Simran (Rosa) Aggarwal
Digital Marketing Manager at Orangus- Claim this Profile
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Bio
Experience
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Orangus
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India
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Advertising Services
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1 - 100 Employee
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Digital Marketing Manager
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Feb 2018 - Present
* Interacting with Client & Media planners to understand Media brief & objective of the campaign * Researching & Understanding Market, Analyzing Competition, Web Traffic & Search trends * Identifying & developing the best possible search media strategy & Plan * Determining key metrics, a process for measurement & optimization * Settings goals for the campaign execution and achieving the desired ROI * Analysis of the campaign and providing factual insights to the client & helping them make next level strategy
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APEX GLOBAL SOLUTIONS LTD
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United Kingdom
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Accounting
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1 - 100 Employee
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Digital Marketing Manager
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May 2013 - Aug 2018
Developing strategies, presentations & plans in line to client objective with a best possible mix of Search+Social+Display inventories Working closely with the business/planning team and providing key industry & campaign insights before, during and after the activity Client facing and meetings to understand the requirement and setting up KPI’s Championing online Search & Social performance/branding marketing Helping brands meet their objectives & KPIs with efficiency across Digital Biddable media platforms Utilizing the right mix of new updates, innovations & best practices to improve account performance Using Analytics to understand user behaviour, map user journey to identify opportunity for improving digital experiences
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Education
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AMITY University Gurgaon
Master of Business Administration - MBA, MBA marketing -
Delhi University
Bachelor's degree, Business/Commerce, General