Experience

Maybank

• Malaysia
• Banking
• 700 & Above Employee

• Strategic Partnerships

  • May 2019 - Present

  Create funding program & proposition through all channels include digital and community. Build strategic partnership as a channel acquisition in the form of collaboration event and program. Propose development in e-channel, digital, and other channels to improve business process. Review customer journey and marketing campaign regularly and drawing business case calculation to highlight business opportunities. Create funding program & proposition through all channels include digital and community. Build strategic partnership as a channel acquisition in the form of collaboration event and program. Propose development in e-channel, digital, and other channels to improve business process. Review customer journey and marketing campaign regularly and drawing business case calculation to highlight business opportunities.



PT Bank Muamalat Indonesia Tbk

• Indonesia
• Banking
• 700 & Above Employee

• Business Development Specialist

  • Jul 2018 - Apr 2019

  Responsible for activation and usage of Debit Card, maintaining partnership and finding new merchant, running and evaluating tactical and thematic program, recommends design and marketing communication strategy, propose improvement process to conduct launching and monitoring program successfull, benchmarking competitor’s activity as well as market to identify opportunties to improve usage debit card performance. I am also ensure that all marketing collateral and part of related unit are prepared prior to program or initiation live. Achievement - Resulting partnership with Shell, KFC, CGV, Lotte Mart, Super Indo, Bakmi GM, and some moslem merchant partnership within a week. -Contributing more than 150% increase of sales volume within 3 months Show less



CIMB Niaga

• Indonesia
• Banking
• 700 & Above Employee

• Product & Business Development Specialist

  • Apr 2015 - Jun 2018

  Create new products to market by analyzing proposed product requirements and product development programs equipped with profitability analysis;Collaborate with cross functional team (acquisition, usage, operations, sales, and regulator) for product launch strategies and execution;Evaluate competitor’s activity as well as market and performance to identify opportunties to improve product performance;Have a keen awareness of trends consumer feedback and competitor’s activity in order to recommend design, formula, and provide research to help facilitate product innovation. Achievements : - Prepare proposal and profitability calculation for the first cash back product in Indonesia - Successfully re-launching CIMB Niaga Syariah Gold with Halal Travel concept - Program and Promotions that boosted sales volume 2016 by 127% (yoy) and ENR by 146% (yoy) - Propose new ta’widh fee calculation that boosted revenue 2016 from ta’widh fee by over 150% - Propose to review underlying contract of product with simple scheme - Propose formula of Kafalah Fee to increase revenue in accordance to compliance regulatory - Review Working Instruction (SOP) - Propose special treatment for sharia product on Internet Banking system Show less

• • May 2010 - Feb 2015

  Recommends strategies and programs to improve company's net margin while maintaining risk profiles within ALCO (Asset & Liability Comittee) directed guidelines; analyse and make recommendation related with investment decision to achieve treasury’s profit and company’s financial targeted budget; keep up with the latest business and economic trend in global economy and able to point out opening to business opportunity arises, reporting and monitoring daily of bank liquidity, cash flow activities such as funds receipts and financing payment; coordination with branch and related unit to fullfillment liquidity;propose new pricing scheme to improve company’s revenue; review internal policy and procedure and also regulatory policy.Achievements :- Create Integrated Liquidity Test and Scenario Analysis- Create Treasury Policy & Procedure- Create Contingency Funding Plan Policy & Procedure- Create Asset & Liability Management Policy & Procedure- Create Construct Liquidity Limit Policy Show less

• • May 2009 - May 2010


PT Bank Muamalat Indonesia, Tbk
• Indonesia
• Banking
• 700 & Above Employee
• Management Trainee (MODP)

  • Dec 2008 - May 2009