

  • Jan 2020 - Present



Patient Benefit Foundation

• United States
• Hospitals and Health Care

• Director Of Communications

  • Sep 2019 - Present



NTV houston

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• News Specialist/bilingual Anchor/ broadcast analyst

  • Dec 2017 - Dec 2018

  I have an extensive broadcast media experience with speciality in hostile zone reporting . I started working for NTV Houston when i moved to Houston, Texas and set-up their boracast news operations. I have an extensive broadcast media experience with speciality in hostile zone reporting . I started working for NTV Houston when i moved to Houston, Texas and set-up their boracast news operations.



K-Electric

• Pakistan
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Deputy General Manager media and Public Relations

  • Feb 2016 - Feb 2017

  Working in the most demanding Energy based corporate sector of Pakistan in Corporate communications which majorly relies upon Relationship building, • Team management• Media strategies • Press Handling • Press releases• Public Relations Meeting deadlines for the projects of CSR, Brand, newsletters and various corporate events. Past nine years of extensive media related electronic and print experience. • Relationship/Image building• Crisis / reputation Management • Managing media/communication • External stakeholders engagement • Strategic Media engagement & communication • Facilitate a strategy for leadership on media management and relationship building. Push for leadership meetings with prominent media houses C-level management• Revise company pitch to media houses (print/electronic) and get air-time/print placement for positive initiatives for primetime slots.• Promote company’s perspective to media houses. • Apply a proactive and pre-emptive approach to efficiently manage any crisis situation.• Introducing a set of SOPs that can be leveraged during a crisis situationAlways interested in engaging and developing ideas and teams. Working in multi-dimensional environment with conscious and rational approach.



CNBC Pakistan

• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Senior News Anchor

  • Feb 2012 - Dec 2015

  • Script writer• Creative content writer according to language market.• Curated culturally relevant and engaging content.• Delivered high volume of content with culturally appropriate and compelling content.• Developed and executed annual public relations plan for the practice network with measurable objectives within assigned budgets. • Determined communications strategy with executed programs while delivering communications objectives including culture initiatives. • Extensively managed media relations and maximize media opportunities. • Established and maintained relationships with consumers, community and trade media as well as public policy organizations.



Dawn news TV

• Pakistan
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Senior anchor

  • Feb 2008 - May 2012

  BROADCASTING PROFILE:My ultimate goal in broadcast media was to maintain ethical, editorial, artistic, and technical standards for broadcast news programs. Fully capable in editorial Planning, Scheduling, directing the production activities of the news and programming. Broadcast work for both English and Urdu news channels.MEDIA PORTFOLIO: (General Summary) Topics You –tube Links No. of viewing (web based data) (broadcasted earlier) Killings of polio workers in Karachi. Taliban infested area https://www.youtube.com/watch?v=ZtmRs3j7etY 471 viewsChild abduction/ murders in a series. https://www.youtube.com/watch?v=UY-f4sTgUB822,430 viewsInterview of a accused serial killer. https://www.youtube.com/watch?v=FXIF-2s_x-Q10,299 views Interviewing Alleged Sectarian Target killer.https://www.youtube.com/watch?v=YSpmeBrqnOQ495 viewsSectarian violence in Baluchistan Pakistan https://www.youtube.com/watch?v=QOMb2pijqvc(It is one of the most notorious no go area for Pakistani journalist let alone a female I somehow managed to reach there and was able to record It is a prohibited zone by law enforcement agencies). Survival of an Acid victim.https://www.youtube.com/watch?v=QPWLCU6p2AY(Managed to save her. Now she has recovered.) Gang Wars of notorious Karachi.(No Go areas coverage)https://www.youtube.com/watch?v=qcPlW0Uc7lU105 views Gang Wars of notorious Karachi.(No Go areas coverage)https://www.youtube.com/watch?v=tkjT82a95JQ7180 viewsStudio based Political analysis show (for reference)https://www.youtube.com/watch?v=05qGO4Y_MEo327 viewsReport about street children (In English)https://www.youtube.com/watch?v=v3wKPLoHBQ8560 viewsEnvironment reporting (Mubarak village) https://www.youtube.com/watch?v=IXGulR7b4vU2,614 views Torrential rain reporting https://www.youtube.com/watch?v=2o3sOLGVYFc



Jang Group of Companies

• Newspaper Publishing
• 700 & Above Employee

• Assistant Editor

  • Mar 2007 - Sep 2008

  • As the Assistant Editor, I was responsible for the writing section. • The main role was to assist the Editor-in-Chief in formulating newspaper /magazine policy. • Planned and directed editorial activities while assisted in writing for the publication in the magazines as well as the newspaper.• Delivered high volume of content with culturally appropriate and content. • As the Assistant Editor, I was responsible for the writing section. • The main role was to assist the Editor-in-Chief in formulating newspaper /magazine policy. • Planned and directed editorial activities while assisted in writing for the publication in the magazines as well as the newspaper.• Delivered high volume of content with culturally appropriate and content.