Experience

Canvas Worldwide

• United States
• Advertising Services
• 300 - 400 Employee

• VP, Analytics

  • Oct 2022 - Present



Starz

• United States
• Entertainment Providers
• 700 & Above Employee

• Analytics Consulting Project

  • Feb 2020 - Sep 2022



Family Inc

• Greater New York City Area

• Parenting Pause

  • Sep 2017 - Feb 2020



Cerner Corporation

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Senior Engagement Leader

  • Jul 2012 - Aug 2017

  • Led program management, strategy and deployment for Population Health clients to drive value-based care management and analytics • Provided solutions for cross-functional business problems and handled multiple client/project teams with up to 20 members, and 50+ data sources • Led program management, strategy and deployment for Population Health clients to drive value-based care management and analytics • Provided solutions for cross-functional business problems and handled multiple client/project teams with up to 20 members, and 50+ data sources



Spark Foundry (previously MediaVest)

• Greater New York City Area

• Associate Director, Digital Analytics

  • Apr 2011 - May 2012

  • Led digital marketing analytics team of 3 FTEs to provide media measurement and optimization solutions to clients, including KPIs, benchmarks and automated dashboards • Led digital marketing analytics team of 3 FTEs to provide media measurement and optimization solutions to clients, including KPIs, benchmarks and automated dashboards



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Analytics Consultant

  • Jun 2006 - Apr 2011

  • Primary marketing analytics lead providing comprehensive insights to support multi-channel marketing campaign optimization programs including TV, print, DR, website, display, search, OOH • Defined and implemented customer segmentation using regression models • Made weekly presentations to stakeholders • Primary marketing analytics lead providing comprehensive insights to support multi-channel marketing campaign optimization programs including TV, print, DR, website, display, search, OOH • Defined and implemented customer segmentation using regression models • Made weekly presentations to stakeholders



MasterCard Advisors

• Greater New York City Area

• Analyst

  • 2006 - 2006