Experience

Cake Labs

• Saint Kitts and Nevis
• Software Development
• 1 - 100 Employee

• Social Media Marketing Manager

  • Feb 2023 - Present

  Spearheaded the development of Cake Lab's distinctive branding and tone of voice, integrating A.I-assisted creative techniques to resonate effectively with a financially savvy audience in the technology sector. Orchestrated end-to-end execution of several high-impact paid media ad campaigns, seamlessly blending strategic planning with creative ingenuity. Meticulously optimized campaigns based on app conversion analytics, ensuring maximum reach and engagement. Architected & managed monthly organic content calendars, strategically designed to elevate brand visibility. Primarily focused efforts on Reddit and Twitter, while tailoring creative content for diverse platforms including Instagram, Facebook, LinkedIn, TikTok, and YouTube. Show less



SkylentGames

• Channel Manager, Creator

  • Mar 2012 - Present

  Gathered actionable insights from YouTube analytics and Google trends to edit videos on successful topics, the highest grossing reaching over 9,000,000 impressions. Created and maintained an active community of 90,000 subscribers through collaborative videos on YouTube. Produced thousands of YouTube videos and organic social posts as a content creator that generated millions of views focused on games. Collaborated with brands like Amazon & BenQ as an influencer for marketing consultation, product QA and created promotional media which generated sales leads for 10 years. Show less



Gadget-Bot Productions

• Entertainment Providers
• 1 - 100 Employee

• Community Manager, Content Manager

  • Mar 2022 - Jan 2023

  Reported on audience sentiment through 2022, analyzing the data to build campaigns to promote brand awareness, building a Twitter following from 2k to 20k. Coordinated marketing strategy in social campaigns succeeding with a $10,000 Kickstarter funding through identifying niche personas & targeting with organic content. Strategized and planned weekly content calendars to build online communities; leveraging Discord, Twitter, Instagram, and TikTok to engage through weekly community events and social posts. Show less



American Journal of Cardiology

• Dallas, Texas, United States

• Editorial Assistant

  • 2019 - 2019

  Proofread as Editor hundreds of manuscripts in the AJC academic journal and communicated with authors to finalize the copy for medical studies to be submitted. Spearheaded reporting for the 12 volumes of published manuscripts for 2018; presented at the end of year cardiology conference. Lead QA on hundreds of potential medical manuscripts for the Editor-in-Chief to review for publication. Proofread as Editor hundreds of manuscripts in the AJC academic journal and communicated with authors to finalize the copy for medical studies to be submitted. Spearheaded reporting for the 12 volumes of published manuscripts for 2018; presented at the end of year cardiology conference. Lead QA on hundreds of potential medical manuscripts for the Editor-in-Chief to review for publication.



FreeMMOStation

• Content Creator, Voice Actor

  • Nov 2012 - Jan 2017

  Edited & produced high quality videos averaging 100,000s of views. Served as YouTube host as a subject matter expert in gaming; most massive video reaching almost 3,000,000 views. Lead conversions in follower count generating 300% subscriber growth to over 100k within 3 years. Generated dozens of leads for brand sponsorships through active research into emergent trends and collaboration in content ideation with the content strategist over 5 years. Edited & produced high quality videos averaging 100,000s of views. Served as YouTube host as a subject matter expert in gaming; most massive video reaching almost 3,000,000 views. Lead conversions in follower count generating 300% subscriber growth to over 100k within 3 years. Generated dozens of leads for brand sponsorships through active research into emergent trends and collaboration in content ideation with the content strategist over 5 years.



MMO Attack

• San Diego, CA

• Content Producer

  • Dec 2013 - Oct 2016

  Fully produced hundreds of video reviews on popular online games. Fully produced hundreds of video reviews on popular online games.