Sneha Maheshwari
Product Manager at Earnnest- Claim this Profile
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English Full professional proficiency
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Hindi Full professional proficiency
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French Elementary proficiency
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Bio
Kemal ALtinkemer
Sneha helped me in data visualization course managing 70 bright students. She is fundamentally sound in management, marketing and analytics. She can analyze cases at the micro and/or macro level. She will look at the assignment thoroughly and articulate comments to the groups to help them improve in future assignments. She is a hard worker and do it effortlessly.She is an independent leader and also a very effective team player. She is fair with a tough criteria, caring for the students. She tries to attain the social equilibrium with customized feedback for each group. I would recommend her with whole heartedly without any hesitation. She will be successful in any job she undertakes.
Itti Singh
In her role with LTI, Sneha supported every aspect of Product Advocacy & Research for Fosfor, be it understanding how we fare against our competitors or where the market is heading, or what are the leading industry analysts looking for in the next 6 -12 months in this space. Her stellar experience in research helped us not only understand our market but also define the key differentiators and whitespaces in the market. Sneha’s eagerness to learn backed with her ability to create content that is deep yet insightful for the leadership & the technical teams, at large makes her a valuable asset to any organization. Her excellent communication skills and ability to collaborate with the team ensures that everyone is comfortable working with her. I wish her all the very best for her future.
Kemal ALtinkemer
Sneha helped me in data visualization course managing 70 bright students. She is fundamentally sound in management, marketing and analytics. She can analyze cases at the micro and/or macro level. She will look at the assignment thoroughly and articulate comments to the groups to help them improve in future assignments. She is a hard worker and do it effortlessly.She is an independent leader and also a very effective team player. She is fair with a tough criteria, caring for the students. She tries to attain the social equilibrium with customized feedback for each group. I would recommend her with whole heartedly without any hesitation. She will be successful in any job she undertakes.
Itti Singh
In her role with LTI, Sneha supported every aspect of Product Advocacy & Research for Fosfor, be it understanding how we fare against our competitors or where the market is heading, or what are the leading industry analysts looking for in the next 6 -12 months in this space. Her stellar experience in research helped us not only understand our market but also define the key differentiators and whitespaces in the market. Sneha’s eagerness to learn backed with her ability to create content that is deep yet insightful for the leadership & the technical teams, at large makes her a valuable asset to any organization. Her excellent communication skills and ability to collaborate with the team ensures that everyone is comfortable working with her. I wish her all the very best for her future.
Kemal ALtinkemer
Sneha helped me in data visualization course managing 70 bright students. She is fundamentally sound in management, marketing and analytics. She can analyze cases at the micro and/or macro level. She will look at the assignment thoroughly and articulate comments to the groups to help them improve in future assignments. She is a hard worker and do it effortlessly.She is an independent leader and also a very effective team player. She is fair with a tough criteria, caring for the students. She tries to attain the social equilibrium with customized feedback for each group. I would recommend her with whole heartedly without any hesitation. She will be successful in any job she undertakes.
Itti Singh
In her role with LTI, Sneha supported every aspect of Product Advocacy & Research for Fosfor, be it understanding how we fare against our competitors or where the market is heading, or what are the leading industry analysts looking for in the next 6 -12 months in this space. Her stellar experience in research helped us not only understand our market but also define the key differentiators and whitespaces in the market. Sneha’s eagerness to learn backed with her ability to create content that is deep yet insightful for the leadership & the technical teams, at large makes her a valuable asset to any organization. Her excellent communication skills and ability to collaborate with the team ensures that everyone is comfortable working with her. I wish her all the very best for her future.
Kemal ALtinkemer
Sneha helped me in data visualization course managing 70 bright students. She is fundamentally sound in management, marketing and analytics. She can analyze cases at the micro and/or macro level. She will look at the assignment thoroughly and articulate comments to the groups to help them improve in future assignments. She is a hard worker and do it effortlessly.She is an independent leader and also a very effective team player. She is fair with a tough criteria, caring for the students. She tries to attain the social equilibrium with customized feedback for each group. I would recommend her with whole heartedly without any hesitation. She will be successful in any job she undertakes.
Itti Singh
In her role with LTI, Sneha supported every aspect of Product Advocacy & Research for Fosfor, be it understanding how we fare against our competitors or where the market is heading, or what are the leading industry analysts looking for in the next 6 -12 months in this space. Her stellar experience in research helped us not only understand our market but also define the key differentiators and whitespaces in the market. Sneha’s eagerness to learn backed with her ability to create content that is deep yet insightful for the leadership & the technical teams, at large makes her a valuable asset to any organization. Her excellent communication skills and ability to collaborate with the team ensures that everyone is comfortable working with her. I wish her all the very best for her future.
Credentials
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AI Product Management
Duke UniversityDec, 2021- Nov, 2024 -
KPMG Six SIgma Green Belt
KPMG
Experience
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Earnnest
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United States
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Real Estate
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1 - 100 Employee
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Product Manager
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Sep 2023 - Present
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Purdue University Daniels School of Business
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United States
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Higher Education
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200 - 300 Employee
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Marketing Analytics Student
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Jul 2022 - May 2023
- Krannert Scholar (top 5%)- Lifetime Member, Beta Gamma Sigma International Business Honor Society (top 20%)- GPA: 3.85 (Dean's list)
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Student Consultant
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Jan 2023 - Apr 2023
• Leveraged Text Analysis (Sentiment Analysis, Topic Modeling, Entity Extraction) to analyze post-purchase survey and NPS data, informing future product strategies and improving customer satisfaction scores.• Developed customer segmentation models using R Studio (K-means & Classification) which facilitated highly targeted marketing campaigns, resulting in increased customer engagement and conversion rates.Tools & Techniques: Cluster Analysis · AWS Comprehend · Microsoft Azure · Text Analytics · Tableau · Python Show less
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Graduate Teaching Assistant, Data Visualization
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Aug 2022 - Jan 2023
- Collaborated with the faculty to support and improve students' learning experiences in data visualization course. - Provided guidance and feedback to students and assisted with grading assignments and exams, while maintaining accurate records of students' progress.
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LTIMindtree
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India
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IT Services and IT Consulting
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700 & Above Employee
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Product Manager
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Nov 2019 - May 2022
• Spearheaded the launch and go-to-market strategy of Fosfor, an enterprise SaaS data product suite, leading to Forrester and Gartner recognition within 2 years of product launch.• Conceived and executed comprehensive market research and competitive intelligence, resulting in the development of innovative product features tailored to market needs.• Developed and managed annual product roadmap, aligning product development with market demands.• Created compelling product value propositions that boosted customer base.• Championed cross-functional collaboration across Product, Design, Engineering, Customer Success, and Sales teams catalyzing the integration of new features and enhancements. Show less
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Associate Product Manager
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May 2017 - Nov 2019
• Orchestrated the development of a prioritized product backlog, incorporating user stories, acceptance criteria, and scenarios, which contributed to reduction in the product lifecycle time.• Conducted A/B tests on digital marketing campaigns to optimize user engagement and conversion rates. Analyzed data to refine campaign strategies for enhanced results.• Boosted conversion rate by 8% through customer profiling and advanced classification techniques, enabling precise ad targeting by the marketing team.• Pioneered tailored industry-specific custom use cases for our product by collaborating with cross-functional teams, spearheading functional enhancements and client solutions. Show less
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ICICI Prudential Life Insurance Company Limited
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India
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Insurance
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700 & Above Employee
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Management Trainee
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May 2016 - May 2017
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ITC Limited
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India
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Manufacturing
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700 & Above Employee
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Intern
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Apr 2015 - Jun 2015
Marketing Analytics Intern Marketing Analytics Intern
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KPMG
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Canada
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Accounting
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700 & Above Employee
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Internship
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Jan 2015 - Mar 2015
Market Research Intern Market Research Intern
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Zomato
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India
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Technology, Information and Internet
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700 & Above Employee
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Content Analyst
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Oct 2012 - Aug 2013
Managing and developing the events section for the website. Managing and developing the events section for the website.
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Education
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2022 - 2023
Purdue University Krannert School of Management
Master of Science - MS, Marketing -
2014 - 2016
Birla Institute of Management Technology
Master of Business Administration (MBA), Marketing -
2009 - 2012
University of Delhi
Bachelors, Economics
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