Siobhan Lindop
Head of Consumer, Merchant and Partner Marketing at Sodexo - Employee & Consumer Engagement- Claim this Profile
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Bio
Experience
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Sodexo - Employee & Consumer Engagement
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United Kingdom
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Human Resources Services
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1 - 100 Employee
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Head of Consumer, Merchant and Partner Marketing
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Jun 2016 - Present
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P&MM, part of the Sodexo family
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Marketing Communications Manager
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Apr 2015 - Present
Manage customer engagement, acquisition and retention for our prepaid cashback card (Spree). Owned and executed multiple campaigns including the MasterCard card migration campaign to Visa, successfully achieved an 9% increase in engagement, 20% and further 20% increase in spend.
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Marketing Executive
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May 2002 - Present
Responsible for all email marketing. Managing multiple campaigns and implemented the first automated keep in touch communication for the sales team. Created and developed all corporate collateral, including case studies, brochures, e-brochures, videos, information sheets and industry award entries.
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Business Executive
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May 2002 - Jul 2008
Responsible for management of new and existing suppliers for all Voucher and merchandise for the motivation division of p&mm.Maintain regular contact with suppliers, reviewing applications, issuing contracts & negotiating discounts. Obtaining all the required information for new products/experiences for marketing e.g. text, images, retail prices etc.Updating the clients website with all new merchandise for UK and the rest of the world.Acquiring exclusive special offers for clients and new businessWork with members of the department and sales staff in all ad-hoc projects as required from time to time including creation of new products, sourcing of offers from third parties and generating solutions relating to specific briefs.
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Education
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Cardiff University / Prifysgol Caerdydd